Mangools is an SEO software suite that combines five specialized tools into one platform for search engine optimization tasks. This Mangools SEO software review highlights three key features: KWFinder provides keyword research with 2.5 billion keywords, SERPWatcher offers daily rank tracking across 900,000 positions, and LinkMiner delivers backlink analysis through 9.5 trillion links. The pricing of Mangools ranges from $24.50/month to $64.50/month, it starts with basic plans and scales upward and positions itself as a mid-tier option between free tools and enterprise software.
Mangools reviews show mixed user experiences, with the platform’s main advantage being its straightforward interface that requires minimal technical knowledge to operate. However, the tool’s significant limitation is its restricted scalability and feature set, lacking the advanced capabilities needed for complex SEO campaigns or large-scale operations. While Mangools covers basic SEO functions, users frequently encounter usage caps on lower plans, slower data updates compared to competitors, and limited integration options that hinder workflow efficiency for growing businesses.
What is Mangools?
Mangools is an SEO software suite that helps website owners and marketers improve their online visibility. Mangools combines five different tools in one easy-to-use interface, which makes it suitable for both beginners and experienced SEO professionals.
The main tool, KWFinder, helps users find valuable keywords for their websites and advertising campaigns. SERPChecker lets users analyze Google search results to see what their competition looks like and understand what makes pages rank well. SERPWatcher tracks how a website’s rankings change over time on both computers and mobile devices.
LinkMiner examines the backlinks pointing to a website, showing users the quality and number of external links they have. SiteProfiler provides overall SEO metrics and insights about website performance and authority. The SERP Simulator shows users exactly how their page titles and descriptions will look in Google search results before they publish them.
By putting all these tools together in one place, Mangools makes SEO work simpler and more efficient. Users don’t need to switch between different programs to get a complete picture of their website’s search engine performance.
What is the History of Mangools?
Mangools began in August 2014 when founder Peter launched KWFinder, a keyword research tool. In 2016, the Mangools company evolved by launching KWFinder 2.0 with improved features, introducing SERPChecker, and establishing the Mangools brand as a unified platform. The team relocated to Bratislava and continued growing.
Between 2017 and 2018, Mangools completed its core toolkit by releasing SERPWatcher for rank tracking, LinkMiner for backlink analysis, and SiteProfiler for website metrics. It launched a browser extension in 2018. The platform received a major redesign in 2019 with KWFinder 3.0, adding competitor data and refreshing the brand’s visual identity. Since 2020, Mangools has focused on improving data accuracy and adding new features.
Who is the Mangools Tool For?
Mangools is designed for people who need SEO tools but don’t want to deal with complicated software or high prices. It works well for bloggers, small business owners, freelancers, and affiliate marketers who want to improve their website’s search rankings at a lower price.
The tool is perfect for beginners who are just starting with SEO and need clear guidance without getting overwhelmed by too many features. It’s great for cost-conscious users who want reliable SEO data but can’t justify spending hundreds of dollars on premium tools. Mangools fills the gap between free basic tools and expensive enterprise software, which makes it ideal for users who need more than the basics but don’t require advanced features.
What Are the Mangools Features?

Mangools offers KWFinder for keyword research, SERPChecker for analyzing search results, SERPWatcher for tracking rankings, LinkMiner for backlink analysis, and SiteProfiler for website metrics, plus a SERP Simulator and browser extension. The 5 Mangools features are explained below.
1. KWFinder
KWFinder is the Mangools keyword and competitor research tool with a database of 2.5 billion related keywords, which checks 100 million competitor keywords each month. The tool provides exact search volumes and accurate keyword difficulty scores. Users enter a keyword and receive comprehensive analysis data.

