Digital outreach continues to be a powerful strategy for earning high-authority backlinks and media mentions. But HARO (Help A Reporter Out) isn’t your only option. HARO alternatives offer smarter, faster ways to connect with journalists, bloggers, and site owners actively looking for expert insights.
These platforms streamline outreach, automate pitch tracking, and help you prioritize opportunities based on relevance and authority. Some even highlight which sites influence AI product recommendations, which expands your reach beyond traditional media.
To help you modernize your PR strategy, we’ve rounded up 10 HARO alternatives built to scale outreach, strengthen media relationships, and deliver real results. Let’s take a look. 👀
What Is HARO?
HARO is an online platform that connects journalists with expert sources. Reporters post questions on specific topics, and experts provide relevant information. These responses get reviewed, and journalists include quotes or insights in their articles, often linking back to the source’s website.
What Matters Most in HARO Alternatives
HARO is just one part of digital PR. Strong alternatives focus on automation, speed, and precise targeting to win consistent media coverage and backlinks. Look for platforms that simplify outreach, personalize email pitches, and identify journalists, bloggers, or site owners by their expertise and influence.
Tools that track the domain authority (DA) of linking websites remain important since it directly impacts backlink value. Top solutions uncover real-time opportunities, simplify campaign management, and connect your products with trusted sources that AI systems use for recommendations.
Instead of waiting for queries, these tools help you take initiative by building relationships and placements at scale across media and niche sites. To earn links that boost SEO and visibility, rely on more than just alerts, and embrace a workflow designed specifically for modern PR.
10 HARO Alternatives for Scalable PR and SEO
Want to scale your link-building and PR outreach in 2025? These 10 HARO alternatives give you the edge to pitch faster, smarter, and more effectively.
1. Search Atlas
Search Atlas is an all-in-one SEO platform that offers a comprehensive suite of digital PR tools, which make it a strong HARO alternative. Its outreach automation features let you identify journalists, bloggers, and influencers, then launch personalized email campaigns directly from a centralized dashboard.
HARO Automation replicates the Help a Reporter Out model using AI by monitoring media requests, identifying relevant opportunities, and automatically generating personalized pitches. Meanwhile, Digital PR Prospector, a journalist-matching tool, connects experts with reporters seeking credible sources.
The tool offers Quest, a product PR tool that identifies websites most often cited by AI systems like ChatGPT and Gemini, which help brands pitch their products for inclusion on those high-visibility pages.
Search Atlas supports press release distribution, streamlining content placement with curated contacts and campaign tools. For backlinks, Wildfire offers a 2:1 exchange: two outbound links placed on trusted sites earns you one inbound backlink from a vetted, topically relevant domain.
Search Atlas uses a proprietary metric called Domain Power (DP), which combines keyword rankings and Google Search Console, which provides a more accurate signal than metrics inflated by spammy link profiles.
Search Atlas Popular Features
- Outreach (HARO and Journalist Outreach). Simplify your outreach by automating workflows, monitoring replies, and accessing valuable media opportunities effortlessly.
- Link Building Tracking. Monitor email performance, campaign responses, and backlink wins across all campaigns.
- Email Pitching Tools. Customize, send, and track outreach emails and follow-ups with built-in tools optimized for digital PR success.
- Personalized Outreach. Generate site-specific email pitches based on content type, publication history, and product relevance.
- AI-Generated Press Releases. Create polished press releases in one click, then edit to match your brand tone and messaging.
- Press Release Syndication Network. Distribute content across authoritative news sites with visibility lasting up to six months.
Search Atlas Limitations
- Some users mention needing to limit their AI quota usage before turning on OTTO. Some advanced features feel complex, but there’s dedicated support and personalized one-on-one onboarding to help you get started.
