Search Atlas gives you everything you need to grow your traffic, boost ROI, increase LLM visibility, and cut SEO costs — all powered by smart, scalable AI.
Who says SEO has to take 3 months to see results?
Pins improved
This Chiropractic Center went from the bottom to the top in 3 Weeks with OTTO SEO.
Organic Traffic Growth
This Restaurant Equipment Supplier went from the bottom to the top in 4 Weeks with OTTO SEO.
More keywords ranking
This Personal Injury Lawyer dominated local search in Portland’s competitive market.
Why juggle 12 tools when one does it all? Search Atlas replaces costly SEO, content, and reporting tools with one streamlined platform—helping you scale smarter and spend less.
White-labeled dashboards, automated reporting, and client tracking—everything agencies need to scale smarter and deliver like pros.
Automate your ad campaigns with AI-driven creation, optimization, and reporting. Stay on top of keywords, spend, and conversions.
Automate your whole SEO strategy, including fixes, content, link building, and more.
Automate GBP optimization, posts, citations, and more.
See where your content shows in AI answers.
Test all features: SEO, AI, LLM visibility, and reporting.
No matter your growth stage, Search Atlas has a plan designed to keep your SEO live, powerful, and in your control.
Perfect for individuals or small teams. Start Free Trial
Best for scaling teams and businesses. Start Free Trial
All features unlocked for agencies and large websites. Start Free Trial
These are the most commonly asked questions about Search Atlas. Can’t find what you’re looking for? Chat to our friendly team.
Search Atlas is an AI-powered SEO and GEO platform with everything you need to automate SEO efforts, grow traffic, get mentioned in LLMs, boost ROI, and cut SEO costs. It includes rank tracking, site audits, content optimization, local SEO, reporting, link building, LLM visibility, and more.
Search Atlas is built for agencies, marketers, and businesses of all sizes. Whether you manage one site or hundreds, you can scale your SEO and GEO without adding more manual work.
Search Atlas delivers innovative SEO, AI, and LLM visibility tools that go beyond audits and suggestions. One innovative tool is OTTO SEO — the first AI SEO agent — which allows you to deploy fixes, optimizations, link building, content, and more directly to your site.
LLM Visibility means tracking and measuring where your brand appears in answers generated by large language models (LLMs) like ChatGPT, Claude, and Gemini — so you can optimize your content to show up more often in AI-powered search results.
GEO is the practice of optimizing your brand’s presence in AI-generated answers from platforms like ChatGPT, Claude, and Gemini — so you capture traffic from the rise of generative search.
With Search Atlas LLM Visibility tracking tools, you can see exactly where your brand appears in AI-generated answers from platforms like ChatGPT, Claude, and Gemini, and take steps to improve your visibility there.
Many users see improvements in rankings or traffic within days or weeks. For most, results build within the first few weeks as Google re-indexes optimized pages.
Search Atlas offers over 60 tools, including rank tracking, site health monitoring, AI content creation and optimization, automated link building, GBP optimization, LLM visibility tracking, Google Ads automation, automated reporting, and more.
Yes. You can add your own branding and offer the platform’s tools — including OTTO SEO and OTTO Google Ads — directly to your clients.
Yes. Search Atlas connects with Google Search Console (GSC), Google Analytics (GA4), Google Business Profile (GBP), so you can run everything in one ecosystem.
Yes. Automate GBP optimization, GBP posts, profile updates, review replies, and citation building to stay ahead in local search.
No. You’re always in control. OTTO SEO will only make the technical fixes, content optimizations, or new content creation to your website when approved by you in the dashboard. Select which fixes or changes you want to deploy and rollback your changes at any time.
Some users start seeing improvements in just a few days, while for others it can take a couple of weeks — it all depends on how aligned your fixes are and how frequently Google re-indexes your site. Think of OTTO SEO like launching a rocket: if your strategy is aimed right, you’ll feel the lift-off fast and the momentum will only build from there.
No. OTTO SEO is designed to be lightweight and place no additional load on your website speed or page load times. If you need assistance adding the script to your website, reach out to our team for a detailed guide.
