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Power Your Google Ads Campaigns with AI

What is Smart Ads?

Smart Ads is a powerful AI agent that creates highly profitable Google Ads campaigns in just a few clicks. Smart Ads analyzes your content to determine the best campaigns to create using Search Atlas’ state-of-the-art AI framework. OTTO organizes ad groups, selects the most relevant keywords, and generates compelling ad copies tailored to your business goals. With Smart Ads, you can speed up your workflows and deliver higher ROI on your search ads, regardless of your industry or expertise.

Smart Ads automates campaign creation, ad group structuring, keyword selection, and ad copy generation. Once approved in your dashboard, Smart Ads will set up campaigns, organize ad groups, select high-performing keywords, and write engaging ad copies optimized for your goals. With Smart Ads, you can deploy and manage profitable Google Ads campaigns effortlessly—all in just a few clicks.

Smart Ads is built to eliminate the manual effort of creating and managing Google Ads while maximizing performance and profitability. Start by linking your website and Google Ads account to provide our AI with the data it needs. Smart Ads then uses advanced algorithms and machine learning to understand your business goals, audience, and website content. By leveraging Smart Ads, you’ll see improvements in ad relevance, click-through rates, and conversion rates,  leading to maximum ROI for your business or agency clients.

Start your subscription to Smart Ads to access our powerful AI-driven Google Ads Assistant. Your subscription includes features like automated campaign creation, keyword research, ad copy generation, and performance optimization. If you’re an agency looking to white-label Smart Ads for your clients, connect with our product specialists to learn how Smart Ads can streamline ad management and drive exceptional results for your agency clients.

Ads Dashboard
Engaging Smart Ads In 3…2….1….

How to Activate Smart Ads?

Activating Smart Ads is quick and easy. Simply add your website and link your Google Ads account to the Smart Ads dashboard. Once activated, Smart Ads AI will analyze your website and automate campaign optimization, ad grouping, keyword selection, and ad copies. From there, you can launch high-performing Google Ads campaigns straight from your dashboard.

Step 1

Add your website to your OTTO dashboard 🏁

Step 2

Link your Google Ads account 🤖

Step 3

Generate optimized PPC campaigns in a few clicks 🚀

Better ROAS. Less Effort.

Who says Google Ads has to be hard?

Picture of Jesse Nelson
Jesse Nelson

Owner at Simpleman Digital Marketing

“Day 1, seeing 18% CTR on launch. Way higher quality scores than Google suggested ads.”

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Stephan Noack

From Best Marketing

“Getting good results from my OTTO Google campaigns, 40.6x return.”

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Jake F

From Stacked Moving

“I can report that OTTO for Google Ads is awesome. I launched my first 220 ads this morning in under 20 minutes.”

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Cohen Wills

Owner at Cleaner Marketing

“I just finished going through my first campaign setup. The tool did an excellent job specifying some terms as exact match that in the past we just didn’t take the time to come up with the keyword variations. I’m extremely, pleasantly surprised by the thoroughness of the tool.”

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Tyler Hanson

From PPC Foundry

“Leveraging what Search Atlas already has and combining it with a lot of industry experience from myself with Google Ads and other Product experts on the team – there is nothing that comes close to what is being built here with Smart Ads. Very excited for all the features that will be rolled out here!”

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Don Roberts

Don Roberts Consulting

“Had a great reaction from a client about OTTO Ads. he looked genuinely impressed by the breadth of what OTTO produced. He was trying to wipe the smile off his face while exclaiming, “What a game-changer” (his words) he thinks OTTO Ads will be for his business.”

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Don Franklin

From Summit Marketing Online

“It is great out of the gate and super excited for the future with Smart Ads. Thanks Manick & Search Atlas Team!”

Picture of Eric Caldwell
Eric Caldwell

CEO & Owner at Web-Jive

“If Google had automated this, my CPC would have been $12 instead of $0.14”

Let Smart Ads be your new Google Ads Specialist

Starter

$79$99 / month

Perfect for

Solo marketers, freelancers, and 1-person agency teams

Everything you need to optimize your personal workflows and deliver high-performing SEO campaigns.

