Search Atlas runs your marketing across every channel and fixes what breaks while you sleep

Search Atlas vs AirOps 2026: Which Is Better? Real Pricing

Search AtlasvsAirOps

AirOps Drafts. Search Atlas Executes.

AirOps is better for enterprise content teams that need workflow automation.
Search Atlas is better for agencies that need SEO executed, not just drafted.AirOps drafts and refreshes content inside enterprise workflows. Search Atlas writes the content, deploys the technical fixes, builds the links, and tracks the rankings, all in one platform from $99/month. The full comparison, including where AirOps genuinely wins, is below.

5.2B Verified KeywordsAgentic Execution Across Every ChannelSearch Atlas Coworker Lives in Slack
AutotraderVendastaCart.comHawk MediaP&GOlympShutterflyRWCOHealth InsuranceCharlie HealthEOSUniversalZyngaHyundaiSerena & Lily

“We are canceling Ahrefs, Majestic SEO, SemRush and a few others. You need to check out this tool. This is like GHL 3 years before people realized how cool it was. I haven’t seen anything that makes ranking this easy. If you offer SEO, it saves you 90% of the grunt work.

Frankie FihnFrankie Fihn

Feature-by-Feature Comparison

Feature / Capability

Search Atlas

AirOps

Enterprise Workflow Automation
Yes: campaign-level automation via the Coworker; no visual workflow builder
Yes: Workflow Studio with conditional logic, approval chains, and human review gates
Brand Governance at Scale
Yes: brand voice and content standards, set per project
Yes: Brand Kits centralize voice, terminology, and compliance rules workflow-wide
Free Entry Tier
Trial only: paid tiers start at $99/mo
Yes: free Solo plan with 100 prompts and 20,000 tasks per month
Integration Breadth
Core integrations: WordPress, Shopify, Webflow, GSC, Slack, plus workspace tools
30+ native integrations, plus MCP (Model Context Protocol) access to dozens more
Workspace AI Agent (Slack, Teams, ClickUp)
Yes: Search Atlas Coworker posts and acts inside your team's workspace
No. Quill runs inside the AirOps app only
Full Dashboard White Label
Brand the dashboard as your own: Pro & Agency plans
No white-label capability on any plan
Multiple User Seats
Scale your team without per-seat penalties: 1 / 3 / 5 / 10 seats by plan
1 user (Solo) · Unlimited seats (Pro+), but no white label
Multiple Client / Brand Tracking
Manage every client from one account, unlimited projects on Pro & Agency
1 brand (Solo) · 3 brands (Pro) · Unlimited only on Enterprise
White-Label Client Portal & Dashboards
Deliver reporting under your brand: Pro & Agency plans
No
Custom Report Builder (GSC, GA, Backlinks)
Show clients exactly what moved and why: GSC, GA, backlinks, heatmaps in one report
No SEO or backlink data to report on
Data Exports
Yes, all plans
CSV (Solo & Pro) · API (Enterprise only)
GBP Audit & Local SEO Automation
Add local SEO as a service: GBP Audit included, all plans
No local SEO features
Website Builder
Yes: Website Studio included
No
Self-Serve Free Trial
7 days, full access, no credit card, no sales call
Free tier available; 14-day trial on paid plans
Transparent Public Pricing
Know exactly what you're paying before you sign up, all 4 plans listed
Pro pricing not public, requires contacting sales
Free 1-on-1 Onboarding
Get results in your first session, free onboarding with every trial and plan
No onboarding included
AI Content Editor with NLP / SEO Scoring
Yes: Content Genius with SCHOLAR scoring
