XOVI is an all-in-one SEO platform that provides tools for keyword research, rank tracking, backlink monitoring, on-page audits, and competitor analysis. XOVI also includes modules for social signals, PPC insights, and technical site evaluation. XOVI covers basic SEO needs, users seek alternatives due to limited global keyword coverage, minimal local and enterprise-focused features, and less advanced content optimization tools. Its modular pricing starts at $99 per month.
Top alternatives to XOVI include Search Atlas, SE Ranking, and SISTRIX. Search Atlas delivers a full SEO lifecycle solution with keyword research, AI-assisted content creation, audits, backlink tracking, and automated reporting. SE Ranking is focused on agencies, offering rank tracking, competitor research, on-page audits, and white-label reporting at lower costs. SISTRIX caters to European markets with detailed visibility indices and localized keyword analysis. Users typically choose these alternatives for broader features, multi-market support, and AI-driven insights, with more details in our XOVI review.
| # | Rank Math Alternative | Best For | Price |
| 1 | Search Atlas | Complete SEO automation | $99/month |
| 2 | SE Ranking | Local SEO Management | $119/month |
| 3 | SISTRIX | European Markets | €119/month |
| 4 | WebCEO | White-Label SEO Reporting. | $36/month |
| 5 | AIOSEO | WordPress On-Page SEO | $49.50/year |
| 6 | Ubersuggest | Budget-Friendly Keyword Research | $29/month |
| 7 | Morningscore | Gamified SEO Tracking | $49/month |
| 8 | Serpstat | All-in-One SEO Solutions | $59/month |
| 9 | Marketing Miner | Bulk Data Analysis | $29/month |
| 10 | SEO PowerSuite | Desktop-Based SEO Tools | $349/year |
| 11 | Seobility | On-Page SEO Audits | €49.90/month |
| 12 | Ryte | Technical SEO | / |
| 13 | Siteimprove | Website Quality Assurance | / |
| 14 | Sitechecker.pro | Website Monitoring | $89/month |
| 15 | SEOptimer | Quick SEO Audits | $29/month |
| 16 | Ahrefs | Backlink Analysis | $129/month |
| 17 | Netpeak Software | Technical SEO Audits | $41/month |
| 18 | AccuRanker | Accurate Rank Tracking | $129/month |
| 19 | Wincher | Simple Rank Tracking | $49/month |
| 20 | SpyFu | Competitive Intelligence | $39/month |
| 22 | SimilarWeb | Traffic Analytics | $199/month |
| 23 | Pi Datametrics | Enterprise SEO | / |
| 24 | Conductor | Content Intelligence | / |
| 25 | BuzzSumo | Content Research | $199/month |
| 26 | BrightLoca | Multi-Location Local SEO | $39/month |
| 27 | Whitespark | Local Citation Building | $1/month |
What are the Best XOVI Alternatives?
We describe the 28 best XOVI alternatives below.
1. Search Atlas: Best XOVI Alternative
Search Atlas is an AI-powered SEO platform that integrates content generation, technical optimization, competitor analysis, and automation into a single system. Search Atlas includes Content Genius, trained on over 10,000 Google Patents, and OTTO AI, which automates SEO audits and fixes. Core functions cover keyword research, rank tracking, backlink monitoring, technical site audits, automated content planning, and one-click WordPress publishing.
Compared to the XOVI tool, Search Atlas delivers stronger functionality in rank tracking, technical audits, and automated implementation. XOVI emphasizes keyword monitoring, backlinks, and reporting, but it lacks the automation and content workflows that Search Atlas provides. For teams managing multiple sites or scaling content production, Search Atlas replaces XOVI most effectively in technical SEO and automated content optimization.
Pricing for Search Atlas starts at $99/month (Starter), scales to $199/month (Growth), and tops out at $399/month (Pro). XOVI is priced at $99, $149, and $499. Entry-level pricing is identical, mid-tier is $50 more with Search Atlas, while top-tier is $100 less. No free plan is available, but the automation and integrated workflows offset the cost and a 7-day free trial is available.
According to the latest Search Atlas review, the platform’s advantages include AI-driven automation, consolidated toolsets, and cost efficiency at higher tiers. Limitations include a steep learning curve.
2. SE Ranking: Best XOVI Alternative for Agencies
SE Ranking is an affordable, all-in-one SEO platform designed for agencies, consultants, and growing teams. SE Ranking combines keyword research, rank tracking, content audits, backlink monitoring, and local SEO tools with workflow automation. Key features include on-page audits, content scoring, backlink monitoring with toxic detection, city-level rank tracking, marketing plan generation, task workflows, project monitoring, branded reports, and API access for client management.
Compared to XOVI, SE Ranking offers a more user-friendly interface and a broader range of tools tailored for agencies. While XOVI provides comprehensive SEO features, SE Ranking’s emphasis on workflow automation and client management makes it particularly suitable for agencies managing multiple clients.