The Mangools keyword finder shows what competitors rank for when users enter competitor domains or URLs. The tool provides search volumes with historical data and search trends. Users identify seasonal keywords and trending topics that boost organic website traffic. The platform covers more than 65,000 locations worldwide for local keyword research.
However, the tool doesn’t generate as many keyword suggestions as competitor tools with larger databases. User complaints mention the daily keyword quotas are too low on the basic plan while doing keyword research.
2. SERPChecker
SERPChecker analyzes search engine results pages and helps users find competitor weak spots. The tool provides local search results for more than 65,000 locations worldwide and maintains over 30 million SERPs in its database, which grows by 100,000 monthly. Users enter keywords and receive detailed SERP analysis data.

The platform shows SEO authority metrics for ranking websites through 45+ advanced SEO metrics for each analyzed URL. SERPChecker reveals competitor strengths and weaknesses through comprehensive analysis. Users determine website authority and find ways to outrank competitors through metrics from Mangools, Moz, and Majestic.
The tool provides localized SERP simulation for 65,000 supported locations, including cities, countries, and DMA regions. Users no longer need location-specific IP addresses to view local search results. The platform displays actual previews for different geographic locations.
SERPChecker detects Google SERP features, including answer boxes, featured snippets, and carousels. The tool calculates rich snippet impact on click-through rates (CTRs). However, the KWFinder already lets you check the SERPs so, it is not always necessary to use SERPChecker.
3. SERPWatcher
SERPWatcher tracks website rankings and checks 900,000 keyword SERP positions daily. To use the tool, enter the domain you are interested in and receive comprehensive rank tracking data.

The platform features a Performance Index that calculates organic traffic potential based on current keyword positions and search volumes. SERPWatcher provides daily rank updates with historical data and shows day-by-day ranking changes through SERP previews. The system sends email alerts about important rank changes.
The tool supports location and device-based tracking across more than 65,000 locations, including states, counties, cities, and DMA regions. Users track rankings on both desktop and mobile search results. The platform provides precise local data for accurate rank monitoring.
SERPWatcher allows users to share ranking data with clients or teammates through simple links. The tool provides scheduled reports and event-based alerts to keep users updated on important ranking changes.
4. LinkMiner
LinkMiner analyzes backlinks and helps users find powerful backlinks to replicate. The tool maintains a database of 9.5 trillion backlinks, including both Majestic’s fresh and historic index, with 2.5 trillion unique URLs crawled. Users enter competitor domains and receive comprehensive backlink analysis data.

The platform uses Link Strength metrics based on Citation Flow, Trust Flow, and other established metrics. LinkMiner reveals the most powerful backlinks from competitors and helps users identify link-building opportunities. Users assess backlink quality through detailed metric analysis.
The tool provides highlighted anchor text features that show link placement through website previews. Users preview referring websites directly within the tool and find anchor placement with one click. LinkMiner highlights anchor text automatically.
LinkMiner offers a favorites system that saves the best backlink finds into organized lists. Users mark URLs they want to be linked from and return to them whenever needed. The platform automatically saves marked URLs into relevant lists for convenient link prospect research.
5. SiteProfiler
SiteProfiler analyzes the authority of domains and URLs and provides essential SEO metrics and insights. Users enter domains or URLs and receive detailed SEO authority reports. The platform functions as a domain authority checker that evaluates website authority and trustworthiness through established SEO metrics from Moz and Majestic.