Yes: AI writing via Workflows; no native NLP scoring
Content Informed by Live SERP & Keyword Data
Yes, keyword data and competitor analysis built in
Via integrations (Ahrefs or Semrush required separately)
Universal CMS Publishing (WordPress & Beyond)
Yes: Universal CMS Publishing on all plans
Yes: CMS integrations on Solo+
Bulk Content Generation
AI content metered by Universal Credits: 50K/mo (Starter) to 1M+/mo (Agency)
Task-based: 20K tasks (Solo) · 75K tasks (Pro)
Topical Map Generation
Yes, automated topical authority mapping
No
Content Planner & Publishing Scheduler
Topical Maps + Content Planner included on Growth and above
Grids for content management; no publishing scheduler
Brand Voice & Knowledge Bases
Yes: Domain Knowledge Network, all plans
Yes: Brand Kits & Knowledge Bases (1 to unlimited by plan)
Human Review Steps in Workflow
Yes, editorial review in OTTO workflow
Yes, core AirOps differentiator
AI Automated Internal Linking
Yes, continuous, via OTTO SEO
Via Content Refresh workflows, requires a manual run and human review
SEO Automation (schema, on-page, indexing)
Yes: OTTO SEO: 1 to 10 projects by plan
No, content only; no on-site SEO implementation
Google Instant Indexing
Yes: Pro & Agency plans
No
Content Refresh Workflow
Yes, page pruning, re-optimization, re-indexing
Yes: Content Refresh is a primary AirOps use case
Pre-Built Workflow / Agent Templates
Yes: Search Atlas Playbooks
Yes: Power Steps library; forkable and customizable
AI Models Supported
Multiple LLMs via Atlas Agent
30+ AI models supported
AI Search / LLM Visibility Tracking
Yes: Growth plan and above
Yes, core Insights feature on all plans
ChatGPT Visibility Monitoring
Yes: Growth plan and above
Yes, all plans (ChatGPT only on Solo)
Perplexity, Claude & Gemini tracking
Yes: Growth plan and above
Pro plan only, not available on Solo/free tier
Prompts & Pages Tracked
LLM Visibility included on Growth and above; all models on Pro and above
100 (Solo) · 250 (Pro) · Custom (Enterprise)
Answer Frequency / Data Refresh
Daily on Pro & Agency
Daily on all plans
Opportunity Reports
Continuous Atlas Agent recommendations
Monthly (Solo) · Weekly (Pro) · Custom (Enterprise)
Competitor AI Visibility Benchmarking
Yes
Yes
Offsite & Reddit Mention Tracking
Yes: ChatGPT Citation Outreach (QUEST)
Yes: Offsite feature tracks external domains & Reddit
Multi-Language & Multi-Region
Yes: 200 countries, all plans
Enterprise only: Solo & Pro limited to 1 region
Traditional SEO Data Alongside AI Tracking
Yes, rank tracking, backlinks, and site audit together
No, requires separate SEO tool integrations
Traffic & Performance Overview per Domain
Site Explorer, live domain performance
No, requires an external SEO tool
Historical Traffic Trends
Multi-period trend analysis
No
Competitor Benchmarking
Compare any set of domains in Site Explorer
No
Backlink Profile Analysis
Advanced backlink graph + Majestic & Moz metrics
No
Backlink Gap Analysis
Up to 10 domains (Agency plan)
No
Visual Backlink Network Mapping
Included, network graph visualization
No
Authority Scoring (Domain Power)
Yes: Domain Power, a 100-point authority score
No
Topical Dominance & Entity Depth
Yes: Topical Dominance scores entity coverage by topic cluster
No
Keyword PPC & Organic Data per Domain
Yes, organic, paid, and PPC keyword data
No
Majestic TrustFlow, CitationFlow
Yes, all plans
No
Moz Spam Score
Yes, all plans
No
GSC Integration for Site Metrics
Yes, unlimited top keywords & pages
