Discover Features

Backlink building. Content marketing. Technical optimizations. Wherever your SEO strategy goes, Search Atlas has the tools.

Award-Winning SEO Tools.
One Powerful Platform
Website analytics dashboard featuring SEO metrics such as session count, page views, and total time on site, with bar and line graphs.
Search Atlas Site Auditor

Get detailed reports on the technical SEO health of any website.

Search Atlas Site Explorer

Get in-depth insights on organic traffic, keywords, and backlinks for any website or url.

SEO Content Assistant

Create 10X more SEO content for your agency clients and drive organic traffic at warp speed.

On-Page Audit Tool

Audit the content quality of your clients’ web pages and get immediate feedback for improvement.

Grow your Website Traffic with Enterprise SEO Software
Free DA Checker | Check Domain Authority

Enter homepage URLs and get DA scores with our dashboard’s DA Checker or try the demo tool below.

Keyword Researcher | Check Search Volume

Enter a keyword and get keyword metrics like search volume, cost-per-click, and Keyword Difficulty.

AI Content Writer

Craft creative, original, and engaging content with 50+ templates for all of your marketing communications.

Create a Content Plan in Minutes with the Search Atlas Content Planner
Blog Idea Generator | Get Blog Topics in 1-Click

Enter your target keyword and generate blog ideas in seconds.

Meet OTTO - AI Growth Management Platform from Search Atlas
Search Atlas SEO Topical Map Generator

Compare to Competitors
arrow purple

Backlink building. Content marketing. Technical optimizations. Wherever your SEO strategy goes, Search Atlas has the tools.

White Label SEO Software
Customize the dashboard with your own branding and start generating way more revenue for your marketing agency.
See Why Agencies Choose Search Atlas over Ahrefs for Backlink and Competitor Research
See Why Agencies Choose Search Atlas over SEMRush for their Enterprise SEO platform
See Why Agencies Choose Search Atlas over Surfer SEO for SEO Content Writing Software

Discover Features

Backlink building. Content marketing. Technical optimizations. Wherever your SEO strategy goes, Search Atlas has the tools.

Award-Winning SEO Tools.
One Powerful Platform
Website analytics dashboard featuring SEO metrics such as session count, page views, and total time on site, with bar and line graphs.
Search Atlas Site Auditor

Get detailed reports on the technical SEO health of any website.

Search Atlas Site Explorer

Get in-depth insights on organic traffic, keywords, and backlinks for any website or url.

SEO Content Assistant

Create 10X more SEO content for your agency clients and drive organic traffic at warp speed.

On-Page Audit Tool

Audit the content quality of your clients’ web pages and get immediate feedback for improvement.

Grow your Website Traffic with Enterprise SEO Software
Free DA Checker | Check Domain Authority

Enter homepage URLs and get DA scores with our dashboard’s DA Checker or try the demo tool below.

Keyword Researcher | Check Search Volume

Enter a keyword and get keyword metrics like search volume, cost-per-click, and Keyword Difficulty.

AI Content Writer

Craft creative, original, and engaging content with 50+ templates for all of your marketing communications.

Create a Content Plan in Minutes with the Search Atlas Content Planner
Blog Idea Generator | Get Blog Topics in 1-Click

Enter your target keyword and generate blog ideas in seconds.

Meet OTTO - AI Growth Management Platform from Search Atlas
Search Atlas SEO Topical Map Generator
Compare to Competitors
arrow purple

Backlink building. Content marketing. Technical optimizations. Wherever your SEO strategy goes, Search Atlas has the tools.

White Label SEO Software
Customize the dashboard with your own branding and start generating way more revenue for your marketing agency.
See Why Agencies Choose Search Atlas over Ahrefs for Backlink and Competitor Research
See Why Agencies Choose Search Atlas over SEMRush for their Enterprise SEO platform
See Why Agencies Choose Search Atlas over Surfer SEO for SEO Content Writing Software

Search Atlas Site Explorer

Get in-depth insights on organic traffic, keywords, and backlinks for any website or url.

Outrank your Competitors + Increase Traffic with Comprehensive SEO Data

Organic Traffic

Understand the search visibility of any website. Analyze organic clicks, total keywords, and see which content drives the most organic clicks.

Backlinks

See who links to your competitors’ websites and evaluate the quality of those backlinks. See domain rating, anchor text, link type, and more.

PPC Spend

See whether your competitors use PPC advertising and how much they are spending. Plus, see what ad copy your competitors use in their PPC campaigns.

The Largest SEO Database of any software platform

The Largest SEO Database of Any Software Platform

100 trillion

Backlinks

500 million

Indexed Domains

5 billion

Keywords

200

Countries

Research Competitor Keywords and Content

Discover which keywords and pages are driving the most traffic to your competitors’ websites. Our database includes over 5 billion keywords with search volume, cost-per-click, and keyword difficulty data. Filter by country to understand exactly where their traffic is coming from and use that information in your SEO strategy.
Keywords and Content

Perform Competitor Backlink Analysis

See who is linking to your competitors’ website and understand the quality and strength of their backlinks.
With 100 trillion backlinks and 500 million domains, you can analyze the backlink profile strength of any url. Plus DR, anchor text, domain traffic, and page traffic for every backlink in our database.