Pricing for SE Ranking starts at $65/month for the Essential plan, which includes 5 projects and 500 keywords to track daily. The Pro plan is priced at $119/month, offering additional features like 30 projects and 2,000 keywords to track daily. The Business plan is available at $259/month, providing unlimited projects and advanced features. In comparison, XOVI’s pricing starts at $99/month for the PRO plan, with higher-tier plans costing up to $499/month.
According to our SE Ranking review, the platform’s advantages include affordable pricing, an intuitive interface, comprehensive SEO tools, and branded reporting for clients. Limitations include slower processing of larger site audits and shallower backlink index depth compared to some competitors.
3. SISTRIX: Best XOVI Alternative for European Markets
SISTRIX is a visibility-focused SEO platform that tracks keyword rankings and SERP performance, with a strong emphasis on European markets. SISTRIX consolidates ranking data into a proprietary Visibility Index to detect trends by domain and keyword.
Core features include keyword research, technical audits, backlink data via third-party integrations, and AI-assisted content tools. Frequent updates provide early insights into emerging search patterns, making it suitable for multilingual campaigns.
Compared to XOVI, SISTRIX excels in European rank tracking, SERP monitoring, and trend analysis. While XOVI covers backlinks, audits, and rank tracking broadly, SISTRIX prioritizes precise regional visibility and modular analytics, ideal for agencies targeting European markets.
Pricing starts at €119/month for core modules, with Plus and Professional tiers adding historical data, API access, and additional user seats. XOVI’s pricing ranges from $99 to $499/month. SISTRIX becomes more expensive depending on module selection but provides specialized European market insights.
The SISTRIX review notes advantages in accurate rank tracking, modular analytics, and reliable visibility benchmarks, while limitations include shallow backlink data, minimal PPC tools, and fewer automated technical SEO suggestions.
4. WebCEO: Best XOVI Alternative for White-Label SEO Reporting.
WebCEO is an all-in-one SEO platform designed for agencies, in-house teams, and individual users, with a focus on white-label SEO reporting. WebCEO provides rank tracking, keyword research, technical audits, content optimization, backlink analysis, competitor monitoring, and social media analytics. The platform generates custom-branded reports in 24 languages, schedules automated delivery, and publishes reports on client-accessible domains or subdomains.
Compared to XOVI, WebCEO provides automated reporting, client-facing dashboards, and multi-channel tracking. Plans include SOLO $36/month, Startup $119/month, Agency Unlimited $99/month plus scanning fees, and Corporate $299/month. Unlimited scanning incurs additional costs.
The WebCEO review identifies the platform’s reporting and analytics capabilities, audit functions, and multi-channel rank tracking. Limitations include slower processing for large site audits and extra fees for unlimited scanning. A 14-day free trial is available.
5. AIOSEO: Best XOVI Alternative for WordPress On-Page SEO
AIOSEO (All-in-One SEO) is a WordPress SEO plugin and toolkit that provides keyword rank tracking, site audits, content optimization, schema markup, XML sitemaps, internal linking, broken link management, redirection management, local SEO, WooCommerce SEO, and AI-assisted content generation.
The AIOSEO plugin integrates with Google Search Console (GSC), Google News, Page Builders (Elementor, Divi, SeedProd, Avada, WPBakery), and social media platforms. It tracks keyword positions, monitors SEO changes, checks post index status, and provides actionable TruSEO analysis.
Compared to XOVI, AIOSEO focuses exclusively on WordPress sites, offering multi-site support, role-based user management, automated SEO revisions, and plugin-level integration with page builders. Plans include Basic $49.50/year, Plus $99.50/year, Pro $199.50/year, and Elite $299.50/year. AIOSEO is cheaper than XOVI, but it is a plugin, not a full platform.
The AIOSEO review identifies advantages such as automated on-page SEO, structured data implementation, internal linking, indexing controls, and content optimization with AI. Limitations include WordPress-only compatibility and dependency on plugin updates for feature enhancements.
6. Ubersuggest: Best XOVI Alternative for Budget-Friendly Keyword Research
Ubersuggest is a browser-based SEO platform designed for freelancers, creators, and small businesses. Ubersuggest core functions include keyword suggestions powered by Google Autocomplete, daily rank tracking, technical site audits with prioritized error reporting, AI-driven content ideas, backlink monitoring with domain authority filters, and browser extensions for Chrome and Edge that provide SERP keyword volumes and technical issue detection.
Compared to XOVI keyword analysis features, Ubersuggest is the most suitable alternative for budget-friendly keyword research and rank tracking. XOVI provides stronger competitor research, larger backlink databases, and advanced scalability, while Ubersuggest focuses on essential keyword tools and simplified workflows at a lower cost.
Ubersuggest is a paid tool with pricing starting at $29 per month for individuals, $49 per month for growing businesses, and $99 per month for enterprise users. This makes it significantly cheaper than XOVI, which operates at higher price points geared toward agencies and enterprise SEO teams.
The advantages of Ubersuggest include affordable pricing, intuitive navigation, and integrated AI copy tools (content generation, idea expansion, keyword integration). Its disadvantages are a smaller backlink database, slower data refresh cycles, and limited scalability, according to our Ubersuggest review.