Via Google integration only; no native site metrics
Full Technical Site Auditor
Yes, crawl up to 100M pages/mo (Agency)
No
Number of Site Auditor Projects
5 (Starter) to 999 (Agency)
No
Site Health Summary & Issue Prioritization
Yes
No
Connect GSC & GA4 Data to Site Auditor
Yes
No
Real-Time Website Monitoring & Alerts
Yes: Pro & Agency plans
No
JS Rendering
Yes: Pro & Agency plans
No
Export to Google Sheets / Instant Report
Yes
No
Publicly Shareable Site Audits
Yes
No
PageSpeed Insights Integration
1 (Starter) to 10 (Agency) OTTO projects, each with full site audit
No
Traditional Keyword Rank Tracking
Yes, daily updates on all plans
No: AI search visibility only
Rank Tracking Refreshes per Month
Daily on all plans; unlimited keyword tracking on Agency
No
Unlimited Rank Tracking via GSC Integration
Yes
No
Local Geotargeting (City, State, Zip, Country)
Yes
No
Publicly Shareable & Embeddable Reports
Yes
No
Keyword Gap Analysis vs Competitors
Yes, up to 10 competitors (Agency)
No
Target Keywords per Plan
120 (Starter) · 300 (Growth) · 600 (Pro) · 1,500 (Agency)
No keyword rank tracking
Backlink Profile Research
Yes: 100 trillion backlinks indexed
No
Referring Domains per Plan
3,000 (Starter) to 100,000 (Agency)
No
Backlink Gap Analysis
Yes
No
Majestic Data (TrustFlow, CitationFlow)
Yes
No
Moz Spam Score
Yes
No
Backlink Network Graph Visualization
Yes
No
Digital PR Outreach
2 (Starter) to 999 (Agency) campaigns
No
ChatGPT Citation Outreach (QUEST)
QUEST-driven citation outreach; volume scales with plan credits
Offsite tracks 3rd-party citations; no outreach automation
Email Drip Sequences for Link Outreach
Outreach drip sequences included; volume scales with plan credits
No
Press Release Distribution
Yes, all plans, 100s of channels
No
Google Business Profile (GBP) Management
Full automation via GBP Galactic: 3 to 100 profiles
No
GBP Q&A, Attributes, Photos & Posts
Auto-managed across all locations
No
AI-Generated Review Responses
Tone-controlled, brand-safe replies
No
Review Monitoring Dashboard
Unified inbox + performance tracking
No
Local Rank Tracking / Heatmaps
Heatmaps & ZIP-level geo grids, all plans
No
Citation Management
Automated discovery, fix & sync: 100+ directories
No
Schema for Local Business
Auto-deployed via OTTO SEO
No
Local Content Automation
AI-generated location pages, published instantly
No
Multi-Location Scaling
Built for 100s–1,000s of locations
No
Integrated Local PR & Syndication
Smart PR + press release syndication
No
Unified Local Dashboard
GBP, citations, rankings, reviews in one view
No
On-Page Audit
Yes, full on-page auditor included
No
Analyze Missing Entities / NLP Gaps
Yes, vs. top-ranking pages
No
Optimize Title Tags & Headings
Yes: AI-assisted recommendations
No
Analyze Technical Issues on Landing Pages
Yes: Core Web Vitals, schema, canonicals
No
Internal & External Linking Insights
Yes, anchor text, link equity, gap analysis
No
Content Scoring vs. Top-Ranking Competitors
Yes: SCHOLAR, scored across 12 dimensions
No
On-Page Audits per Plan
40 (Starter) · 100 (Growth) · 200 (Pro) · 500 (Agency)
No
Chrome Extension Available
Yes, free with all plans
No
SEO Metrics Overlay in Search Results
DA, backlinks, traffic data inline on SERPs
No
Page Toolbar with Website & Page Metrics
Full metrics panel on any website
No
Bulk DA Checker Lookups
200/day (Starter) to 1,000/day (Agency)
No
Competitor Research While Browsing
Analyze any page directly from your browser
No