Search Atlas Pricing
| Starter plan | Growth plan | Pro plan | |
|---|---|---|---|
| Price: | $99 monthly | $199 monthly | $399 monthly |
| Free OTTO Activation | 1 | 2 | 4 |
| User Seats | 2 | 3 | 5 |
| GSC Projects | 5 | 15 | 100 |
| Keywords per Site | Top 10K | Top 100K | Top 1M |
| Onpage In-Depth Audits | 40 | 100 | 200 |
| Keyword Rank Tracking Projects | 20 | 50 | 1000 |
| Backlink Analyzer Projects | 2 | 5 | 5 |
| Total Pages Crawled per Month | 50K | 100K | 10M |
Search Atlas Reviews
- G2. 4.8/5 (91 reviews)
- Capterra. 4.9/5 (64 reviews)
2. Buzzstream
Buzzstream functions as a centralized outreach workspace for digital PR teams managing link acquisition, media pitches, and journalist engagement. The tool connects contact discovery with campaign execution, which allows users to research, personalize, and track every conversation in one place. It supports outreach with structured tools that help prioritize relationships, manage follow-ups, and monitor link-building outcomes across projects.
Buzzstream Popular Features
- Lists of Journalists. Build segmented journalist databases using historical engagement, social signals, and influence indicators.
- Customizable Outreach. Create unique message flows with merge fields and structured templates.
- Nurture Relationships. Review full contact context, including notes, emails, social activity, and previous outreach outcomes.
- Prospect Management. Track contact progress through status tags and organized lists.
Buzzstream Limitations
- The layout confuses new users unfamiliar with the interface structure.
- Technical bugs sometimes interrupt tasks and delay workflow execution.
Buzzstream Pricing
- Starter Plan: $24/month – 1 user, 1,000 contacts, and more.
- Growth Plan: $124/month – all in Starter, 3 users, 25,000 contacts, and more.
- Professional Plan: $299/month –all in Growth, 6 users, 100,000 contacts, and more.
- Custom Plan: Starting at $999/month – all professional features, 15+ users, 300,000 contacts.
BuzzStream Reviews
- G2. 4.1/5 (165 reviews)
- Capterra. 4.5/5 (22 reviews)
3. Qwoted
Qwoted offers a live connection platform where verified experts respond to journalist queries through a curated and responsive interface. It supports fast-moving PR workflows with tools that prioritize clarity, timing, and pitch visibility across high-quality requests. The system focuses on expert credibility, real-time alerts, and streamlined outreach for both public and private media opportunities.
Qwoted Popular Features
- Topical Alerts. Track expert-specific press opportunities with custom-matched updates.
- Media Requests. Receive filtered journalist queries aligned with your industry, credentials, and chosen topics.
- Experts Finder. Submit a query and receive expert responses that match your topic and engagement preferences.
- Pitch Intelligence. Evaluate media requests using activity signals and competitive volume indicators.
Qwoted Limitations
- The free plan restricts outreach volume to two monthly pitches.
- The platform limits engagement tools for SEO-focused teams despite broader PR support.
Qwoted Pricing
- Basic: Free – 2 pitches/month, 2-hour delay, daily opportunities email.
- Pro: $99/month – 35 pitches/month, no delay, expert database access, real-time alerts, media moves database, profile view alerts.
- Teams: Contact sales for pricing/month – Unlimited pitches, no delay, full feature access including pitch intelligence and events database.
Qwoted Reviews
- G2. 4.9/5 (17 reviews)
- Capterra. None
4. Meltwater
Meltwater is a comprehensive media intelligence suite that supports PR and marketing teams with tracking, analysis, and outreach tools. The platform merges content monitoring and AI-driven insights to help users interpret brand exposure and media sentiment across multiple channels. Its chat-based assistant, Mira, enables fast access to media briefs, trend summaries, and campaign analysis.
Meltwater Popular Features
- PR Reporting. Link media performance with business outcomes using cross-channel visual reports.
- Media Monitoring. Follow keywords across online articles, broadcast segments, podcasts, and social platforms.
- Media Database. Locate media contacts through targeted keyword filters and create lists based on current publishing activity.
- Press Release Distribution. Send announcements through global or local networks using real-time or scheduled delivery options.
Meltwater Limitations
- Real-time data occasionally misses mentions or delays updates.
- Reporting templates limit layout flexibility and detailed customization.
Meltwater Pricing
- Essentials. Contact sales for pricing/month – Core products to get started, easy implementation with 24/7 training access, designed for smaller teams.
- Suite. Contact sales for pricing/month – Multiple integrated solutions for cross-department use, scalable tools for growing teams of any size.
- Enterprise. Contact sales for pricing/month – Custom-built suite with premium services, unified datasets, and integrated solutions for global organizations.
