The WordPress Plugin now unites full transparency with reinforced security. Every automation from OTTO SEO and Content Genius V3 is logged in real time through the new Sync Log, while Whitelabel Settings can now be protected behind a password. Agencies and admins gain total visibility, control, and confidence that every change runs safely across client environments.
Your brand’s reputation is shaped by large language models. The new LLM Visibility tool lets you see, track, and analyze how your brand appears inside AI systems such as ChatGPT, Perplexity, and Claude. It measures sentiment, visibility, share of voice, and how you rank inside LLMs. Get the insights you need to protect brand reputation and guide strategy across generative search.
The Domain Knowledge Network automatically builds semantic, entity-aware topical maps to guide connected content creation. It identifies gaps, clusters topics, and strengthens authority signals across AI-driven search.
Bring past visitors back with OTTO Google Ads Retargeting. Launch optimized campaigns effortlessly — OTTO Google Ads handles targeting, bidding, and creative tuning for higher ROAS and conversion rates.
As AI chatbots and LLM-powered search become mainstream, traditional SEO metrics miss a critical piece of the visibility puzzle. LLM Visibility tracks how often your brand appears in AI responses, the sentiment of those mentions, and your share of voice across major language models. This gives marketing teams and agencies the data they need to optimize for AI discovery and protect their brand reputation in the age of generative search.
The future of SEO is here! The new Site Metrics interface delivers a completely reimagined experience to help you navigate the evolving search landscape. With new metrics, LLM Visibility data, and holistic SEO pillars insights, teams can track brand strength, understand AI performance, check authority metrics, and manage SEO health in one unified view.
Choose goal-based bidding modes to maximize conversions, value, clicks, or impressions. OTTO Google Ads automatically adjusts strategies for your targets and guides optimal use through step-by-step SOPs.
Content Genius V3 introduces smarter workflows for semantic SEO. With real-time SERP data, microagents, and AI folders, teams can scale content creation without sacrificing quality or oversight.
Build high-authority backlinks faster with AI articles across 14 major cloud platforms. Publish instantly, get indexed immediately, and scale authority without manual effort.
Automate Google Ads creation, optimization, and management with AI. OTTO analyzes your site to generate keywords, ad copy, and single-theme campaigns for maximum relevance and ROI.
Manage your Google Business Profiles with ease. GBP Galactic centralizes metrics, bulk tasks, and Knowledge Graph data for stronger local visibility and streamlined operations across locations.
WILDFIRE is the reciprocal link-exchange engine that grows domain authority through relevant, vetted connections. Earn trusted backlinks by sharing authority inside a curated network.
OTTO SEO is the world’s first automated SEO AI assistant. OTTO will audit your site to identify technical issues and strategic opportunities. Then, it recommends tailored suggestions according to the Search Atlas Holistic SEO blueprint and your website’s Google Search Console data. Once you review and deploy changes in your dashboard, OTTO makes those changes on your website instantly. No matter your CMS.
Changing your OTTO plan doesn’t affect your live optimizations or site updates. They stay fully active and working for you. No rollbacks or hidden events. Full control, even after pausing.
Our innovative AI tool will make content optimizations that improve your website’s semantic SEO through meta tag optimization, NLP entity inclusion, content creation, and more.
All updates are published directly in your dashboard as notifications. You’ll see new features, improvements, and fixes highlighted so you can explore them as soon as they’re released.
All updates are applied automatically in Search Atlas.
All new features include in-dashboard guidance and contextual tips. You can also access full tutorial videos directly within the dashboard for easy reference while using the tools. Check our guides:
Yes, you can suggest new features and provide feedback through the live chat and the SEOTheory Facebook group.
We roll out updates regularly — typically every few weeks — to deliver new tools, improvements, and performance enhancements without interrupting your workflow.
No technical setup is required. Every new feature is designed to be intuitive and ready to use right away, so you can focus on results, not configurations.
No. Updates are applied seamlessly in the background to ensure your data, reports, and automations remain intact and fully compatible.
All core features and updates are available to every plan, ensuring a consistent experience across all users. Some advanced or agency-specific enhancements are exclusive to the Agency (Pro) Plan. Visit the Pricing Page to see which updates and tools are included in your plan.
Based on 3,200+ Reviews:
Search Atlas evolves so your SEO stays ahead of Google. Don’t just read about the updates—use them to win rankings, capture traffic, and leave competitors behind.