Real Results. Real Rankings.In Days — Not Months.

Eric Caldwell
Eric Caldwell

“That’s the great thing about a platform like this, you get real data vs being an island out here and having to read the smoke signals from afar. Yet another reason I’ve dropped all other systems and just have Search Atlas now.”

Local SEO heatmap
4 Week Local SEO

Transformation

“We’re canceling Ahrefs, Majestic SEO, Semrush, and others. You need to check out this tool.I haven’t seen anything make ranking this easy. If you offer SEO, it cuts 90% of the grunt work.”

Frankie Fihn — Founder at Beyond Agency Profits

“Search Atlas is the number one ranked search engine tool in the world right now! As someone who’s been in SEO for 15 years, I’ve seen everything change. In my experience, other tools on the market are overhyped and overpriced compared to what Search Atlas delivers. If you’re serious about SEO, you won’t find anything better than Search Atlas!”

Perry Belcher
Perry BelcherCo-Founder at DigitalMarketer
3,200+

Verified reviews across G2, Capterra & Gartner

“So far, very very impressed with Search Atlas and OTTO is big bonus. Honestly blown away, your mindset aligns with mine so I’m all in. I’ve cancelled Semrush which was a huge step for us. But wow you guys are really onto something here. I even told my wife about you. I’ve been very impressed with Search Atlas.”

Aaron Baxter
Aaron Baxter
9.39M

Total Impressions

Stop stitching drafts to results. Search Atlas runs everything that comes after the draft, while you sleep.

Start Free and Compare for Yourself

Choose Your Perfect Plan

Starter

Run Search Atlas on one brand.

$79 /mo

$950 billed annually

50,000Universal Credits
Start Free for 7 Days

  • 1 project · 1 seat
  • Atlas Agent + OTTO SEO
  • Content Genius + AI Content Suite
  • Connect and publish to any CMS

Core Search Atlas Execution

1 Site Powered by OTTO

API Limits

Tracked Keywords
2,000
Site Audit Pages
50,000
LLM Visibility Projects
0
LLM Visibility Queries
0

Recommended

GrowthRecommended

The full growth engine for teams.

$159 /mo

$1,910 billed annually

120,000Universal Credits
Start Free for 7 Days

7-day trial + free 1-on-1 onboarding

  • Everything in Starter, plus:
  • AI Visibility: ChatGPT, Gemini, Google AI Mode
  • Meta + Google Ad Studio
  • 2 projects · 3 seats

Core Search Atlas Execution

2 Sites Powered by OTTO

API Limits

Tracked Keywords
3,500
Site Audit Pages
100,000
LLM Visibility Projects
2
LLM Visibility Queries
100

Pro

Package Search Atlas into your client offering.

$319 /mo

$3,828 billed annually

400,000Universal Credits
Start Free for 7 Days

  • Everything in Growth, plus:
  • + Copilot & Perplexity — 5 AI platforms total
  • White-label dashboards and reporting
  • 4 projects · 5 seats

Core Search Atlas Execution

4 Sites Powered by OTTO

API Limits

Tracked Keywords
6,000
Site Audit Pages
10,000,000
LLM Visibility Projects
4
LLM Visibility Queries
100

Agency

Capacity for a full client portfolio.

from $999 /mo

$11,988 billed annually

1,000,000+Universal Credits
Talk to Sales

  • Everything in Pro, plus:
  • Client portals + branded dashboards
  • Unlimited keyword tracking
  • 10 projects · 10 seats
  • Priority support eligibility

Core Search Atlas Execution

10 Sites Powered by OTTO

API Limits

Tracked Keywords
50,000
Site Audit Pages
99,999,998
LLM Visibility Projects
1,000,000
LLM Visibility Queries
250

Frequently Asked Questions

Yes, for agencies and SMBs. Search Atlas executes SEO end to end (content, technical fixes, rank tracking) starting at $99/month on published pricing. For enterprise content teams that need workflow automation with human review gates across a large organization, AirOps is the stronger fit.

AirOps is an AI content workflow platform built for large content teams. You assemble visual workflows in Workflow Studio that draft, optimize, and route content through approval chains, with Brand Kits enforcing brand voice across every output. Page360 unifies Google Search Console, GA4, and AI citation data per URL, and a free Solo plan includes 100 prompts and 20,000 tasks per month. Search Atlas overlaps on execution but is an SEO platform end to end rather than a content workflow layer.

Yes, on published pricing. Search Atlas publishes four tiers from $99 to $999 per month, seats included, all visible on the pricing page. AirOps offers a free Solo plan (100 prompts, 20,000 tasks per month); Pro and Enterprise pricing is not publicly listed and requires talking to sales.

OTTO SEO is Search Atlas's AI SEO agent. It connects your Google Analytics, Search Console, and Google Business Profile data, analyzes your site, and executes technical SEO fixes and on-page optimizations directly. Every action goes through an approve, edit, or roll-back workflow, and changes you approve persist even if you later cancel. You can read how it works on the OTTO SEO page.