Meltwater Reviews
- G2. 4.0/5 (2,285 reviews)
- Capterra. 4.0/5 (96 reviews)
5. NinjaOutreach
NinjaOutreach provides a CRM designed for teams handling influencer marketing, blogger connections, and PR at scale. It merges influencer discovery with campaign management, letting users filter contacts, customize messages, and automate follow-ups. Its searchable database covers major platforms and supports precise targeting for media, content, and partnership efforts.
NinjaOutreach Popular Features
- Link Building Software. Access backlink opportunities using filtered searches and a contact-rich database of influencers.
- Instagram Influencers. Discover and reach Instagram creators through integrated search and messaging tools.
- Influencer CRM. Organize and track influencer outreach with a lead management system built for large campaigns.
- Blogger Outreach Tool. Launch high-volume email campaigns with automation for forms, templates, and contact lists.
NinjaOutreach Limitations
- The platform centers entirely on influencer-based outreach use cases.
- Weak targeting leads to mismatched or low-relevance influencer contacts.
NinjaOutreach Pricing
- Individual. $299/month – 1 user, unlimited search, 12 reports, 240 email exports, 12 managed influencers.
- Growth. $799/month – 3 users, unlimited search, 350 reports, 1,750 email exports, 350 managed influencers.
- Scale. $2,499/month – 10 users, unlimited search, 2,000 reports, 2,500 email exports, 2,000 managed influencers.
- Enterprise. Contact sales for pricing/month – 20 users, unlimited search, 4,000+ reports, high-volume email exports
NinjaOutreach Reviews
- G2. 4.0/5 (184 reviews)
- Capterra. 3.7/5 (64 reviews)
6. OnePitch
OnePitch supports media outreach by matching story ideas with journalists based on coverage history, topic alignment, and engagement behavior. The platform simplifies the pitching process using data-driven tools that evaluate content, suggest improvements, and track journalist response trends. Users rely on it to find relevant contacts, organize outreach, and optimize messaging through real-time performance insights.
OnePitch Popular Features
- Performance Reports. Review detailed pitch metrics, checklists, and downloadable reports to monitor campaign outcomes.
- Journalist Research. Access contact details, recent articles, and social links across a wide database of U.S. and international media.
- Pitch Analyzer. Improve pitch quality using live scoring and recommendation tools based on journalist engagement signals.
- Media List Management. Customize contact lists by beat, location, or coverage focus to refine outreach targets.
OnePitch Limitations
- Full access requires a paid subscription to unlock all platform capabilities.
- The tool focuses specifically on media pitching without broader campaign management features.
OnePitch Pricing
- All Access. $50/month – Unlimited access to tools for streamlining media relations. Includes Journalist Recommendations, Journalist and Article Search, Custom Media Lists, Send and Track Emails, Email Reports, and Pitch and Email Checklists.
OnePitch Reviews
- G2. 5,0/5 (1 review)
- Capterra. None
7. JustReachOut
JustReachOut is a self-serve PR platform designed for users who want to handle journalist outreach independently with the help of AI. It supports pitch creation, research, and delivery, while offering coaching tools to build media relationships and secure placements on blogs, podcasts, and news sites.
JustReachOut Popular Features
- Journalist Outreach. Create tailored email pitches instantly using AI matched to journalist history and article topics.
- Pitch Requests. Centralize and reply to media opportunities aggregated from six major sources through a unified dashboard.
- Broken Link Building Outreach. Locate broken links in your field and suggest your content as a replacement using automated prompts.
- Guest Post Outreach. Browse a large database of guest post-friendly blogs and launch outreach campaigns directly from the platform.
JustReachOut Limitations
- Initial setup and feature navigation require a short learning curve.
- Email send caps restrict outreach for teams managing large contact volumes.
JustReachOut Pricing
- Starter. $147/month – 1 brand, 100 emails, core PR tools;
- Advanced Outreach. $247/month – 5 brands, 300 emails, expanded features;
- Ultimate Outreach. $497/month – 10 brands, 1000 emails, full outreach suite with hands-on pitch support.
JustReachOut Reviews
- G2. 4.6/5 (8 reviews)
- Capterra. None
8. Featured (Formerly Terkel)
Featured connects vetted experts with media outlets through structured quote requests, article submissions, and interview opportunities. In April 2025, it acquired HARO from Cision, expanding its access to journalist inquiries, expert-driven content, and boosting search visibility through a network of 2,500+ established outlets.