Exclusive Search Atlas Features
Workspace
MOST POPULAR

Growth

$159 $199 / month

Perfect for

Scaling agencies and mid-sized businesses managing multiple sites or clients

Everything in Starter, plus more projects, higher quotas, LLM visibility tracking, and Smart Ads (OTTO PPC) automation.
Exclusive Search Atlas Features
Workspace
BEST VALUE

Pro

$319 $399 / month

Perfect for

High-volume agencies and advanced SEO teams ready to scale fast

Everything in Growth, plus all LLM models, enhanced Authority Building with more HDC, and white label capabilities.

Exclusive Search Atlas Features
Workspace

Agency

$799 $999 / month

Perfect for

Agencies managing large client portfolios with unlimited scale and white-label capabilities

Everything in Pro, plus even more projects, with up to 10 OTTO sites, unlimited keywords, white-label reporting, client dashboards, priority support, and maximum quotas.

Exclusive Search Atlas Features
Workspace
StarterPerfect for Solo marketers, freelancers, and 1-person agency teams$99/ month

Everything you need to optimize your personal workflows and deliver high-performing SEO campaigns.

Everything you need to optimize your personal workflows and deliver high-performing SEO campaigns.

Everything in Growth, plus all LLM models, enhanced Authority Building with more HDC, and white label capabilities.

Everything in Pro, plus unlimited usage, white-label reporting, client dashboards, priority support, and max quotas.

Included with every trial

Free 1 on 1 Onboarding (Yes, even on trial)

Most trials get wasted on setup. In one 30-minute session, we’ll get your account set up correctly and point you to the fastest wins for your business.

Free 1 on 1 Onboarding (Yes, even on trial)

What PPC Tasks Does OTTO Automate?

Keyword Targeting

Smart Ads identifies and targets the most relevant, high-performing keywords for your business, ensuring your ads reach the right audience.

Ad Copy Creation

Our AI crafts compelling and optimized ad copy tailored to your target audience and goals, helping you stand out in competitive markets.

Google Ads Extensions

Automatically applies relevant ad extensions, like sitelinks, callouts, and structured snippets, to make your ads more engaging and clickable.

Dynamic Bidding and Budget Optimization

Smart Ads uses advanced algorithms to adjust bids and allocate budgets dynamically, maximizing your return on investment. Not implemented yet will be released in v2

Performance Tracking and Continuous Optimization

Smart Ads monitors campaign performance in real time, making data-driven adjustments to enhance click-through and conversion rates. Not implemented yet will be released in v2

Campaign and Ad Group Structuring

Smart Ads organizes your campaigns and ad groups for maximum efficiency and performance, aligning with your advertising strategy.

Ad Launch Wizard

Turn on Smart Ads and Maximize Results for Your Business or Agency Clients

Smart Ads is the ideal solution for businesses and marketing agencies aiming to streamline their ad management process. It performs the tasks of a complete ad management team—strategists, copywriters, and campaign analysts—without the need to expand your workforce. Want to drive higher ROI for your clients or business? Turn on Smart Ads and start achieving outstanding advertising results with ease.

Approved Ads Group

Frequently Asked Questions About Smart Ads

Smart Ads is an AI-powered platform designed to automate the creation, optimization, and management of Google Ads campaigns. It uses advanced algorithms to generate high-performing campaigns, select relevant keywords, create compelling ad copies, and optimize bids for maximum ROI.

No, Smart Ads only implements changes after your review and approval. Once you review the suggested campaign strategies and optimizations in your dashboard, you can approve them, and Smart Ads will deploy the changes to your Google Ads account.

Smart Ads uses a state-of-the-art AI framework that analyzes your website, target audience, and industry trends to create tailored ad campaigns that drive optimal performance.

Yes, Smart Ads can be white-labeled for agencies to use for their clients. Contact our product specialists to learn how to integrate Smart Ads into your agency’s services.

Yes, Smart Ads is scalable and suitable for businesses of all sizes, from small startups to large enterprises. It adapts to your business needs, driving results while saving time and resources.

Smart Ads includes campaign creation, keyword selection, ad copy generation.

Smart Ads stands out because it combines advanced AI algorithms with automation, making the process of creating, optimizing, and managing campaigns easy and highly profitable. Unlike traditional PPC tools, Smart Ads requires minimal manual intervention, saving you time and effort while maximizing ad performance.

Yes, Smart Ads is designed to improve your Google Ads performance by analyzing data, optimizing campaigns, and continuously adjusting strategies to ensure you get the highest return on investment possible.

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