Perform Competitor Backlink Analysis

The Right Subscription Level for Every-sized Team

Starter

For freelancers and small teams
$99
/ month

Growth

For agencies and mid-size businesses
$199
/ month

Pro

Agencies ready to scale and Enterprise

$399
/ month
Most Popular

Enterprise

Custom functionality & tailored quotas

Call Us

OTTO Packages & Pricing

What’s included?

Basic

$149
$99/mo

Standard

$459
$249/mo

Business

$1,249
$599/mo

Advanced

$1,999
$1,249/mo

Enterprise

$,3999
$1,999/mo

Add-on launching soon

OTTO SEO

Add to your existing Search Atlas plan for $99 / site / month.

What Website Optimizations Does OTTO Automate?

A screenshot of the SearchAtlas dashboard displays various metrics, including SEO engagement, citations, and image graph settings. An inner section features issue categories and meta description issues with action options, alongside a pricing table for easy access to plan comparisons.

Ready to take your SEO competitor analysis to the next level?

Get Competitor Insights for Link Building and Outreach Campaigns

Referring Domains

See which websites link to your competitors and how authoritative they are. Plus, domain rating and traffic metrics.

Anchor Text

Browse the top anchor text of any website’s backlinks. Leverage that information in your own link building strategy. 

Link Types & Attributes

Know whether competitors’ backlinks appear in image, text, frame, or form. Know whether links are dofollow or nofollow.

Country of Origin

Review IP addresses for all referring domains. Get a global perspective on where your competitors are earning backlinks from.

Referring Page

See the pages where your competitor’s backlinks appear. Gain  insights on placement and contextual anchor text.

Historical Metrics

Understand how backlink profiles have changed over time. Compare backlink metrics for any time period.

See How Your Competitors Are Using PPC

Identify what keywords your competitors are bidding on, how much they pay per click, and complete search ad copy. See what other websites are bidding on those keywords and level up your PPC ad bidding and targeting strategies.

See How Your Competitors Are Using PPC

Gain Valuable Historical Data

See how websites gain or lose organic visibility over time. Filter reports to specific time periods to learn when a website gained or lost backlinks, targeted PPC keywords, or created new content that influenced their SEO.

Gain Valuable Historical Data

You are the Center of Our Universe

Over 2,000 agencies trust Search Atlas

Lisa Parziale

Founder at AgencyRemix
Source:
Search Atlas reviews
“I used to pay for lots of different software for my SEO business and customer reporting. Search Atlas made this much easier and more affordable for me.“

Clayton Joyner

Founder At Modern io Digital
Source:
Search Atlas reviews
”Search Atlas Boosted Our Organic Lead Traffic by 110% in just 90 Days! It saves us money, time, and performance.“

Josh Blakeley

Founder & CEO JBL Digital Marketing
Source:
Search Atlas reviews
"Search Atlas just blows other tools out of the water. Tools like Ahrefs and Jasper have gone up in price quite a bit and just haven’t kept up. Search Atlas replaces both of them. "

Shannon Donovan

Founder @Small Biz Drs. LLC
Source:
Search Atlas reviews
“We were using many different tools to accomplish what we can do in Search Atlas.“

Mike Anderson

Owner @Aim High Digital
Source:
Search Atlas reviews
“Search Atlas transformed my agency workflow, allowed rapid creation of hundreds of articles!“

Jake Tlapek

Founder @Wizard Marketing
Source:
Search Atlas reviews
“This tool is going to help you make actionable, realizable changes to your SEO and get the traffic you deserve.“

The fastest-growing enterprise SEO software platform in the digital marketing industry.

How to Do Competitor Analysis with the Site Explorer

#1. See what keywords your competitors rank for

Knowing what keywords your competitors target in their SEO strategy can help you identify profitable opportunities for your own website. Look for keywords that have strong search volume and good cost-per-click to get more qualified traffic..

See what keywords your competitors rank for

#2. Identify your competitors top-performing pages

Knowing the content that performs well on your competitors’ website can be game-changing. You may need to create similar content on your own website, or optimize your content to better meet user’s search intent.

Identify your competitors top-performing pages

#3. Compare backlink profiles for link building outreach

Backlinks are one of Google’s most important ranking factors. If your competitors have a lot of high-quality backlinks, you will also need to earn backlinks to increase your presence in the search engine rankings. 

Backlinks are one of Google’s most important ranking factors. If your competitors have a lot of high-quality backlinks, you will also need to earn backlinks to increase your presence in the search engine rankings.

#4. Find domains to reach out to for backlink building

Backlinks from high-quality websites show search engines that your website is authoritative and well-trusted. Discover who is linking to your competitors, and reach out to those domains to see if they will link to your website as well.

Find domains to reach out to for backlink building

#5. Target similar keywords in your PPC campaigns

See what keywords your competitors’ are bidding on and the price they are paying per-click. Add those keywords to your own bidding strategy to reach similar audiences and get your products or services at the top of the search results.

Target similar keywords in your PPC campaigns

See How Search Atlas Works

See how digital marketers and agencies use Search Atlas to optimize their workflows and build better SEO campaigns.