Atlas Agent

Search Atlas vs Ahrefs

Ahrefs leads on backlink and keyword data, and Agent A now implements Site Audit fixes through connectors.
Search Atlas adds an execution layer, Atlas Agent and OTTO SEO, across SEO, content, local, ads and AI visibility.

From $99 Per MonthAtlas Agent and OTTO SEO Deploy FixesSearch Atlas Coworker in Slack and Teams
Autotrader website interface showcasing backlink analysis and competitor insights for Search Atlas SEO software.Search Atlas and Vendasta logos, illustrating SEO software comparison.Shopping cart icon representing SEO software and agency solutions.Hawk MediaSearch Atlas SEO software platform comparison with Ahrefs, highlighting AI SEO tools and backlink analysis.Search Atlas SEO software platform comparison with Ahrefs, highlighting AI-powered SEO tools and backlink analysis.Search Atlas SEO software platform comparison with Ahrefs, showcasing advanced backlink analysis and competitor insights.Search Atlas SEO software comparison with Ahrefs, highlighting AI SEO tools and backlink analysis.Health insurance illustration representing SEO data analysis and competitor insights.Search Atlas versus Ahrefs comparison highlighting advanced SEO features and backlink analysis.Search Atlas SEO software platform comparison with Ahrefs, showcasing advanced backlink analysis and competitor insights.Search Atlas SEO software platform comparison with Ahrefs, highlighting AI SEO and backlink analysis features.Search Atlas SEO software interface showcasing backlink analysis and competitor insights.Hyundai car illustrating competitor backlink analysis with Search Atlas.Serene lily flower symbolizing SEO growth and data analysis for Search Atlas.

“Mostly link/domain quality checks, keyword research, and content optimizations. If I were using Ahrefs for that, I’d still need a content optimization tool + a better keyword tool. It’s not just the tools, though. Search Atlas is a lot better as a client-facing tool than Ahrefs IMO.”