7. Morningscore: Best XOVI Alternative for Gamified SEO Tracking
Morningscore is an all-in-one SEO platform designed for marketers and small businesses that prefer simplified, gamified SEO management over technical complexity. Morningscore features include keyword tracking, website health audits, backlink monitoring with authority evaluation, competitor insights, and an organic traffic value metric that estimates SEO performance in terms of ad cost equivalents. The platform also provides visual dashboards and gamified missions with XP scoring to guide SEO task execution.
Compared to XOVI, Morningscore is the most suitable alternative for gamified SEO tracking and simplified task management. XOVI delivers enterprise-level competitor analysis, larger backlink databases, and advanced filtering, whereas Morningscore emphasizes guided workflows, gamification, and accessibility for users without extensive technical expertise.
Morningscore is a paid tool with pricing of $49 per month for Lite, $69 per month for Business, $129 per month for Pro, and $259 per month for Premium. This pricing is lower than XOVI’s enterprise-focused plans.
Advantages of Morningscore include gamified dashboards, XP-based missions, and guided SEO workflows. Disadvantages include manual refresh requirements for audit data, fewer advanced filters, and limited scalability for agencies or enterprise teams compared to XOVI’s infrastructure, with more details in the Morningscore review.
8. Serpstat: Best XOVI Alternative for All-in-One SEO Solutions
Serpstat is an all-in-one SEO platform that combines keyword research, rank tracking, technical audits, backlink analysis, and content optimization across 230 regions and multiple languages. Its features include intent-based keyword clustering, rank tracking across devices and regions, site audits with prioritized issue severity, backlink comparisons by domain and link type, backlink tracking with shared donor analysis, and AI-powered content modules with white-label reporting options.
Compared to XOVI, Serpstat is the best XOVI alternative for all-in-one SEO management, including keyword research, rank tracking, and backlink analysis. XOVI provides larger backlink databases, more advanced competitor analysis, and enterprise-grade filtering, whereas Serpstat emphasizes scalable keyword clustering, international coverage, and integrated AI content workflows for small and medium teams.
Serpstat pricing starts at $69/month for individuals and goes up to $499/month for agencies. Discounts lower entry pricing to $55/month, and all plans include a 7-day free trial. The starting plan of Serpstat includes keyword tools, audits, and 10,000 daily checks. Higher tiers provide API access and AI content modules. Its pricing remains lower than XOVI’s enterprise-focused plans.
Advantages of Serpstat include scalable keyword clustering, extensive regional databases, and AI content for international SEO workflows. Disadvantages include shallower backlink data compared to enterprise tools and keyword volume estimates based on Google Ads data rather than actual search volumes, according to the latest Serpstat review.
9. Marketing Miner: Best XOVI Alternative for Bulk Data Analysis
Marketing Miner is a cloud-based SEO platform designed for large-scale data collection and automated analysis of keywords, domains, and URLs. Marketing Miner features include keyword and SERP analysis, link prospecting, contact discovery, domain and website categorization, and technical SEO analyses.
Marketing Miner is an alternative to XOVI for bulk SEO operations, including high-volume keyword research, rank tracking, competitor domain analysis, backlink audits, and technical website audits. Compared to XOVI, which provides enterprise-grade backlink databases, detailed competitor insights, and advanced filtering, Marketing Miner focuses on scalable cloud-based processing, automated metric extraction, and handling datasets of up to 100,000 keywords, domains, or URLs in a single run.
Marketing Miner is a paid platform, with pricing at $0 (Free), $29/month (Miner), $59/month (Digger), $99/month (Machine), and custom plans. Its pricing is significantly lower than XOVI’s enterprise-focused plans, making it cost-effective for SMBs and agencies handling large datasets.
Advantages include rapid bulk data processing, comprehensive multi-dimensional SEO metrics (keywords, rankings, backlinks, technical audits), and robust API support for integration with internal reporting and automation workflows. Limitations include shallower backlink coverage and a narrower feature set, optimized for website health checks, keyword analysis, and competitor monitoring.
10. SEO PowerSuite: Best XOVI Alternative for Desktop-Based Audits
SEO PowerSuite is a downloadable desktop software suite designed for in-depth technical SEO audits, rank tracking, backlink analysis, and outreach management. SEO PowerSuite integrates four tools (Rank Tracker, Website Auditor, SEO SpyGlass, and LinkAssistant) to provide project management, site crawling, keyword tracking by search engine and location, backlink analysis with historical data, outreach workflows, white-label reporting, and customizable crawl rules with local data storage.
SEO PowerSuite is the best alternative to the XOVI SEO tool for technical audits, keyword tracking, backlink analysis, and project-based SEO management. Compared to XOVI, which provides cloud-based enterprise-level SEO databases, automated filtering, and large-scale competitor insights, SEO PowerSuite emphasizes local control, raw data access, unlimited project creation, and customizable audit parameters, making it particularly suitable for agencies and consultants requiring desktop-based SEO management.
SEO PowerSuite is a paid alternative to Rank Math with 4 pricing options. The Free plan allows limited use without saving. The Professional plan costs $349 per year ($29.10/month), Enterprise costs $599 per year ($49.95/month), and Max+ costs $899 per year ($74.95/month).