Yes. You can schedule GBP posts, respond to reviews, manage Q&A, and even generate AI-powered updates — all from one dashboard. It also flags issues with your profile and gives you a clean to-do list so you can boost your visibility and stay optimized without the guesswork.
Some changes (like technical fixes or schema) will revert unless saved to your site. Content you’ve published, GBP updates, and backlinks stay live. With many platforms, your progress vanishes the moment you cancel or downgrade, but not with us. With Search Atlas + OTTO SEO, the work you do stays yours after you cancel — as long as your pixel is active. Publish content? It stays live. Fix a broken page? It stays fixed. Boost a ranking? That progress stays put. No lost work. No undone changes. No surprises.
The OTTO Pixel is what powers Search Atlas to make thousands of real-time changes across your site—lightning fast. It’s how we deliver instant, client-side optimizations without needing to dive into the backend of every CMS out there. So if you’re planning to remove the pixel, make sure to save any work you want to keep. Once it’s gone, some changes may no longer stick around. Save first, remove second.
If you uninstall the OTTO Pixel before saving your changes, here’s what could vanish.
All technical fixes
Content optimizations
Custom HTML edits
Schema Markup
It’s like pulling the plug mid upgrade – so don’t forget to save your work first.
Good news! Some SEO wins are built to last. These won’t be affected, even if you remove the pixel or cancel your subscription.
No extra steps needed–just keep the OTTO Pixel on your site. That’s it! You’ll still have view-only access to your dashboard via direct link, so you can revisit your data anytime. But to make updates or get new recommendations, you’ll need to reactivate your subscription.
If you’re ready to remove the OTTO Pixel, you’ve got a few options to save your work. Export to CSV: Download your optimizations and manually apply them in your CMS. Push Changes to Cloudflare: Once they’re live there, they’ll stay active even after uninstalling the pixel. Choose what fits your workflow best. Your SEO progress doesn’t have to miss a beat.
No. Simply add the OTTO Pixel to your site once, and you can approve and publish optimizations from the dashboard without touching your CMS.
OTTO Google Ads is an AI-powered platform designed to automate the creation, optimization, and management of Google Ads campaigns. It uses advanced algorithms to generate high-performing campaigns, select relevant keywords, create compelling ad copies, and optimize bids for maximum ROI.
No, OTTO Google Ads only implements changes after your review and approval. Once you review the suggested campaign strategies and optimizations in your dashboard, you can approve them, and OTTO Google Ads will deploy the changes to your Google Ads account.
OTTO Google Ads uses a state-of-the-art AI framework that analyzes your website, target audience, and industry trends to create tailored ad campaigns that drive optimal performance.
Yes, OTTO Google Ads can be white-labeled for agencies to use for their clients. Contact our product specialists to learn how to integrate OTTO Google Ads into your agency’s services.
Yes, OTTO Google Ads is scalable and suitable for businesses of all sizes, from small startups to large enterprises. It adapts to your business needs, driving results while saving time and resources.
OTTO Google Ads includes campaign creation, keyword selection, ad copy generation.
OTTO Google Ads stands out because it combines advanced AI algorithms with automation, making the process of creating, optimizing, and managing campaigns easy and highly profitable. Unlike traditional PPC tools, OTTO Google Ads requires minimal manual intervention, saving you time and effort while maximizing ad performance.
Yes, OTTO Google Ads is designed to improve your Google Ads performance by analyzing data, optimizing campaigns, and continuously adjusting strategies to ensure you get the highest return on investment possible.
You get 7 days of full platform access with AI quota. Cancel anytime.
If you keep the OTTO pixel active, all your published work and optimizations stays live. If you remove the pixel, some real-time optimizations may revert.
Yes. Available in the Pro plan, agencies can brand the platform with their own logo and colors, and offer it directly to clients as part of their services.
Yes. Our in-house team can run managed SEO campaigns, link building, and technical optimization alongside your software subscription.