Barry A.PageBarry A.Page

Feature-by-Feature Comparison

At a Glance: Search Atlas vs AhrefsAhrefs covers all 5 · 2 limited
Starting Price & Entry Tier
Search AtlasStarter at $99 per month, billed monthly
AhrefsStarter at $29 per month, Lite at $129, billed monthly
Execution Type
Search AtlasAtlas Agent and OTTO SEO deploy fixes live, with approval mode and rollback
AhrefsAgent A implements Site Audit fixes through connectors, usually after review
AI/LLM Visibility Tracking
Search AtlasChatGPT, Gemini, and AI Mode from Growth, with Copilot, Perplexity, and Claude on Pro
AhrefsBrand Radar add-on from $199 a month across 6 AI engines
Real-Time SERP Analysis & Refresh Cadence
Search AtlasLive SERP read for each draft, and Site Auditor crawls weekly
AhrefsRank Tracker updates weekly, and Site Audit crawls 24/7
Native Content Optimization Engine
Search AtlasContent Genius builds the brief and drafts, and Scholar grades the article
AhrefsAI Content Helper grades drafts and offers Ask AI editing
White-Labeled Dashboards
Search AtlasWhite-label dashboards and reports with the agency's logo, colors, and domain from Pro, and client portals on Agency
AhrefsNot available
GBP Audit + Optimization
Search AtlasGBP Galactic audits and optimizes profiles: 3 on Starter, 10 on Growth, 25 on Pro, 100 on Agency
AhrefsGBP Monitor covers bulk edits, a change log, rollback, and review reports, with no audit scoring
AI Summaries in Client Reports
Search AtlasAI summaries read Site Explorer, GSC, GA4, and rank data and draft the account update
AhrefsNot listed on Ahrefs' site
Google Ads Management (Smart Ads)
Search AtlasSmart Ads builds campaign structure, keyword clusters, ad copy, budgets, and negative keywords, fully from Growth
AhrefsAd research data only
User Seats
Search Atlas1 seat on Starter, 3 on Growth, 5 on Pro, 10 on Agency
Ahrefs1 seat included, extra seats $40 to $80 a month each
Fully Autonomous AI SEO Agent
Search AtlasOTTO SEO scans the site and deploys fixes, with approval mode and rollback
AhrefsAgent A implements Site Audit fixes through connectors such as GitHub and WordPress, with scheduled runs
End-to-End SEO Execution
Search AtlasTechnical, on-page, off-page, and local SEO executed with approval control
AhrefsAgent A implements fixes through connectors, usually through review steps
Conversational AI SEO Assistant
Search AtlasAtlas Agent takes a plain-language request or a Playbook, shows the planned actions, and runs them after approval
AhrefsAsk Ahrefs chat in beta on Lite and up, plus Agent A chat
Lives In The Team Workspace
Search AtlasSearch Atlas Coworker works in Slack and Microsoft Teams, runs routines, and posts results and alerts on its own
AhrefsAgent A has a Slack connector, and Teams is not listed
Local SEO AI Automation
Search AtlasGBP Galactic™, AI-based Google Business Profile management
AhrefsAI-drafted review replies and bulk edits in GBP Monitor, with no full automation
Google Business Profile (GBP) Management
Search AtlasFull automation via GBP Galactic™
AhrefsGBP Monitor covers bulk edits, a change log, rollback, and performance and review reports, free on Lite and up
GBP Q&A, Attributes, Photos, Posts
Search AtlasGenerates Q&A, schedules posts, and keeps attributes, hours, and categories in sync
AhrefsBulk editing of profile fields, with no posts or Q&A listed
AI-Generated Review Responses
Search AtlasTone-controlled, brand-safe replies
AhrefsAI-drafted replies in batches, with custom rewrite instructions
Review Monitoring Dashboard
Search AtlasUnified inbox + performance tracking
AhrefsReviews report across locations, with inline or batch replies
Local Rank Tracking (Map Pack)
Search AtlasHeatmaps by neighborhood, city, and ZIP, up to 175 pins per scan
Ahrefs190+ locations down to ZIP code, with local packs among 19 SERP features
AI-Powered Content Editor
Search AtlasContent Genius reads the live SERP, builds a topical map, drafts the article with visuals and schema, and publishes it
AhrefsAI Content Helper with Ask AI, chat, and a Brand Kit
Real-Time Optimization Score
Search AtlasYes, includes readability, structure, & intent
AhrefsDraft scoring
Topical Map Generator
Search AtlasOne seed keyword becomes pillar and cluster pages with entities and content gaps
AhrefsNot listed on Ahrefs' site
Content Planning System
Search AtlasContent Planner, keyword clusters by topic + intent
AhrefsKeywords Explorer clusters and lists
Automatic CMS Publishing
Search AtlasConnects and publishes to any CMS on every plan
AhrefsAgent A has a WordPress connector, and native CMS publishing is not listed
Keyword Database Size
Search Atlas5.2 billion+ keywords with volume, difficulty, CPC, and historical volume
Ahrefs28.7B keywords across 217 locations
Keyword Expansion
Search AtlasKeyword Magic expands one seed into related terms, tagged by intent
AhrefsMatching terms, questions, and related suggestions
Keyword Gap Analysis
Search AtlasCompares the domain with up to 5 competitors
AhrefsYes
SERP-Level Keyword Data
Search AtlasBacklinks, traffic, ranking pages, and authority context
AhrefsYes
Keyword Difficulty Score
Search AtlasDifficulty score alongside volume, intent, and CPC on every keyword
AhrefsDifficulty based on links to top-ranking pages
Domain-Wide Crawl Coverage
Search AtlasAudit pages a month: 50,000 on Starter, 100,000 on Growth, 10,000,000 on Pro, unlimited on Agency
AhrefsCrawl credits by plan: 100,000 on Lite, 500,000 on Standard, 1,500,000 on Advanced
On-Page SEO Audit
Search AtlasURL-level insights & fixes
Ahrefs170+ issues, and Fix with Agent A hands issues to an agent that can implement them
Real-Time Monitoring
Search AtlasOTTO SEO monitors continuously, Site Auditor re-crawls every 7 days, and email alerts flag new issues
AhrefsSite Audit crawls 24/7 with real-time notifications
Issue Severity
Search AtlasGroups issues by severity and uses GSC and GA4 data to put high-value pages first
AhrefsCategorized by severity
GSC + GA Integration
Search AtlasGoogle Search Console and Analytics integration
AhrefsGSC in Rank Tracker and Web Analytics, with the Site Audit integration listed as coming soon
Number of Projects
Search Atlas1 project on Starter, 2 on Growth, 4 on Pro, 10 on Agency
Ahrefs5 to 50 non-verified projects, and unlimited verified projects
Keyword Rank Tracking
Search AtlasTracked keywords: 2,000 on Starter, 3,500 on Growth, 6,000 on Pro, 50,000 on Agency
Ahrefs750 to 5,000 keywords by plan, with weekly updates
Full GSC Integration
Search AtlasGSC and GA4 connect to site audits, OTTO, and reports
AhrefsGSC reporting in Rank Tracker
LLM Visibility™ (AI Search Presence Tracking)
Search AtlasFrom Growth: 2 projects and 100 queries. Pro adds 4 projects, and Agency has unlimited projects and 250 queries
AhrefsBrand Radar add-on from $199 a month, not in beta
AI Brand Mentions (ChatGPT, Perplexity, Gemini)
Search AtlasMentions, citations, and sentiment across ChatGPT, Gemini, and Google AI Mode from Growth
AhrefsMentions, citations, and share of voice, with no built-in remediation
Authority Metric Based on Real Performance
Search AtlasDomain Power combines organic traffic and keyword ranking signals, beside Domain Rating, Domain Authority, Trust Flow, and Citation Flow
AhrefsDomain Rating, a backlink-based authority metric
Backlink Profile Analysis
Search AtlasBacklink Analyzer reads linking domains, new and lost links, anchors, and dofollow ratios
AhrefsBacklinks report
Backlink Gap Analysis
Search AtlasCompares the profile with competitors and finds the domains, pages, and anchors behind their rankings
AhrefsLink Intersect report
Built-In Link Exchange System
Search AtlasWILDFIRE automates link building inside OTTO
AhrefsNot listed on Ahrefs' site
AI-Assisted Digital PR Distribution
Search AtlasDigital PR reaches 9+ channels and 130+ outlets
AhrefsNot listed on Ahrefs' site
Traffic & Performance Overview
Search AtlasSite Explorer, live performance visibility
AhrefsSite Explorer, traffic estimates + keyword data
Historical Traffic Trends
Search AtlasMulti-period trend analysis
AhrefsHistorical organic traffic data
Competitor Benchmarking
Search AtlasBuilt into Site Explorer
AhrefsDomain Comparison + Organic Competitors
Backlink Profile Analysis
Search AtlasBacklink Analyzer reads linking domains, new and lost links, anchors, and dofollow ratios
AhrefsBacklinks report
Backlink Gap Analysis
Search AtlasCompares the profile with competitors and finds the domains, pages, and anchors behind their rankings
AhrefsLink Intersect report