SEO PowerSuite provides all four tools with a single desktop license, and a free version offering limited functionality. Its pricing is lower than XOVI’s enterprise plans for teams requiring full desktop control.
Advantages include comprehensive technical audits, precise keyword segmentation, unlimited project creation, local data storage, and credit-free analysis without usage restrictions. Limitations include a lack of cloud collaboration, no native multi-user management, and fewer automated enterprise-level insights, according to the SEO Powersuite review.
11. Seobility: Best XOVI Alternative for Affordable Audits
Seobility is an SEO platform built for detailed analysis of technical and on-page SEO issues. Seobility provides structured evaluations of website performance, keyword optimization, and ranking data, while identifying specific errors that reduce search visibility.
The platform includes an SEO Checker for technical and meta diagnostics, a Keyword Checker for keyword optimization measurement, a Ranking Checker for position tracking by region, device, and search engine, and a TF*IDF Tool for analyzing topical relevance compared to defined competitors.
Seobility is the best XOVI alternative for affordable SEO auditing because it delivers precise technical audits, keyword relevance checks, and ranking data at a lower cost. The platform offers three plans (Free, Basic €49.90/month, Premium €179.90/month). Compared to XOVI, Seobility provides cheaper access while maintaining accuracy in technical and structural evaluation.
Pros include detailed technical reporting, clear keyword optimization analysis, and accurate regional rank monitoring. Cons include strict daily query limits on the free plan, limited automation features, and limited features for content creation. For professionals who focus on measurable technical diagnostics and ranking accuracy, the Seobility review confirms its role as an efficient and cost-effective auditing solution.
12. Ryte: Best XOVI Alternative for Technical SEO and Compliance
Ryte is a Website User Experience (WUX) platform for technical SEO, site performance monitoring, and compliance management. Semrush acquired Ryte in 2024, integrating its technical SEO and compliance capabilities.
Key features include a crawler with JavaScript rendering and mobile viewport simulation, prioritized issue reports for meta tags, status codes, indexability, canonicalization, internal links, and broken resources. The platform reports Core Web Vitals and Lighthouse Web Performance metrics, runs SEO A/B tests, segments pages and keywords, monitors competitors and backlinks, and triggers alerts for changes in rankings or site structure. Compliance features identify non-consented tracking scripts, missing alt tags, and outdated policies.
Ryte is the best XOVI alternative for technical SEO audits, site performance diagnostics, and compliance verification. Pricing depends on session volume, features, and support level. The costs of Ryte plans (Partner, Enterprise, Custom) are not published online. Compared to XOVI, Ryte is better for granular diagnostics, automated alerts, and integrated GDPR and accessibility checks.
Pros include detailed technical reporting, compliance monitoring, ranking and keyword analysis, and Web Performance diagnostics. Cons include the learning curve for advanced features and limited content-generation functionality according to the Ryte review.
13. Siteimprove: Best XOVI Alternative for Website Quality Assurance
Siteimprove is a digital experience platform that integrates accessibility, SEO, analytics, and content strategy into a single system. Siteimprove offers automated accessibility scanning, WCAG compliance tracking, SEO performance analytics, real-time visitor behavior insights, and content optimization tools.
Siteimprove serves as the best alternative to XOVI for website quality assurance. XOVI focuses on rank tracking, competitor analysis, backlink monitoring, and keyword research, whereas Siteimprove emphasizes SEO combined with compliance and content intelligence to maintain site quality, user experience, and legal compliance.
Siteimprove pricing is customized according to organization size and requirements, typically starting around $999 per year. The platform’s broader features and enterprise services make it more expensive than XOVI.
The Siteimprove review mentions pros like integrated accessibility, analytics, SEO, ads quality tools, and content tools with real-time insights and AI-driven support. Its limitations include higher cost, less comprehensive competitor research and backlink analysis, and more complex setup that requires additional configuration and resources.
14. Sitechecker.pro: Best XOVI Alternative for Website Monitoring
Sitechecker.pro is a cloud-based SEO checker and website monitoring platform. Sitechecker.pro provides automated alerts for technical issues, on-page SEO guidance, competitor ranking tracking, and white-label reporting. Sitechecker also allows multi-project monitoring, segment-specific tracking, and API access for advanced workflows.
Sitechecker.pro is the best alternative to XOVI for website monitoring and technical SEO audits. Unlike XOVI, which focuses on keyword tracking, backlinks, and competitor research, Sitechecker emphasizes continuous site health monitoring, on-page SEO, and visibility tracking through GSC integration and alerts for critical issues.
Pricing for Sitechecker.pro starts at $89 per month for the Basic plan, $199 per month for Standard, $449 per month for Premium, and custom pricing for Enterprise plans. The pricing of Sitechecker is similar at entry-level and slightly higher at mid-tier plans compared to the pricing of XOVI from $99 to $499 per month.
Sitechecker pros include comprehensive monitoring, customizable reports, GSC integration, and white-labeling. Cons include limited depth in backlink analysis and less competitor research functionality, according to the Sitechecker review.
