Local Citation Builder & Data Aggregators

Build hundreds of local citations and get your agency clients ranking in local search.

Multiple Data Aggregators

Select from our 5 data aggregator partners and get your local business clients listed in the most impactful networks.

More Site Traffic

Local citations are a key part of building prominence and credibility for Google’s local ranking algorithms. Get hundreds of citations in minutes!

Save As You Build

Get additional discounts the more aggregator networks you purchase. A huge value bundled into the price of your monthly Search Atlas subscription.

Screenshot of a Local Citation Builder and network submissions dashboard, showing business details and submission status. Categories listed on the left, with the main panel displaying business and submission data.

The Largest SEO Database of Any Software Platform

100 trillion

Backlinks

500 million

Indexed Domains

5 billion

Keywords

200

Countries

Build Citations Across Multiple Networks Simultaneously

Enter your client’s business info and submit it across multiple data aggregators in one go. Follow the steps in OTTO and simplify local citation submission with a single platform. Add local citation building to the websites where regional searches are an important part of your SEO strategy. See huge results in the Google Map Pack for your clients’ websites!

A website interface displays a business information submission form, complete with a list of networks and associated costs. Utilizing the Local Citation Builder, the total cost is $92 with a 10% discount, resulting in $82. A green "Next Step" button is prominently visible.

Increase Distance, Prominence, and Relevance Signals for Local SEO

Google’s local ranking algorithms rely on three primary factors: distance, prominence, and relevance. With OTTO, you can build local citations that include your business name, location, hours of operation, phone numbers, social profiles, and more, creating powerful citations that elevate local signals in all three categories. 

Form titled "Submit Business Info" to help streamline your Local Citation Builder, with sections for business category, number of employees, full and brief business descriptions, and working hours for each day of the week. "Next Step" button at the bottom.

The Right Subscription Level for Every-sized Team

Starter

For freelancers and small teams

$99
/ month

Growth

For agencies and mid-size businesses
$199
/ month

Pro

Agencies ready to scale and Enterprise

$399
/ month
Most Popular

Enterprise

Custom functionality & tailored quotas

Get a Quote

Starter

For freelancers and small teams

$99/mo.

Growth Most Popular

For agencies and mid-size businesses

$199/mo.

Pro

Agencies ready to scale and Enterprise

$399/mo.

Enterprise

Custom functionality & tailored quotas

Get a Quote

Add additional OTTO site activations to your base plan and automate your SEO in 1 click. The more sites you add, the more you save.

Select OTTO Discount

Add additional OTTO site activations to your base plan and automate your SEO in 1 click. The more sites you add, the more you save.

How many sites need OTTO?

Basic

$99 per site

Per month

Basic

$85 per site

Per month

STANDARD

$69 per site

Per month

Premium

$59 per site

Per month

Pro

$49 per site

Per month

Enterprise

$39 per site

Per month

Activate OTTO SEO!

Add additional OTTO SEO activations to your base plan and automate your SEO in 1 click

OTTO Packages & Pricing

What’s included?

Basic

$149
$99/mo

Standard

$459
$249/mo

Business

$1,249
$599/mo

Advanced

$1,999
$1,249/mo

Enterprise

$3,999
$1,999/mo

OTTO SEO

Add to your existing Search Atlas plan for $99 / site / month.

What Website Optimizations Does OTTO Automate?

A screenshot of the SearchAtlas dashboard displays various metrics, including SEO engagement, citations, and image graph settings. An inner section features issue categories and meta description issues with action options, alongside a pricing table for easy access to plan comparisons.

Want to get your local clients higher in the Google Map Pack?

Generate Hundreds of Keyword-Rich Local Citations

Business Info

Provide consistent and accurate information about your business so Google trusts your local business reputation.

Regional Locations

Include physical addresses and locations to increase appearances for local keywords like, “dentists near me,” or “dentists denver.”

Service Details

Add keywords to your service description to boost your topical relevance for industry searches.

Contact Information

Provide contact information to make it easy for mobile users to get directions or call your business immediately.

Social Profiles

Include social profiles in your target locations to build a stronger organic social presence and better SERP appearances.

Rich Media

Add rich media to make your listings more enticing and click-worthy to users.

Automate Local SEO Campaigns & Deliver Better Results

Local SEO and citation building with OTTO can drastically improve the local map pack rankings for service and regional businesses. And along with the local citation builder, OTTO’s dashboard allows you to automate on-page optimization and technical SEO for your local SEO clients. This helps you deliver better client results and run your agency more cost-efficiently.

Comparison map showing Google Business rankings for "chiropractic center" near Calgary on June 18, 2024 and August 14, 2024, with changes in rank highlighted using red and green markers. For optimum local SEO results, consider utilizing a Local Citation Builder.

Remove the Manual Work of Local SEO Implementation

Along with local citation building, OTTO automates hundreds of SEO tasks to save your agency time and money. Add the OTTO pixel to your clients’ websites and deploy thousands of optimizations directly in your Search Atlas dashboard. Learn more about our local SEO tools.