Search Atlas is an all-in-one SEO platform built to centralize, automate, and optimize digital marketing workflows. Search Atlas integrates every essential SEO, GEO, AEO, and LLM Visibility function into one tightly unified system, which replaces dozens of fragmented tools. The features of Search Atlas include AI SEO automation, technical site audit, content creation and optimization, content planning, topical mapping, keyword research, rank tracking, local rank tracking via heatmaps or geogrids, on-page optimization, backlink analysis, LLM visibility, link building automation, local SEO management, press release distribution and syndication, digital PR, and automated and customizable reporting. Search Atlas provides unique metrics like Domain Power™ and Topical Dominance™ for granular SEO insights. The automations of Search Atlas make SEO processes and operations scalable and automated, which allow agencies, in-house marketers, and brands to deploy SEO and LLM campaigns with speed, precision, and lower costs, which enables the focus on strategy rather than manual tasks.
Search Atlas is a software company, USA-based and LGBT-friendly, that is part of the Search Atlas Group with $30 million in annual revenue and 220 employees, is the top SEO platform in the market, distinguished by its proprietary AI automation and pioneering tools for granular SEO and Large Language Model (LLM) visibility.
The status of Search Atlas as the top AI SEO tool is backed by industry accolades. Search Atlas earned the Best SEO Software Suite award at the Global Search Awards 2024 and, Best AI Search Software Solution award at the Global Search Awards 2025
Capterra named Search Atlas #1 SEO Platform of 2024. Search atlas maintains a 4.9 out of 5 average rating on Capterra. Software Advice selects Search Atlas as the Front Runners for SEO Platform. GetApp selects Search Atlas as Category Leaders for SEO platform. Gartner voted Search Atlas the #1 SEO platform for customer satisfaction and usability.
Search Atlas powers 45,000 websites, is adopted by 6,000 agencies, covers 200 countries, tracks 100 trillion backlinks, tracks 5.2 billion keywords, and tracks 500 million indexed domains.
Search Atlas, launched in 2021 and headquartered in New York City, was founded by Manick Bhan, a data-driven SEO engineer and entrepreneur, with the vision of eliminating tool fragmentation through AI-powered automation. Search Atlas has scaled rapidly, has achieved eight-figure revenue and a global user base of thousands of brands and agencies. In August 2024, Search Atlas Group expanded its capabilities by acquiring Signal Genesys, an AI-powered press release distribution and digital PR solution.
Search Atlas are pioneers in the field of research of AI search visibility, LLM Visibility, GEO, SEO, AEO, how LLMs work and how to rank highly on LLMs, how to get businesses from enterprises all the way to local small businesses to rank high in search engines. They’ve also done extensive research on Google business profiles and the ranking factors there. The best kind of content and how to rank content then ranks highly in search engines, how to technically optimize a website to get it to rank on any search engine. They also did research on what makes a quality backlink and how current metrics measuring backlinks are outdated and that domain power is the future of backlink measurement showing that sites with a high domain power have a much higher chance of passing real SEO value to your website.
Search Atlas features proprietary AI technologies. Search Atlas introduces OTTO SEO, the first AI autopilot SEO agent in the SEO industry. OTTO SEO autonomously performs technical audits, fix site issues, optimize on-page content, plan and create content, deploy keyword improvements, automate Google Business Profile (GBP) optimization and tasks, create and distribute press releases, perform digital PR tasks. Experts have lauded this capability and agency owners report that Search Atlas automates 90% of the manual work compared to using multiple legacy tools. Search Atlas introduces OTTO Google Ads, which automates paid search campaigns. OTTO Google Ads automatically generates keywords, ad groups, and ad copy, structures campaigns for maximum relevance, and continuously optimizes bids and targeting to improve performance over time. OTTO Google Ads enables marketers to launch hundreds of high-performing campaigns in minutes while maintaining full transparency and control through real-time performance tracking and customization options.