15. SEOptimer: Best XOVI Alternative for Quick SEO Audits
SEOptimer is a lightweight SEO audit and reporting platform for small businesses, marketers, and digital agencies. SEOptimer scans URLs to identify on-page SEO issues, usability errors, performance metrics, and basic backlink data.
Core features include website audits, downloadable PDF reports, white-label branding, embedded audit widgets for lead generation, basic keyword recommendations, a Chrome extension, and multi-language support.
SEOptimer replaces XOVI for rapid SEO audits and client reporting. XOVI focuses on rank tracking, competitor research, backlink analysis, and keyword research. SEOptimer delivers immediate technical audits and simplified reporting without full competitor or backlink analysis.
SEOptimer pricing ranges from $29 to $59 per month, with a free plan offering basic audits. The platform scales for freelancers and small agencies with low-cost access, as it is cheaper than XOVI.
Advantages include structured report outputs, fast audit execution, and configurable branding. Limitations include restricted competitive analysis, no advanced API integrations, and the absence of full keyword and content optimization workflows. SEOptimer targets agencies requiring immediate, actionable technical audits and client-ready reporting, as shown in the SEOptimer review.
16. Ahrefs: Best XOVI Alternative for Backlink Analysis
Ahrefs is an enterprise-grade SEO platform for backlink monitoring, keyword research, and organic search performance tracking. Ahrefs indexes over 35 trillion links and maintains historical snapshots for domains and URLs.
Core features include full backlink profiles by anchor text and domain authority, keyword research with click-based volume estimates, rank tracking by country and device, SERP analysis with intent targeting, and technical site audits. The platform enables detailed competitor analysis for link building and content optimization.
Ahrefs serves as an alternative to XOVI specifically for backlink analysis and keyword research. XOVI offers rank tracking, competitor monitoring, keyword research, on-page audits, and link data, but Ahrefs provides a larger keyword database, more precise difficulty scores, traffic estimates from clicks, and deeper competitor backlink insights.
Ahrefs operates on a paid model, with plans starting at $129 per month and scaling to $499 per month. The platform does not offer a full-featured free trial. Additional costs apply for extra crawls, API credits, and user accounts. It is significantly more expensive than XOVI overall.
Advantages include comprehensive backlink coverage, accurate traffic metrics, and robust keyword research. Limitations include no outreach tools, absence of local SEO features, and a restrictive credit-based usage system, explained in more detail in our Ahrefs review.
17. Netpeak Software: Best XOVI Alternative for On-Page SEO and Crawling
Netpeak Software is a set of tools for on-page SEO, website crawling, backlink monitoring, and SERP data collection. Netpeak Spider identifies over 100 technical issues per site. Netpeak Checker performs bulk on-page audits and collects SERP data. Limonity On-Page monitors unlimited pages and projects and delivers notifications for changes. Limonity Backlinks tracks all backlinks and reports updates.
Netpeak Software is the best alternative to XOVI for technical SEO audits, on-page optimization, and multi-domain crawling. Compared to XOVI, which emphasizes rank tracking, keyword research, and competitor analysis, Netpeak provides deeper technical crawling, issue prioritization, and automated monitoring
Netpeak Software offers only paid plans. Netpeak Spider starts at $41 per month. Netpeak Checker costs $48 per month. Limonity On-Page costs $109 per month. Limonity Backlinks costs $48 per month. XOVI pricing ranges from $99 per month for XOVI Pro to $499 per month for Enterprise. Netpeak costs $58 to $171 less per month, depending on the bundle.
Netpeak provides fast, in-depth crawling and detailed reports. The software provides white-label reporting. Limitations include Netpeak Checker’s Windows-only compatibility and desktop installation requirements for Limonity tools, according to the Netpeak review.
18. AccuRanker: Best XOVI Alternative for Accurate Rank Tracking
AccuRanker is a specialized SEO tool that provides precise keyword rank tracking across desktop, mobile, and local SERPs with ZIP-level targeting. AccuRanker delivers AI-driven click-through rate estimates, Share of Voice metrics, competitor segment analysis, and access to a 24-billion-keyword database. The platform identifies SERP features, including featured snippets and local packs, and integrates with Google Search Console, Looker Studio, and Adobe Analytics.
AccuRanker serves as the best XOVI alternative for rank tracking and competitor SERP monitoring. Compared to XOVI, which offers keyword research, backlink analysis, and site audits, AccuRanker focuses on speed, hyper-local tracking, and precise device and location segmentation.
AccuRanker is more expensive than XOVI, with flexible pricing depending on the number of keywords tracked, starting at $129/month for 1,000 keywords. All plans include unlimited users. AccuLLM, a new LLM tracking feature, starts at $199/month.
AccuRanker provides rapid updates, geo/device segmentation, SERP feature detection, and strong third-party integrations. Limitations include minimal SEO functionality beyond rank tracking and a steeper learning curve for beginners, according to our AccuRanker review.
