Meet Press Release Distribution Software™

Every announcement turned made visible with AI

The Press Release Distribution Software writes, optimizes, distributes, and syndicates press releases end-to-end. From drafting to reporting — maximize brand authority and media reach.

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What Is Search Atlas Press Release Distribution Software™?

What Is Search Atlas Press Release Distribution Software

Search Atlas Press Release Software is the AI feature that writes, optimizes, and distributes press releases across high-authority media channels using hyperdrive credits. It analyzes your announcement, audience, and narrative to produce newsroom-ready releases.

Currently, our users have distributed over 135,500 press releases.

Each announcement comes editorially structured, keyword-optimized, and backed by distribution to real media outlets. It includes headlines, subheads, quotes, and angles that are automatically aligned to maximize discoverability.

Select and distribute local and national digital relevant journalists, publications, and syndicated news networks — extending reach far beyond your existing lists.

How to Use Search Atlas PR Distribution

Number 01

Access the Tool

Access your Search Atlas dashboard, navigate to Authority tab, and select Press Distribution

Number 02

Fill out the information

Click Add Press release and fill out your target page URL, keywords, business info, social profiles, authorship, and add any images and videos.

Number 03

Provide Writing Instructions

Provide instructions and describe the subject for the AI writing , ensuring the content meets your needs.

Number 04

Review the AI Content

Analyze the generated content and make any further edits necessary, manually or using the AI.

Number 05

Choose the Distribution Channels

Select the category and choose between the Tier 1 and Tier 2 Channels. Tier 1 offers high-impact core placements with an excellent balance of authority and cost. Tier 2 offers maximum distribution and is best for comprehensive coverage.

Number 06

Select How to Publish It

Choose whether to publish one version across all channels or generate variations per channel. Add backlinks and priority indexing for maximum impact.

What Are Hyperdrive Credits?

Hyperdrive credits power Search Atlas’s large-scale automations, including distributing and syndicating Press releases. They are included in Growth and Pro Plan and can be purchased separately. They’re used for:

AI write

1 credit

Distribution

10-35 credits

Write variations for
Each Channel

3 credits

Additional backlinks and
Priority Indexing

10 credits

What You Unlock With Search Atlas Press Release Software

Publish Newsroom-Ready Press Releases in Minutes

Search Atlas writes headlines, subheads, story flow, key quotes, SEO tags, and press-ready formatting — all ready for distribution instantly.

Multiply Your Media Reach Automatically

With smart journalist targeting and high-authority syndication networks, your announcements reach broader audiences with less effort.

Create Variations Instantly With Dynamic Publishing

Generate multiple tailored versions of the same announcement for different audiences, channels, or regions — all in one click.

Scale PR Across Brands, Companies, or Clients

Perfect for agencies and companies managing multiple brands — consistent quality and reach without extra workload.

Earn Backlinks & Boost Indexation Priority

Every press release is optimized for SEO and syndication, earning authoritative backlinks and accelerating indexation for key pages.

Why Other PR Tools Can’t Keep Up

Feature
Search Atlas Press Release Software
PR Newswire
Cision
Meltwater
Prowly
Automated PR Drafting
AI-generated releases
AI-generated releases
(no AI drafting)
Limited to drafting assist
Content Variations
Variations for each channel
Single standard release
Single standard release
Single standard release
Manual edits only
Automated Distribution
Multi-channel automation, Newswire, and syndication
Single-channel
Newswire distribution
Email outreach only (no newswire)
SEO + Ranking Optimization
AI-driven SEO signals
Real-Time Pickup Tracking
Real-time signal tracking
(basic analytics)
(basic monitoring)
Engagement analytics
Email analytics
End-to-End Workflow
All-in-one PR workflow
Unified PR workflow
Draft-to-distribution workflow

Who Gets the Most Out of Search Atlas Press Release Software

Agencies Running PR for Clients

Replace manual writing and outreach with automated drafting, syndication, and reporting that builds client trust.

High-Growth Startups & SaaS Companies

Announce funding, product updates, and partnerships with consistent media pickup.

Brands Looking to Increase Authority

Boost brand credibility with regular, high-visibility announcements backed by measurable results.

In-House Communication Teams

Publish more releases with less effort — all while maintaining editorial quality.

Freelancers and Small Teams

Offer premium PR services without the cost of external distribution networks.

Frequently Asked Questions

What is Search Atlas Press Release Software?

It’s an AI-powered system that writes, optimizes, distributes, and tracks press releases from one unified dashboard.
Agencies, brands, startups, enterprise teams, and marketers who want more visibility with less manual PR work.
No. The system handles drafting, distribution, and analytics automatically.

Yes. Search Atlas distributes through verified outlets and curated journalist networks.

What does Search Atlas automate?

Headline writing, body copy, formatting, journalist targeting, distribution, syndication, and tracking.

Yes — every part is visible before you approve distribution.

Yes. AI refines messaging and targeting using performance data.

Yes. Every press release is SEO-optimized by default — including structured headlines, keyword integration, metadata, and backlink placement. This increases discoverability, ranking potential, and indexing speed across search engines.

You can republish the same PR to other channels by clicking “view status” and selecting any additional channels you want—without paying the editorial review fee again.

How does distribution work?

Your release is automatically sent through newswire partners, industry blogs, and journalist outreach.

It dramatically increases visibility while eliminating hours of manual outreach.

Absolutely. With multi-channel publishing, you can push your announcement across 11 distribution channels and 150+ websites in one action. Each channel can receive its own unique variation if you choose.

The Tier 1 (High Impact Core) channels which offer excellent balance of authority and cost are:

  • Street Insider
  • Digital Journal
  • TheStreet
  • NewsRamp
  • USAToday
  • DA80

The Tier 2 (Maximum Distribution) channels which are the best for comprehensive coverage are:

  • Local & National Digital News Media
  • Broadcast News | TV, Radio, Magazine
  • Financial Newswire Network
  • News & Media Coverage – Local, National, Digital, Broadcast
  • Canadian Broadcast News Network

And more are coming soon.

Does Search Atlas PR cost extra?

No. Press Release Software is included in the Search Atlas platform. But each distribution uses Hyperdrive Credits.

Hyperdrive credits power Search Atlas’s large-scale automations, including distributing and syndicating press releases. Hyperdrive usage for PR includes:

  • AI write 1 credit
  • Distribution10-35 credits
  • Write variations for Each Channel 3 credits
  • Additional backlinks and Priority Indexing 10 credits

These credits are consumed when the workflow begins and enable high-impact publishing at scale.

No. You review and approve all announcements before they go live.

Yes. All communication and distribution analytics are fully encrypted and protected.