Real Results. Real Rankings.In Days — Not Months.

Eric Caldwell, Search Atlas expert, showcasing SEO software solutions for agencies.
Eric Caldwell

“That’s the great thing about a platform like this, you get real data vs being an island out here and having to read the smoke signals from afar. Yet another reason I’ve dropped all other systems and just have Search Atlas now.”

Map visualization of SEO locations and data points for Search Atlas backlink analysis.
4 Week Local SEO

Transformation

“We’re canceling Ahrefs, Majestic SEO, Semrush, and others. You need to check out this tool.I haven’t seen anything make ranking this easy. If you offer SEO, it cuts 90% of the grunt work.”

Frankie Fihn, founder of Beyond Agency Profits, SEO expert and Search Atlas advocate.

“Search Atlas is the number one ranked search engine tool in the world right now! As someone who’s been in SEO for 15 years, I’ve seen everything change. In my experience, other tools on the market are overhyped and overpriced compared to what Search Atlas delivers. If you’re serious about SEO, you won’t find anything better than Search Atlas!”

Perry Belcher, Search Atlas expert, demonstrating SEO software solutions.
Perry BelcherCo-Founder at DigitalMarketer
3,200+

Verified reviews across G2, Capterra & Gartner

“So far, very very impressed with Search Atlas and OTTO is big bonus. Honestly blown away, your mindset aligns with mine so I’m all in. I’ve cancelled Semrush which was a huge step for us. But wow you guys are really onto something here. I even told my wife about you. I’ve been very impressed with Search Atlas.”

Aaron, Search Atlas founder, demonstrating AI-powered SEO software solution.
Aaron Baxter
9.39M

Total Impressions

Atlas Agent and OTTO SEO Do the Work and Report the Result

Atlas Agent turns a plain-language request into planned SEO work and OTTO SEO deploys fixes to the live site with approval mode and rollback, whereas Ahrefs Agent A implements Site Audit fixes through connectors, usually after review.

Start for Free

Choose Your Perfect Plan

Starter

Run Search Atlas on one brand.

$99 /mo

billed monthly

50,000Universal Credits
Start Free for 7 Days

  • 1 project · 1 seat
  • Atlas Agent + OTTO SEO
  • Content Genius + AI Content Suite
  • AI Visibility: 1 project, 1 provider, 500 credits
  • Connect and publish to any CMS

Core Search Atlas Execution

1 Site Powered by OTTO

API Limits

Tracked Keywords
2,000
Site Audit Pages
50,000
LLM Visibility Projects
1
AI Visibility Credits
500

Recommended

GrowthRecommended

The full growth engine for teams.