19. Wincher: Best XOVI Alternative for Simple Rank Tracking
Wincher is a lightweight SEO platform that tracks keyword rankings with daily SERP updates and precise reporting. Wincher provides local and mobile rank tracking, instant keyword refresh, on-page SEO recommendations, and simplified competitor tracking. The dashboard shows visibility, keyword movement, and performance metrics with alerts and scheduled reports.
Wincher serves as an alternative to XOVI for teams requiring fast, focused rank tracking. XOVI includes backlink analysis, technical audits, and full SEO workflow. Wincher delivers simpler, faster monitoring with minimal setup and clear results.
Pricing is paid and tiered with three plans (Basic $49/month, Standard $89/month, Professional $319/month). This makes it cheaper than XOVI, but with fewer features.
Pros include a clear interface, fast setup, and accurate SERP tracking for solo SEOs and small teams. Cons covered in the Wincher review include limited integrations, no backlink monitoring, and minimal competitor analysis, making it unsuitable for large agencies or complex SEO workflows.
20. SpyFu: Best XOVI Alternative for Competitive Intelligence
SpyFu is a competitor intelligence platform focused on SEO and PPC strategy analysis. SpyFu tracks keyword rankings, historical visibility, ad spend patterns, and backlink data across domains. SpyFu provides multi-year data archives, full ad copy history, Kombat View to compare shared and exclusive keywords, RivalFlow AI to identify content gaps, unlimited keyword exports, and integration with ChatGPT for AI-driven insights.
SpyFu is one of the best XOVI alternatives for competitor research, historical keyword analysis, and PPC insights. XOVI emphasizes comprehensive site optimization, including backlink management, technical audits, and rank tracking. SpyFu delivers deeper historical visibility and competitive ad analysis, making it more suitable for agencies and SEOs focusing on competitor intelligence and paid search strategy.
SpyFu is a paid tool with three plans (Basic $39/month, Pro + AI $119/month, Team/Agency $249/month). Compared to XOVI, which ranges from $99/month for Pro to $499/month for Enterprise, SpyFu provides more affordable entry-level access but higher costs for advanced team features.
SpyFu offers unlimited keyword exports, detailed historical data, AI-driven competitor insights, and white-labeled reporting. Limitations include a lack of technical SEO audit features, limited site optimization tools, and reduced tracking accuracy in low-volume markets, with more details in our separate SpyFu review.
21. SimilarWeb: Best XOVI Alternative for Traffic Analytics
Similarweb is a digital intelligence platform that provides web, app, and marketplace traffic analytics, audience insights, and competitive benchmarking. It tracks global and country-level traffic, user behavior, marketing channels, engagement metrics, and AI chatbot traffic.
Key features include traffic measurement, audience segmentation, competitor analysis, keyword and rank tracking, SERP insights, backlink overview, site audits, ad intelligence, AI Brand Visibility, conversion analysis, and historical data up to 37 months.
Similarweb is an alternative to XOVI for teams focused on traffic intelligence, market research, and cross-channel analytics. XOVI focuses on rank tracking, backlink analysis, technical audits, and on-page SEO, while Similarweb emphasizes behavioral analytics, market benchmarking, and AI-driven insights.
Similarweb is a paid platform with transparent plans for solo marketers (Entrepreneurs $199/month, Competitive Intel & SEO $399/month, Competitive Intel, SEO & Ads $649/month). Enterprise business plans are fully custom-priced with API access, AI agents, global coverage, and full team access. Plans cost more than XOVI due to broader data coverage.
Pros include accurate traffic data, AI insights, competitive benchmarking, cross-channel tracking, and AI Chatbot Traffic analysis. Cons include limited tactical SEO, occasional competitor matching errors, and no integrated content workflows, as mentioned in this Similarweb review.
22. Pi Datametrics: Best XOVI Alternative for Enterprise Search Intelligence
Pi Datametrics is an AI-enhanced SEO platform that provides enterprise-level search intelligence, market analysis, and content optimization insights. Pi Datametrics tracks rank positions, SERP features, People Also Ask, competitor performance, backlink profiles, content quality, and commercial opportunity metrics. The platform enables AI-driven content recommendations through its “Optimize Now” engine.
Pi Datametrics is the best alternative to XOVI for teams focused on enterprise SEO and market intelligence. In contrast to XOVI, Pi Datametrics emphasizes AI insights, multi-market monitoring, comprehensive SERP analysis, and customizable enterprise reporting.
Pi Datametrics is a paid platform with custom pricing (Package A, B, C) designed for scalability across teams, markets, and domains. Enterprise plans include full AI Mode, LLM tracking, API access, and expert support. Pricing is generally higher than XOVI due to its enterprise-level capabilities.
Pros include AI-driven content and SERP analysis, multi-market rank tracking, competitor benchmarking, advanced dashboards, and expert support. Cons include higher costs for small teams, potential complexity for non-technical users, according to the Pi Datametrics review.
23. Conductor: Best XOVI Alternative for Content Intelligence
Conductor is an enterprise SEO and content intelligence platform that provides keyword research, rank tracking, competitor benchmarking, site audits, and content performance monitoring.
