Backlinks
Indexed Domains
Keywords
Countries
Optimize your agency workflows with backlink, competitor research, and AI content tools all in the same platform. Our subscriptions are designed for agencies, meaning multiple user seats and unlimited projects built into your monthly plan. With our white label software offering, you can add your branding to the dashboard and level up your client experience and reporting.
| Features |  |  |
|---|---|---|
| Full Dashboard White Label |  |  |
| Multiple Users | All Plans include multiple seats. Pro plan includes 15 seats. | Each plan only includes 1 seat, including the Enterprise Plan. Each seat costs $30/mo extra. |
| Custom Report Builder, including data from GSC, GA, Backlink Data, Local Geogrids/Heatmaps | | |
Access complete backlink, keyword, PPC, and organic search metrics for any domain or page url. Perform extensive competitive analysis and identify ranking opportunities for your clients websites. Create projects for each client and centralize your backlink and competitor research alongside your content deliverables.
| Features | | |
|---|---|---|
| Unlimited Projects | | |
| Research keywords sending organic and paid traffic to website | |  |
| Historical backlink data | | |
| Historical traffic data | | |
| Research full backlink profile of websites | | |
| Keyword Search Intent | | |
| Keyword Difficulty | | |
| Enhanced Metrics (Access to Majestic TrustFlow and CitationFlow Metrics, and Topical Authority) | | |
| Enhanced Metrics (Moz Spam Score) | | |
| Extensive Keyword PPC Data Coverage | | |
| Build Keyword Lists | | |
| Ability To Add To Keyword Rank Tracker | | |
| Keyword Gap Analysis | | |
| Backlink Gap Analysis | | |
| Track Search Impressions For Your Website | | |
| Automatic Daily Rank Tracking For All Of Your Websites Keywords | | |
| Backlink Network Graph Visualization | | |
Get access to our database of trillions of backlinks alongside powerful AI content generation tools. Move seamlessly between competitor research and into content creation without ever leaving the dashboard. Create 100 SEO optimized articles in 1 hour.
| Features | | |
|---|---|---|
| Content Editor with NLP and AI Capabilities | | |
| 1-click Publish Content to WP | | |
| Content Planning and Strategy | | |
| Topical Map Generation | | |
| Perfect AI Draft Generation | | |
| Bulk Content Generation | | |
| Competitor URL-based Content Generation | | |
| AI Image Generation | | |
| AI Automated Internal Linking | | |
| SEO Automation through "OTTO" | | |
Audit the content of any page url and get detailed recommendations for improvement. See how your client’s content measures up to the top-ranking competitors with our content scoring system. Follow the audit suggestions to generate higher-performing campaigns!
| Features | | |
|---|---|---|
| Onpage Audit Tool | | |
| Analyze content deficiencies with landing page content preventing it from ranking better in Search | Yes (Analyze missing entities/NLP, Optimize Title Tags and Headings, Internal Linking | |
| Analyze technical issues with the landing page | | |
| Internal Linking and External Linking Insights | | |
| Link Building Outreach Recommendations from SERP Competitors | | |
Audit the technical SEO performance of your client websites and identify issues that may be impacting search performance. Access “How-to-fix,” guides for every issue and know what it takes to resolve technical problems. With 24/7 issue tracking and automated email alerts, you can resolve issues before they impact your clients’ organic search performance.
| Features | | |
|---|---|---|
| Number of Site Audits | High quotas, one-off crawls are supported, and unlimited projects available on PRO plan | Limited to # of Projects |
| Site Auditor Crawl Up to 1 million pages | | |
| Site Health Summary | | |
| Issue Prioritization by Impact and Effort | | |
| Connect GSC Data to Site Auditor | | |
| Connect GA Data to Site Auditor | | |
| Realtime Website Monitoring | | |
| Site Audits are Publically Sharable for Team Collaboration | | |
| Export to Google Sheets | | |
| Instant Client Site Audit Report Generation in Google Docs | | |
| Site Visualization | | |
| Customizable User Agent and Crawl Speed | | |
Search Atlas includes a powerful suite of local SEO tools to empower marketing agencies that provide local SEO services to small and regional businesses. We’ve made research, execution, and reporting for local marketing agencies easier and more streamlined than ever.
| Features | | |
|---|---|---|
| Heatmaps and Geo Grids | | |
| Build Citations | | |
| GMB Audit | (Coming soon) | |
See every keyword that your website ranks for with daily position updates. Unlike Ahrefs, our rank tracker integrates with Google Search Console so you can include every keyword in your client reporting. See increased or declined positions immediately, and never get a backdated ranking position again.
| Features | | |
|---|---|---|
| Number of Projects | Much higher quotas | Low Quotas |
| Number of Keywords | Much higher quotas | Low Quotas |
| Daily Keyword Rank Tracking Included in all Plans | | |
| Publicly Sharable and Embeddable Reports | | |
| Local Geotargeting (City, State, Zipcode, Country-level Rank Tracking) | | |
| Unlimited Rank Tracking with GSC | | |
Perform comprehensive keyword research and keyword gap analysis. Access search volume, keyword difficulty and cost-per-click metrics with much higher quotas to meet your agency’s needs. Plus, automatically cluster keywords and generate relevant article ideas that meet users’ search intent and rank higher.
| Features | | |
|---|---|---|
| Similar and Related Keywords | | |
| Keyword Search Volume over Time | | |
| Keyword SERP Data - Page-level traffic and backlink metrics | | |
| Historical PPC Data | 10 years | 5 years |
Analyze multiple page URLs with DR, UR, Trust Flow, and Citation Flow metrics. See organic traffic, total backlinks, and referring domains for any domain. Get in-depth insights to empower your SEO strategy.
| Features | | |
|---|---|---|
| DR, UR | | |
| Organic Traffic, # Referring Domains, # of Backlinks | | |
| Majestic Data (CF, TF, Topical Trust Flow) | | |
| Moz Data (Spam Score) | | |
Perform your link building and digital PR outreach directly in the dashboard. Automate HARO outreach for maximum linking opportunities. Leverage AI to generate pitches and speed up the process of securing links and coverage on authoritative websites.
| Features | | |
|---|---|---|
| HARO Digital PR Tool | | |
| Journalist Outreach | | |
| Publication Outreach | | |
| Create Email Drip Sequences to target webmasters based on SERPs and Google Maps | | |
Bring the power of our SEO software directly to your web browser. Get data and SEO insights from Google Search and display key SEO data while navigating through websites.
| Features | | |
|---|---|---|
| Metrics overlay in search results | | |
| Page Toolbar with website and page metrics | | |
For freelancers and small teams
Agencies ready to scale and Enterprise
Custom functionality & tailored quotas
Add-on launching soon
Add to your existing Search Atlas plan for $99 / site / month.
What Website Optimizations Does OTTO Automate?