A screenshot of a web interface showing title tag issues in various categories like Page Titles, Meta Descriptions, and Missing Heading Tags. Each issue is marked as "Deployed" and detailed with page URLs, essential for effective citation building in local SEO strategies.

You are the Center of Our Universe

Over 2,000 agencies trust Search Atlas

Lisa Parziale

5 star rating
Founder at AgencyRemix
Source:
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"I used to pay for lots of different software for my SEO business and customer reporting. Search Atlas made this much easier and more affordable for me."

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5 star rating
Founder At Modern io Digital
Source:
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”Search Atlas Boosted Our Organic Lead Traffic by 110% in just 90 Days! It saves us money, time, and performance.“

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5 star rating
Founder & CEO JBL Digital Marketing
Source:
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"Search Atlas just blows other tools out of the water. Tools like Ahrefs and Jasper have gone up in price quite a bit and just haven’t kept up. Search Atlas replaces both of them. "

Shannon Donovan

5 star rating
Founder @Small Biz Drs. LLC
Source:
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“We were using many different tools to accomplish what we can do in Search Atlas.“

Mike Anderson

5 star rating
Owner @Aim High Digital
Source:
Search Atlas reviews
“Search Atlas transformed my agency workflow, allowed rapid creation of hundreds of articles!“

Jake Tlapek

5 star rating
Founder @Wizard Marketing
Source:
Search Atlas reviews
“This tool is going to help you make actionable, realizable changes to your SEO and get the traffic you deserve.“

Scale your marketing agency’s growth and revenue with a Search Atlas subscription

How to Build Local Citations in OTTO

#1. Begin a New Submission in your OTTO Project

Once you have activated OTTO for your client project, navigate to the “Google Business Profile Optimization,” tab. Then, select “Data Aggregator & Network Submissions,” from the left-side menu. In the top right-hand corner, click the “+ New Submission” button.

Screenshot of a data aggregator and network submissions interface, highlighting the steps to submit a new Google Business Profile (GBP) optimization with arrows and numbered click instructions using the Local Citation Builder.

#2. Choose Your Preferred Data Network Aggregators

Confirm that the correct project is selected under the dropdown menu labeled “Business.” Then, choose the data aggregator networks where you want to submit your local business. Check the box to the left of the network name to add it to your order. We discount each additional aggregator you select by 10%. Once selected, click “Next Step.”

Screenshot of a business information submission form with steps and pricing details. The highlighted actions show to select networks and proceed to the next step by clicking "Next Step." Powered by Local Citation Builder.

#3. Add Local Business Information

Complete the required fields with information about your local business. Double-check that all of the information is accurate and matches the information in your Google Business Profile. This information will be included in all of the citations across your selected data aggregator networks, so make sure to review it carefully. Then, click “Next Step.”

A screenshot showcasing a 'Submit Business Info' form with fields for business details. A purple arrow highlights the green 'Next Step' button at the bottom—an essential feature for any Local Citation Builder tool.

#4. Add Business Logo and High-Quality Images

Some of your local citations may include your local business logo or images, so it’s important to add them. Drag and drop your image files to the icons, or click the blue hyperlinks to upload from your device. Make sure the images are in JPG or PNG format and properly sized for maximum quality. Once added, click “Next Step.”

Screenshot of a webpage titled "Submit Business Info." Instructions indicate how to upload a logo and business photos, with arrows pointing to a "Next Step" button. The Local Citation Builder tool streamlines this process, enhancing your online presence in just moments.

#5. Add Local Business Contact Information

Add a primary contact person for your business as well as contact information like email, phone number, and fax number (optional). The more information you can add the better, as customers will have more ways to reach out to your business. This information will be listed with all of your business listings, so make sure to confirm your local business clients’ best points of contact. Once complete, click “Next Step.”

A form titled "Submit Business Info" with fields for Contact First Name, Last Name, Email, Phone Number, and optional inputs helps streamline local citations. A "Next Step" button highlighted in green is at the bottom right.

#6. Add Keyword-Rich Descriptions of Local Services

Complete the required fields detailing the services your local business offers. This is a great opportunity to add your target keywords into your descriptions to increase your chances of ranking for those terms. Make sure to include up-to-date hours of operation for your local business, as Google will use this information to display in your Google Map Pack listing. Once completed, click, “Next Step.”

Screenshot of a web form for submitting business information using the Local Citation Builder, showing fields for business category, employees, and operating hours. A green button labeled "Next Step" is highlighted with a purple arrow.

#7. Add Your Local Business Social Media Profiles

Lastly, add the URLs of your local business’s social media profiles. This will help increase your social signals and help Google understand the connection between your Google Business Profile and your social media pages. Once completed, your final total will appear at the bottom right corner of the window (and will depend on the number of aggregators you previously selected). Click, Confirm & Pay,” to submit your local citations across your selected networks. 

A webpage form titled "Submit Business Info" with fields for social profiles such as Facebook, LinkedIn, Twitter, Instagram, Pinterest URLs. Simplify your Local Citation Builder process here: at the bottom, an arrow points to a "Confirm and Pay" button.