Jesse Nelson
Owner at Simpleman Digital Marketing
“Day 1, seeing 18% CTR on launch. Way higher quality scores than Google suggested ads.”
On Demand Replay
See Smart Ads in Action
LIMITED TIME OFFER
Get one month FREE of any Search Atlas Plan when you buy before 4/8
Based on 3,200+ Reviews:
Power Your Google Ads Campaigns with AI
What is Smart Ads?
Smart Ads is a powerful AI agent that creates highly profitable Google Ads campaigns in just a few clicks. Smart Ads analyzes your content to determine the best campaigns to create using Search Atlas’ state-of-the-art AI framework. OTTO organizes ad groups, selects the most relevant keywords, and generates compelling ad copies tailored to your business goals. With Smart Ads, you can speed up your workflows and deliver higher ROI on your search ads, regardless of your industry or expertise.
What PPC Tasks Does OTTO Automate?
How Does Smart Ads Make Recommendations?
How Can I Use Smart Ads?
Engaging Smart Ads In 3…2….1….
How to Activate Smart Ads?
Activating Smart Ads is quick and easy. Simply add your website and link your Google Ads account to the Smart Ads dashboard. Once activated, Smart Ads AI will analyze your website and automate campaign optimization, ad grouping, keyword selection, and ad copies. From there, you can launch high-performing Google Ads campaigns straight from your dashboard.
Step 1
Add your website to your OTTO dashboard 🏁
Step 2
Link your Google Ads account 🤖
Step 3
Generate optimized PPC campaigns in a few clicks 🚀
Better ROAS. Less Effort.
Who says Google Ads has to be hard?
Stephan Noack
From Best Marketing
“Getting good results from my OTTO Google campaigns, 40.6x return.”
Jake F
From Stacked Moving
“I can report that OTTO for Google Ads is awesome. I launched my first 220 ads this morning in under 20 minutes.”
Cohen Wills
Owner at Cleaner Marketing
“I just finished going through my first campaign setup. The tool did an excellent job specifying some terms as exact match that in the past we just didn’t take the time to come up with the keyword variations. I’m extremely, pleasantly surprised by the thoroughness of the tool.”
Tyler Hanson
From PPC Foundry
“Leveraging what Search Atlas already has and combining it with a lot of industry experience from myself with Google Ads and other Product experts on the team – there is nothing that comes close to what is being built here with Smart Ads. Very excited for all the features that will be rolled out here!”
Don Roberts
From Don Roberts Consulting
“Had a great reaction from a client about OTTO Ads, he looked genuinely impressed by the breadth of what OTTO produced. He was trying to wipe the smile off his face while exclaiming, “What a game-changer” (his words) he thinks OTTO Ads will be for his business.”
Don Franklin
From Summit Marketing Online
“It is great out of the gate and super excited for the future with Smart Ads. Thanks Manick & Search Atlas Team!”
Eric Caldwell
CEO & Owner at Web-Jive
“If Google had automated this, my CPC would have been $12 instead of $0.14.”
Let Smart Ads Be Your New Google Ads Specialist
Starter
Run Search Atlas on one brand.
$99 /mo
billed monthly
50,000Universal Credits50,000 Universal Credits a month is your execution budget across every tool. Enough for about:50 premium AI articles100 AI content edits1,500 rank checksor any mix of these.
Start 7-Day Trial- 1 project · 1 seat
- Atlas Agent + OTTO SEO
- Content Genius + AI Content Suite
- Connect and publish to any CMS
Core Search Atlas Execution
1 Site Powered by OTTO
API Limits
- Tracked Keywords
- 2,000
- Site Audit Pages
- 50,000
- LLM Visibility Projects
- 0
- LLM Visibility Queries
- 0
GBP and HDC Limits
- GBP
- 3
- HDC
- 0
Recommended
GrowthRecommended
The full growth engine for teams.
$199 /mo
billed monthly
120,000Universal Credits120,000 Universal Credits a month is your execution budget across every tool. Enough for about:100 premium AI articles400 AI content edits4,000 rank checksor any mix of these.
Start with Growth7-day trial + free 1-on-1 onboarding
- Everything in Starter, plus:
- AI Visibility: ChatGPT, Gemini, Google AI Mode
- Meta + Google Ad Studio
- 2 projects · 3 seats
Core Search Atlas Execution
2 Sites Powered by OTTO
API Limits
- Tracked Keywords
- 3,500
- Site Audit Pages
- 100,000
- LLM Visibility Projects
- 2
- LLM Visibility Queries
- 100
GBP and HDC Limits
- GBP
- 10
- HDC
- 10
Pro
Package Search Atlas into your client offering.
$399 /mo
billed monthly
400,000Universal Credits400,000 Universal Credits a month is your execution budget across every tool. Enough for about:350 premium AI articles1,000 AI content edits16,000 rank checksor any mix of these.
Start with Pro- Everything in Growth, plus:
- + Copilot & Perplexity — 5 AI platforms total
- White-label dashboards and reporting
- 4 projects · 5 seats
Core Search Atlas Execution
4 Sites Powered by OTTO
API Limits
- Tracked Keywords
- 6,000
- Site Audit Pages
- 10,000,000
- LLM Visibility Projects
- 4
- LLM Visibility Queries
- 100
GBP and HDC Limits
- GBP
- 25
- HDC
- 30
Agency
Capacity for a full client portfolio.
from $999 /mo
billed monthly
1,000,000+Universal Credits1,000,000+ Universal Credits a month is your execution budget across every tool. Enough for about:900 premium AI articles2,000 AI content edits44,000 rank checksor any mix of these.
Talk to Sales- Everything in Pro, plus:
- Client portals + branded dashboards
- Unlimited keyword tracking
- 10 projects · 10 seats
- Priority support eligibility
Core Search Atlas Execution
10 Sites Powered by OTTO
API Limits
- Tracked Keywords
- 50,000
- Site Audit Pages
- 99,999,998
- LLM Visibility Projects
- 1,000,000
- LLM Visibility Queries
- 250
GBP and HDC Limits
- GBP
- 100
- HDC
- 100
Free 1 on 1 Onboarding (Yes, even on trial)
Most trials get wasted on setup. In one 30-minute session, we’ll get your account set up correctly and point you to the fastest wins for your business.
What PPC Tasks Does OTTO Automate?
Keyword Targeting
Smart Ads identifies and targets the most relevant, high-performing keywords for your business, ensuring your ads reach the right audience.
Ad Copy Creation
Our AI crafts compelling and optimized ad copy tailored to your target audience and goals, helping you stand out in competitive markets.
Google Ads Extensions
Automatically applies relevant ad extensions, like sitelinks, callouts, and structured snippets, to make your ads more engaging and clickable.
Dynamic Bidding and Budget Optimization
Smart Ads uses advanced algorithms to adjust bids and allocate budgets dynamically, maximizing your return on investment. Not implemented yet will be released in v2.
Performance Tracking and Continuous Optimization
Smart Ads monitors campaign performance in real time, making data-driven adjustments to enhance click-through and conversion rates. Not implemented yet will be released in v2.
Campaign and Ad Group Structuring
Smart Ads organizes your campaigns and ad groups for maximum efficiency and performance, aligning with your advertising strategy.
Turn on Smart Ads and Maximize Results for Your Business or Agency Clients
Smart Ads is the ideal solution for businesses and marketing agencies aiming to streamline their ad management process. It performs the tasks of a complete ad management team—strategists, copywriters, and campaign analysts—without the need to expand your workforce. Want to drive higher ROI for your clients or business? Turn on Smart Ads and start achieving outstanding advertising results with ease.