$199 /mo

billed monthly

120,000Universal Credits
Start Free for 7 Days

7-day trial + free 1-on-1 onboarding

  • Everything in Starter, plus:
  • AI Visibility: ChatGPT, Gemini, Google AI Mode
  • Meta + Google Ad Studio
  • 2 projects · 3 seats

Core Search Atlas Execution

2 Sites Powered by OTTO

API Limits

Tracked Keywords
3,500
Site Audit Pages
100,000
LLM Visibility Projects
2
AI Visibility Credits
3,500
LLM Visibility Queries
100

Pro

Package Search Atlas into your client offering.

$399 /mo

billed monthly

400,000Universal Credits
Start Free for 7 Days

  • Everything in Growth, plus:
  • + Copilot, Perplexity & Claude — 6 AI platforms total
  • White-label dashboards and reporting
  • 4 projects · 5 seats

Core Search Atlas Execution

4 Sites Powered by OTTO

API Limits

Tracked Keywords
6,000
Site Audit Pages
10,000,000
LLM Visibility Projects
4
AI Visibility Credits
20,000
LLM Visibility Queries
100

Agency

Capacity for a full client portfolio.

from $999 /mo

billed monthly

1,000,000+Universal Credits
Talk to Sales

  • Everything in Pro, plus:
  • Client portals + branded dashboards
  • Unlimited keyword tracking
  • 10 projects · 10 seats
  • Priority support eligibility

Core Search Atlas Execution

10 Sites Powered by OTTO

API Limits

Tracked Keywords
50,000
Site Audit Pages
99,999,998
LLM Visibility Projects
1,000,000
AI Visibility Credits
50,000
LLM Visibility Queries
250

Frequently Asked Questions

Yes, for teams that want fixes deployed from one platform, because Atlas Agent and OTTO SEO deploy on-page and technical fixes with approval mode and rollback, whereas Ahrefs Agent A implements Site Audit fixes through connectors such as GitHub and WordPress, usually after review. Ahrefs leads on backlink and keyword data, with 28.7 billion keywords against 5.2 billion. Search Atlas starts at $99 per month against $129 for Ahrefs Lite.

Search Atlas Starter is $99 per month and Ahrefs Lite is $129, both billed monthly, and Ahrefs also lists a $29 Starter plan. Growth is $199 and Pro is $399, against Ahrefs Standard at $249 and Advanced at $449. Ahrefs adds seats at $40 to $80 a month each, Report Builder at $99, and Brand Radar from $199, while Search Atlas includes 1, 3, 5, and 10 seats by plan.

Yes, Search Atlas LLM Visibility tracks ChatGPT, Gemini, and Google AI Mode from the Growth plan, and Pro adds Perplexity, Copilot, and Claude. Ahrefs Brand Radar tracks AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini, and Copilot as an add-on from $199 per month. Growth includes 100 LLM Visibility queries, and the free AI Visibility Checker runs a one-time ChatGPT and Gemini snapshot with no credit card.

Yes, Ahrefs AI Content Helper grades drafts against top pages and offers Ask AI editing, and Content Genius adds a topical map, a drafted article with visuals and schema, and Scholar grading on 12 dimensions. Content Genius publishes to any CMS on every plan. Starter includes about 50 premium AI articles a month, and Agency about 900.

Partly, because Ahrefs Agent A can implement Site Audit fixes through connectors such as GitHub and WordPress, usually through review steps, and Ahrefs documents no pricing for it. Atlas Agent turns a plain-language request into planned SEO work, and OTTO SEO deploys the fixes through the OTTO Pixel, a Cloudflare Worker, or CMS connectors, with approval mode and rollback. Search Atlas offers 1 to 10 OTTO SEO sites by plan.

Yes, Search Atlas Coworker works in Slack and Microsoft Teams, runs scheduled routines, and posts results and alerts on its own. Ahrefs Agent A has a Slack connector, and Teams is not listed. Coworker is included on every plan from $99 per month.

Search Atlas tracks 2,000 keywords on Starter and up to 50,000 on Agency, whereas Ahrefs Rank Tracker covers 750 on Lite, 2,000 on Standard, and 5,000 on Advanced. Ahrefs updates weekly and tracks 190+ locations down to ZIP code. Search Atlas heatmaps run up to 175 pins per scan across neighborhood, city, and ZIP targets.

Search Atlas Domain Power combines organic traffic and keyword ranking signals, whereas Ahrefs Domain Rating is a backlink-based metric. Site Explorer shows Domain Power beside Domain Rating, Domain Authority, Trust Flow, and Citation Flow. Ahrefs scores Domain Rating from 0 to 100.

Yes. The guide to migrating from Ahrefs to Search Atlas walks through moving keyword tracking, backlink research, and reporting, and every trial includes a free 30-minute onboarding session.

Start free and run research and execution from one platform.

Start Free for 7 Days