The platform includes SERP visualization, workflow integrations (Asana, Trello, Jira), content opportunity analysis, and real-time dashboards to enterprise SEO and content teams. Dedicated consulting services provide technical SEO guidance, strategy development, and site migration support.
Conductor is the best alternative to XOVI for teams focused on content-driven SEO and enterprise search intelligence. Conductor emphasizes content performance insights, competitor market share analysis, workflow integration, and hands-on consulting for large and complex websites.
Conductor is a paid platform with custom pricing based on site size, content needs, and business goals. A 3-week free trial is available. Pricing is generally higher than XOVI due to enterprise-level features and consulting support.
Pros include unified SEO and content intelligence, competitor benchmarking, real-time performance dashboards, workflow integrations, and responsive support. Cons include high pricing, a learning curve for new users, occasional platform speed issues, rigid contracts, and reporting limitations, with more information in the latest Conductor review.
24. BuzzSumo: Best XOVI Alternative for Content Research
BuzzSumo is a content intelligence platform that tracks content performance, social engagement, backlinks, and trending topics across web and social channels. Key features include content discovery, Content Analyzer, influencer identification, media database with engagement filters, monitoring of brand mentions, link alerts, and PR outreach tools. BuzzSumo also provides competitive intelligence, trending topic analysis, and AI-assisted pitch generation.
BuzzSumo is the best alternative to XOVI for teams focused on content research, digital PR, and engagement analytics. Unlike XOVI, which emphasizes rank tracking, backlink analysis, keyword research, and SEO audits, BuzzSumo prioritizes viral content discovery, media engagement, influencer targeting, and content strategy insights.
BuzzSumo is a paid platform with tiered pricing: Content Creation ($199/month), PR & Comms ($299/month), Suite ($499/month), and Enterprise ($999/month), scaling by users, alerts, and access to media databases and outreach features. Pricing is higher than XOVI for comparable team sizes due to its specialized content and PR intelligence.
Pros include real-time trend detection, social share and engagement data, access to 700K+ journalists, influencer targeting, and integrated monitoring and alerting. Cons include gated access to outreach features, limited SEO depth outside content engagement, and higher costs, according to this BuzzSumo review.
25. BrightLocal: Best XOVI Alternative for Multi-Location Local SEO
BrightLocal is a local SEO platform that provides multi-location rank tracking, citation management, Google Business Profile (GBP) audits, reputation monitoring, and white-label reporting.
Key features include Local Search Grid for Google Maps ranking visualization, Citation Builder for directory submissions, Reputation Manager for review collection across 80+ platforms, Local Rank Tracker for location-specific keyword monitoring, and Google Business Profile audits.
BrightLocal is the best alternative to XOVI for teams focused on multi-location local SEO because it tracks rankings, manages citations, and audits Google Business Profiles across multiple geographic locations simultaneously.
BrightLocal is a paid platform with plans (Track $39/month, Manage $49/month, Grow $59/month), plus additional credits required for Citation Builder. A free Simply Listings plan is available with pay-as-you-go citation submissions. Pricing is generally lower than XOVI’s enterprise plans but increases for agencies managing multiple locations.
Pros include precise local rank tracking, comprehensive citation management, Google Business Profile audits, reputation monitoring, and white-label reporting for agencies. Cons include a dated interface, limited functionality outside local SEO, and additional costs for citation submissions, according to the BrightLocal review.
26. Whitespark: Best XOVI Alternative for Local Citation Building
Whitespark is a local SEO platform designed to enhance citation authority, Google Business Profile performance, and map pack visibility for businesses targeting specific geographic areas. Whitespark provides tools for citation discovery and management, neighborhood-level rank tracking, review campaigns, and bulk listing updates.
Whitespark is the best alternative to XOVI for marketers focusing on local SEO and multi-location management. Unlike XOVI, which lacks specialized local SEO tools and offers limited rank tracking, Whitespark delivers neighborhood-level insights, automated review management, and citation-building workflows tailored to service-area businesses.
Whitespark is a paid platform with separate pricing for each tool (Local Platform, Local Rank Tracker, Local Citation Finder, Reputation Builder), scaling by locations, keywords, and discovery tiers. Pricing starts at $1/month per location for GBP management, $14/month for rank tracking, $33–$149/month for citation discovery, and $79/month for review automation.
Pros mentioned in the Whitespark review include precise local rank tracking, automated citation building, GBP management, review automation, and enterprise support for multi-location SEO. Cons include separate pricing per tool, cumulative costs for multiple locations, and a less modern interface compared to newer platforms.
27. AgencyAnalytics: Best XOVI Alternative for Client Reporting
AgencyAnalytics is a white-label reporting and dashboard platform designed for marketing agencies managing SEO, PPC, and social campaigns. AgencyAnalytics consolidates data from 75+ integrations and provides automated reporting, drag-and-drop dashboards, client portals, Google Business Profile insights, rank tracking, backlink monitoring, scheduled email reports, and white-label branding.
AgencyAnalytics is the best alternative to XOVI for agencies focused on client reporting and multi-channel campaign visibility. While XOVI emphasizes SEO audits, rank tracking, and keyword analysis, AgencyAnalytics prioritizes automated client dashboards, performance monitoring, and actionable insights across multiple channels.
