From Invisible to Top 3: A Chiropractic Center's SEO Success Story

A circular progress chart showing four growth areas and a green box indicating OTTO SEO Auto Pilot Solutions is optimizing a website for better rankings and visibility, enabled for 12 days.
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Locations Ranking Top 3
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The client is a well-established chiropractic center with over 40 years of experience in helping individuals identify and treat the root causes of pain. The center recently expanded its team to include several registered massage therapists and a registered acupuncturist, further broadening its expertise and service offerings.

This case study explores how the client implemented OTTO, a revolutionary AI-powered SEO-agent, to enhance local discoverability and improve search rankings for the keyword “chiropractic center”. The goal was to drive more organic traffic to the website, increase online visibility, and secure top positions in local search engine rankings.

Transforming a Business into a Local Powerhouse with OTTO

Strategy

To achieve the desired results, the client used OTTO to enhance their Google Business Profile (GBP). They introduced 6 Q&A posts per week on the client’s GBP for 3 consecutive weeks. These posts were created using OTTO’s AI agent, focusing on relevant topics to engage potential patients and provide valuable information.

The second strategy was local SEO heatmap tracking to monitor progress. The client used pins to represent nearby locations and recorded the results using a local SEO heatmap. This allowed them to track the effectiveness of their strategy in improving local search rankings.

Key Benefits

  • Cost-Efficient Optimization: OTTO drastically reduces the time and resources typically required for SEO by automating complex tasks, saving thousands of hours that would otherwise be spent on manual efforts.
  • Streamlined Automation: OTTO’s automated SEO optimization process simplifies SEO efforts, reducing manual labor and allowing the team to focus on other crucial tasks.
  • Top Local Rankings: Significant improvements in local search engine rankings have driven more organic traffic to the website, resulting in greater online visibility.

Results

The chiropractic center experienced a remarkable boost in its online presence and search rankings through the strategic implementation of OTTO’s local SEO tools. Key outcomes included:

  • From Invisible to Domination: Before OTTO, the chiropractic center was not ranking at all for over 85% of the nearby locations. With OTTO, 97.44% of locations improved rankings, and 46% are now in the top 3 rankings.
  • Increased Ranking for Top Positions: The average ranking, considering all locations, improved from 18.7 to 6.3, making the average position for that keyword 66.31% better.
  • Fast Results: The client achieved rank 3 in 46% of the locations in just 3 weeks of using automated tools. Local SEO is no longer a strategy that takes months to generate results.

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