Featured Popular Features
- Expert Connections. Match with media outlets actively requesting insights from professionals in your field of expertise.
- Content Creation. Submit structured responses that contribute to publisher-led interviews, Q&As, and expert commentary.
- Quote Requests. Respond to curated quote opportunities aligned with ongoing editorial needs from major publishers.
- Detailed Analytics. Track placement volume, audience reach, and referral data to evaluate PR performance.
Featured Limitations
- The platform emphasizes expert Q&A formats, which do not fit all messaging or storytelling strategies.
- A large publisher pool leads to broad requests that increase irrelevant pitches without careful filtering.
Featured Pricing
- Free. $0/month – 3 answers, track answers, Pitch+, 3 keyword alerts, AI Answer Check.
- Lite. $19/month – 10 answers, track answers, Pitch+, 10 keyword alerts, reporting.
- Pro. $49/month – Unlimited answers, link type & domain authority, Pitch+ with rules, 25 keyword alerts, reporting, 1 seat.
- Business. $99/month – All Pro features, bylined articles, interview profiles, PR intelligence, premium API access.
Featured Reviews
- G2. 4.9/5 (5 reviews)
- Capterra. None
9. Help a B2B Writer
Help a B2B Writer connects B2B writers with verified experts through topic-matched email requests, which helps improve article depth and authority. It operates without a login-based platform, relying instead on curated expert outreach. Writers submit detailed callouts, which are distributed to relevant professionals in marketing, SaaS, and business fields.
Help a B2B Writer Popular Features
- Call Outs. Writers submit requests tied to specific topics; experts receive only those aligned with their experience.
- Global Reach. Both writers and sources contribute from international markets, supporting multi-regional exposure.
- Publicity Opportunities. Contributors are featured in B2B articles across respected niche publications.
Help a B2B Writer Limitations
- Relevance drops outside B2B, SaaS, or marketing sectors.
- Email-based systems lead to occasional deliverability gaps.
Help a B2B Writer Pricing
- Free to use.
Help a B2B Writer Reviews
- G2. None
- Capterra. None
10. SourceBottle
SourceBottle is a media connection tool that links journalists with sources across multiple countries, including Australia, Canada, and Singapore. It supports solo professionals, PR teams, and bloggers by offering pitch filtering, social amplification, and niche outreach options.
SourceBottle Popular Features
- Media Leads. Subscribers receive free, timely media requests aligned with their areas of expertise.
- Expert Directory. Experts build searchable profiles to be discovered by journalists on deadline.
- Priority Listing. Users on the Unlimited Pitches plan gain visibility boosts within the directory search.
SourceBottle Limitations
- Email alerts include a limited number of daily opportunities.
- Targeting major media outlets requires more specialized tools.
SourceBottle Pricing
- Free. $0/month – Create an Expert Profile, appear in the Expert Directory, respond to unlimited Drink Up! Alerts, and add up to 10 keywords.
- No Pitch, No Pay. $25 per pitch – Everything in Free, plus up to 3 hand-picked media pitches per month, access to exclusive blog content and Facebook Group, and up to 20 keywords.
- Unlimited Pitches. $65/month – Everything in No Pitch, No Pay, plus priority directory placement, homepage feature eligibility, unlimited monthly pitches, and unlimited keywords.
- Agency. $130/month – Everything in Unlimited Pitches, plus up to 5 Expert Profiles with homepage feature eligibility and unlimited pitches for each.
SourceBottle Reviews
- G2. None
- Capterra. None
Everything You Need for Outreach and SEO Is in Search Atlas
Relying solely on HARO or manual outreach limits your ability to scale. Finding media opportunities, customizing pitches, and tracking responses take up too much time. 😵💫
Search Atlas replaces fragmented workflows with a unified platform that automates digital outreach, monitors pitch performance, and reveals real-time PR opportunities. At the same time, it powers your SEO with keyword insights, backlink data, and site diagnostics.
Manage media outreach and SEO campaigns side by side, with tools built to secure coverage, earn links, and grow organic visibility faster. Explore how Search Atlas elevates every step of your outreach with our free trial today!