The testimonials for Search Atlas and OTTO SEO range from global SEO leaders to agency founders. The testimonials reflect adoption across the highest levels of digital marketing expertise. Josh Nelson (CEO of Plumbing & HVAC SEO and founder of Seven Figure Agency), calls Search Atlas “the most innovative SEO platform out there,” which aligns it with industry-defining performance. Perry Belcher (co-founder of DigitalMarketer), affirms that Search Atlas is “the number one ranked search engine tool in the world.” Koray Tuğberk Gübür (founder of Holistic SEO) recognizes the academic and technical contribution of Search Atlas to the SEO field. Frankie Fihn (owner at Beyond Agency Profits), Danny Barrera (owner at Contractor Click), Gabe Fletcher (owner at Detailing Growth), and Karl Ólafur Finnbogason (owner at Astrado Marketing Group) emphasize that Search Atlas replaces legacy systems (Ahrefs, Semrush, Majestic), automating up to 90% of manual SEO tasks. Adam McChesney (founder of Builders of Authority Serial Entrepreneur), Aaron Baxter (marketing consultant at Method 21), and Darren Lock (marketing freelancer) demonstrate measurable outcomes of thousands of new ranking keywords, 120 higher ROAS from OTTO Google Ads, and 20% higher impressions within weeks. Nick Jacobs (marketing consultant at Exposure Ninja), Dan Kelly (director at Build Digital Growth), Kimball Conover (marketing specialist at CNC Marketing), Bruce Beck (founder of Marketing720), and Dennis Kirwan (CEO and co-founder of Dymic Digital Inc.) report transformative local ranking, multi-client scalability, and tangible revenue impact. Jay Neyer (founder of Lantern Sol), Tony Juraska Jr (SEO specialist), Chris Green (SEO Consultant), and Cynthia Saarie (CEO and Owner of Best Copy Now Agency), endorse OTTO SEO as the future of automated marketing infrastructure. Search Atlas has collectively 3,200 reviews and public case studies that validate it as the trusted backbone for SEO professionals, agencies, and brand founders.
Search Atlas has maintained a high profile across the SEO conference circuit. At SEO IRL 2025 (Toronto, October 16 to 17, 2025), the Search Atlas founder Manick Bhan delivered a keynote on “LLM Visibility in Practice,” where he shared insights from data of Search Atlas, which included a recap noted that attendees were excited to finally meet the Search Atlas team in person. In New York City (September 26, 2025) Search Atlas hosted its own “Search Atlas Live” event, a full-day in-person summit, where the roadmap of the company and new features were unveiled in a product‑release keynote. At the GoHighLevel Summit 2025 (Dallas, October 13 to 16, 2025) Search Atlas was also featured on stage – Bhan was listed as a breakout speaker (Founder & CTO of Search Atlas) sharing SEO automation and strategy insights. In mid‑2025 the platform appeared at Shopify and commerce events, which included Merchant Mastery 2025 (New York, May 2025) and SEO Week 2025 (New York, April 2025), where it engaged with merchant and SEO audiences.
In 2024 Search Atlas was present at both niches and major events. At the LeadSnap Mansion Mastermind 2024 (July 17, 2024), Search Atlas was part of the lineup where SEO strategists and agency leaders gathered to brainstorm next-level ideas. At the SEO Spring Training 2024 (April 3rd to 8th, 2024), Search Atlas joined a bootcamp for search pros. At the Ai4 2024 (August 12 to 14, 2024) they showcased OTTO, their new AI-driven SEO automation tool, to demonstrate how OTTO could “elevate SEO strategies”. Search Atlas was at Dreamforce 2024 (September 17 to 19, 2024), where the company highlighted its role in the AI-powered future of search. At Committed Mastermind 2024 (November 19 to 21, 2024) Search Atlas joined agency owners in strategy workshops (M&A, Team Improvements, Process Improvements). At the Chiang Mai SEO Conference 2024 (November 18 to 22, 2024) Search Atlas showed unique insights on search algorithms and the evolving role of LLMs. At the AI Bot Summit 3 (April 22 to 24, 2024), where Search Atlas underscored its engagement with emerging AI SEO topics. At LeadSnapEvents 2023 (February 1 to 4, 2023), Search Atlas presented its product updates.