OTTO SEO is priced per site with automatic volume discounts, published on the pricing page: $99 per month for a single site, $89 at two to three sites, $79 at four to nine, $69 per site at 10 to 24 sites, and $59 at 25 to 99 sites. A 10-site portfolio comes to $690 per month at the published rate, not the four-figure totals sometimes quoted elsewhere. Every site includes 500 AI generation points per month.

Yes. Search Atlas's Content Genius publishes to WordPress, Shopify, Webflow, and other CMS platforms in one click, and OTTO SEO deploys technical changes to the live site through a single pixel, no developer required. AirOps publishes through Grids with native CMS integrations as well.

No. AirOps automates content workflows: research, briefs, drafts, refreshes, and publishing. Technical SEO execution, backlink building, rank tracking, and local SEO are outside its scope. Search Atlas covers all of these in one platform.

Yes. Search Atlas's LLM Visibility tracks brand presence, sentiment, and citations across ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews, and QUEST identifies the exact documents AI engines cite. AirOps tracks AI citations per URL through Page360.

Yes. OTTO analyzes your site and competitors using data from Google Analytics, Search Console, and Google Business Profile to guide every optimization, and QUEST surfaces which documents AI engines cite per URL. AirOps' Page360 similarly unifies GSC, GA4, and AI citation data per URL, so both platforms bring search and analytics signals together.

AirOps leads in three areas: enterprise workflow automation (conditional logic, human review gates, and approval chains built for large content organizations), brand governance at scale through Brand Kits, and integration breadth (30+ native integrations plus MCP (Model Context Protocol) access to dozens of tools). If your bottleneck is coordinating a big content operation rather than executing SEO, AirOps earns serious consideration.

Yes. Teams migrate content plans, target keywords, and publishing workflows from AirOps without disrupting active campaigns. Search Atlas supports running both platforms side by side during the transition, so rankings and reporting stay continuous.

Search Atlas plans include 1 seat on Starter, 3 on Growth, 5 on Pro, and 10 on Agency, with no per-seat add-on fees. Pro and Agency plans include white-label dashboards and client portal access. AirOps includes unlimited seats on its paid Pro and Enterprise tiers, which can suit organizations with many occasional contributors.

No. OTTO works through a single pixel that you add and control, and every optimization it deploys can be reviewed, approved, edited, or rolled back from your dashboard. Content you publish through Content Genius lands directly in your CMS, so it stays yours. If you disconnect, automated optimization simply stops running.

No. Search Atlas does not use a visual drag-and-drop workflow builder. Execution runs through the Coworker, a conversational agent that works in the dashboard or in Slack, and OTTO, which deploys optimizations directly to your site. AirOps is the stronger fit if your team wants to visually orchestrate conditional logic, approval chains, and human review gates. If you want workflows that execute SEO end to end without assembling them node by node, Search Atlas is built for that.

AirOps offers a free Solo plan with 100 prompts and 20,000 tasks per month, then paid tiers. Search Atlas has no permanent free tier; it starts with a 7-day free trial, then published paid plans from $99/month. If a free entry point is the deciding factor, AirOps wins it.

If the priority is enforcing brand voice, terminology, and compliance rules across every workflow, AirOps Brand Kits centralize those controls. Search Atlas applies brand voice settings and content standards per project, and every OTTO change goes through a review flow where you can approve, edit, or roll back. Teams that need compliance at the workflow-design level tend to fit AirOps; teams that need governed execution of live SEO changes fit Search Atlas.

Yes. The Search Atlas Coworker runs in Slack as a Workspace AI Agent, with Teams and ClickUp also supported, so your team can trigger audits, content, and reports without leaving chat. AirOps also connects to Slack among its 30-plus native integrations. The difference is scope: AirOps focuses on content workflows, while the Coworker drives audits, content, ad campaigns, and reporting.

See why agencies run their SEO, content, and AI search visibility on Search Atlas instead of adding another drafting tool.

Start Free for 7 Days
Start for Free