SiteProfiler includes Alexa Rank and Facebook shares to display website popularity metrics. Users assess overall domain strength through multiple authority indicators. The tool provides backlink profile analysis that reveals the health of link profiles and identifies potentially dangerous referring domains.
SiteProfiler displays backlink charts and anchor distribution to help users determine whether link profiles are healthy or spammy. Users evaluate link quality through a comprehensive backlink assessment.
SiteProfiler identifies the most popular content that generates traffic and helps users spot competitor content opportunities. The platform points users toward new blogging ideas and link-building opportunities through content analysis.
The tool offers competitor insights that help users find new competitors and similar websites. SiteProfiler enables website benchmarking against market competitors and identifies opportunities for marketing activities.
How Does the Mangools Tool Work?
Mangools operates as an integrated SEO platform that streamlines website optimization through five specialized tools. Users begin with KWFinder, which identifies valuable keywords and analyzes competitor strategies. SERPChecker examines search results through 30 million SERPs and reveals competitor weaknesses using 45+ metrics.
SERPWatcher tracks rankings by monitoring 900,000 keyword positions daily and sends automated alerts. LinkMiner evaluates backlink profiles and calculates link strength. SiteProfiler analyzes domain authority and identifies popular content. The platform connects these tools through a unified interface.
How Accurate is Mangools Tool?
Mangools provides solid accuracy across its tools, though it falls short of being the most precise SEO platform available. The rank tracker delivers reliable performance that matches industry standards rather than exceeding them. The backlink analysis achieves strong accuracy because Mangools uses the Majestic SEO API rather than building its own link index.
Mangools focuses on delivering dependable results rather than cutting-edge precision. Users receive solid data without the premium accuracy that enterprise-level tools provide. Mangools delivers good value for comprehensive SEO tools. However, the tools are not advanced enough for more complex needs, especially for agencies and larger businesses.
What Pricing Plans Does Mangools Tool Offer?
Mangools offers three pricing tiers with 35% annual discounts. The Basic plan costs $24.50 monthly and includes 100 keyword lookups daily, 200 keyword suggestions per search, 100 SERP lookups daily, 200 tracked keywords daily, and 100,000 backlink rows monthly with 20 site lookups daily.
The Premium plan costs $34.50 monthly and provides 500 keyword lookups daily, unlimited keyword suggestions, 500 SERP lookups daily, 700 tracked keywords daily, and 500,000 backlink rows monthly with 70 site lookups daily. This plan includes 3 team seats with $19 monthly charges for additional users.
The Agency plan costs $64.50 monthly and offers 1,200 keyword lookups daily, unlimited keyword suggestions, 1,200 SERP lookups daily, 1,500 tracked keywords daily, and 1,200,000 backlink rows monthly with 150 site lookups daily. This plan includes 5 team seats with $12 monthly charges for additional users.
Mangools pricing delivers good value for comprehensive SEO tools. The Mangools free trial allows platform evaluation before purchase. The free trial provides 5 lookups per 24 hours with 15 related keywords and 5 competitor keywords per lookup. However, Mangools does not allow significant scaling.
What is the Mangools Tool Rating?
The Mangools tool rating is high across the main review sites. The ratings are listed below.
- Trustpilot. 4.9 / 5 (148 reviews)
- Capterra. 4.8 / 5 (36 reviews)
- G2. 4.7 / 5 (90 reviews)
These ratings suggest users generally find the tool meets their expectations, although individual experiences vary.
What are the Pros of Mangools?
The pros of Mangools revolve around its compact toolkit, easy-to-use interface, and affordability compared to enterprise tools. The pros of Mangools are listed below.
- Simple to Use. The interface is straightforward, and no technical skills are needed, which works well for beginners who want to avoid complicated setups.
- Complete Toolset. Includes five tools that cover the main SEO tasks.
- Clear Pricing. All plans include the same features, and you only pay more for higher usage limits.
- Detailed Reporting. Provides extensive data across all SEO areas with customizable reports.
- Affordable for Small Teams. Pricing works for freelancers, startups, and small businesses who need professional SEO tools without enterprise-level costs.
- Clean Data Display. Information is presented in visual formats that are easy to read and understand.
Mangools is best suited for freelancers and small businesses, but it is less useful for large agencies, enterprises, and professionals who need more advanced tools.
What are the Cons of Mangools?
Despite its strong user ratings, Mangools faces several limitations that potentially impact user experience and workflow efficiency. The cons of Mangools are given below.
- Not Built for Large Teams. The platform doesn’t handle big agencies or companies with hundreds of clients and complex SEO projects.
- Slower Data Updates. Information gets refreshed less often than top competitors.
- Basic Site Audits Only. Technical SEO features are limited, so you’ll need other tools for detailed website health checks and advanced technical problems.
- Few Integration Options. API access and connections to other marketing tools are restricted, which sometimes slows down your workflow.
- Web-Only. It’s web-only with no offline or desktop versions, so you need a stable internet connection to work.
- Occasional Reliability Issues. Users report system glitches and data problems that interrupt regular SEO work and reporting.
- Smaller Backlink Database. The link index has fewer records compared to its bigger competitors.
- Tight Limits on Basic Plans. Entry-level subscriptions restrict data usage, which is limiting if you do moderate to heavy research.
The platform works best for businesses seeking straightforward SEO tools without complex technical requirements. Weigh these trade-offs against your specific needs and budget constraints when choosing an SEO solution.
What do Reddit Users Think about Mangools?
Reddit users have different opinions about Mangools. Some users consider Mangools an affordable tool that is enough for their needs. Other commenters note that the platform is good for the price but that some of its tools don’t offer much value to them.