AgencyAnalytics is a paid platform with four plans (Freelancer $79/month for 5 clients, Agency $239/month for 10 clients, Agency Pro $479/month for 15 clients, Enterprise custom). All plans include automated reports, unlimited dashboards, client access portals, and multiple integrations.
Key features include automated reports, white-label branding, drag-and-drop editor, templates, custom dashboards, goal & budget tracking, metric alerts, custom metrics, AI analysis, benchmark comparisons, anomaly detection, trend forecasting, client portal, client communication, task management, and access control.
Pros mentioned in the AgencyAnalytics review are easy client reporting, multi-channel visibility, AI-assisted insights, customizable dashboards, and white-label branding. Cons include basic SEO tools, limited depth for audits and keyword research, and no AI content creation.
28. Semrush: Best XOVI Alternative for Comprehensive SEO Analysis
Semrush is an all-in-one SEO and marketing platform that integrates search engine optimization, paid media tracking, content performance, and social analytics. The platform provides rank tracking, keyword research, backlink monitoring with toxic link scoring, site audits, ad performance insights, Position Tracking, algorithm shift detection via Sensor, and AI-powered content optimization tools.
Semrush is the best alternative to XOVI for teams seeking comprehensive SEO analysis, competitive intelligence, and cross-channel marketing insights. Compared to XOVI, Semrush offers broader keyword coverage, deeper backlink analysis, daily SERP monitoring, and integrated advertising and content analytics, making it suitable for agencies and enterprises managing multi-channel campaigns.
Semrush is a paid platform with annual pricing for all plans (Pro $139/month, Guru $249/month, Business $499/month). Trials are available, but some advanced functionalities require a paid subscription, and specialized toolkits are usually add-ons.
Pros include extensive keyword and backlink data, algorithm tracking, content optimization tools, cross-channel insights, and AI-assisted recommendations. Cons are higher costs, a complex interface for beginners, and additional pricing for advanced features like Local SEO or the Advertising Toolkit, with more details in our Semrush review.
Why do people seek alternatives to XOVI?
People seek alternatives to XOVI because the tool has several limitations that affect its overall functionality. Local SEO and enterprise-focused tools are minimal, lacking multi-user management, fully customizable white-label reporting (platform-level), and advanced analytics for agencies or large organizations.
The pricing structure starts at $99 per month, and accessing additional features or modules increases costs, making competitors with bundled features more attractive. These factors drive users to explore alternatives that offer full automation, more innovative AI writing tools, and robust enterprise or local SEO capabilities.
What to look for in a XOVI alternative?
The 9 features to look for in a XOVI alternative are listed below.
- Advanced Backlink Analysis. Choose platforms with trust metrics, link authority scoring, and spam filters to identify high-quality link opportunities and reduce risk from toxic links.
- Global Keyword Coverage. Ensure keyword data spans multiple regions, including APAC, LATAM, and non-EU markets, enabling international SEO strategies.
- User-Friendly Interface. Opt for a modern, intuitive platform that simplifies navigation, reporting, and module switching with actionable dashboards.
- Rank Tracking. Look for tools that monitor keyword rankings by country, device, and time frame to evaluate SEO performance continuously.
- Competitor Insights. Select platforms that provide detailed competitor analysis to identify ranking gaps, content opportunities, and backlink strategies.
- Automation Capabilities. Platforms that automate audits, monitoring, and alerts save time and maintain ongoing SEO health without manual effort.
- Affordable and Scalable Pricing. Prioritize platforms with clear, scalable pricing tiers and avoid hidden fees for modules or data exports.
- Cross-Channel Integration. Tools that combine SEO and SEM management enable unified campaign control and better decision-making.
- Frequent Updates and Compliance. Choose platforms that push regular updates for technical audits, content optimization, and performance reporting in line with SEO best practices.
Why is Search Atlas the Best Alternative to XOVI?
Search Atlas is the best alternative to XOVI because it covers the full SEO workflow in one platform, including keyword research, rank tracking, on-page optimization, technical site audits, backlink monitoring, competitor analysis, digital PR tools, PPC insights, and automated reporting. This enables teams to manage content, links, and overall performance without juggling multiple tools.
Relevant features for XOVI users include SERP feature tracking, search volume and opportunity analysis, multi-market keyword monitoring, content performance dashboards, and AI-driven internal linking, meta optimization, and page authority improvements, which are executed automatically from the dashboard.
A standout feature is Content Genius, an AI-powered content assistant that ensures content aligns with Google’s indexing standards, maintains high information density, and matches user intent. Its microagent system handles tasks like internal linking, fact-checking, tone adjustments, and visual enhancements, enabling both new content creation and refinement of existing pages.
The platform also includes a semantic grader to evaluate content quality, user experience, and authority metrics, enabling teams maintain Google-compliant standards.
Search Atlas is paid, with plans starting at $99/month, and a 7-day free trial. Higher tiers offer multi-domain support, advanced automation, and expanded reporting. Migrate from XOVI to Search Atlas for more innovative SEO, content, and competitive insights.