Other commenters mention the keyword tracking limitations on the basic plan and their use cases. They expressed satisfaction with the accuracy but mentioned a lack of competitor keyword suggestions.

Another common complaint is the lack of features. The lack of features makes the tool unsuitable for larger, more complex projects or large agencies. Others complained about customer service, although this seems to be an individual issue rather than a significant pattern.

How does Mangools treat its Long-term Subscribers?
Mangools offers a 35% discount to its long-term, annual subscribers, and there have not been many serious complaints about long-term cooperation. Some reviewers mention needing more complex tools over time as they scale their business. The tool provides refunds after 48 hours of payment, but not for 2 consecutive subscriptions.
How Responsive is Mangools Customer Support?
Mangools’ customer support is considered relatively responsive. The platform offers support via live chat and email. The live chat is not always instant, and it asks you to leave an email address to receive a response. There are mixed reviews about its customer support.
How Reliable and Legit is Mangools as an SEO Tool?
Mangools is a reliable and legit SEO tool with years of testing in the industry. It is safe to use and has a solid level of accuracy. It appears on major review sites and notable industry publications.
What is the Best Alternative to Mangools?
The best alternative to Mangools is Search Atlas. Search Atlas is an all-in-one SEO platform that easily replaces the 5 Mangoools tools with a more comprehensive suite. Search Atlas offers keyword research, competitor analysis, site and on-page audit, backlink analysis, content, and other tools that fully satisfy all SEO needs.
Search Atlas automates almost all SEO tasks with its AI agent OTTO SEO. OTTO SEO automates on-page, technical, link building, local SEO, content optimization, and other tasks and applies the solutions directly to the site with one click. Search Atlas integrates with Google Search Console (GSC), Google Analytics (GA4), Google Business Profile (GBP), Google Ads, Meta Ads, and other sources, which shows you all your digital marketing efforts in one place.
Search Atlas is suitable for small businesses, freelancers, and agencies, but it scales more efficiently than Mangools and provides enterprise SEO services. Its automation features become more cost-effective the more you use them. Migrate from Mangools to Search Atlas to unlock keyword research, competitor analysis, technical SEO, AI content creation, and automated link building in one platform.
Are there any other Mangools Alternatives?
Yes, there are other Mangools alternatives. Some alternatives include Serpstat, SEO Powersuite, MorningScore, and Ubersuggest. These Mangools alternatives provide keyword research, competitor analysis, and basic tools for search engine optimization.
However, most alternatives to Mangools do not cover all SEO needs and do not have sufficient automation features. The Search Atlas SEO Platform offers a comprehensive suite of tools with automation while remaining affordable and scalable.
Do SEO professionals rank Mangools among the best SEO tools?
Yes, SEO professionals do rank Mangools among the best SEO tools in the more affordable category. The platform appeals strongly to beginners and budget-conscious users who need reliable functionality without premium pricing. Although it may lack some complex features, Mangools delivers dependable performance across core SEO functions.