Get your local SEO clients more organic traffic and visibility with our dashboard of local SEO tools.
Know exactly where your clients are showing up in organic search results and in what positions.
Automate SEO reporting to showcase results to clients while speeding up your reporting workflows.
Optimize content for specific regional markets. Know what terms and topic areas matter to rank in top positions.
Get SEO-optimized articles in 1-click. Customize AI outputs to fit the brand, products, and regions of your local SEO clients.
Manage all of your local SEO campaigns in the same dashboard. Perfect for marketing agencies!
Transform your clients’ local online presence from mediocre to exceptional through our cutting-edge Heatmap technology. Enhance the visibility and presence of local businesses through strategic location-based optimization, increased traffic, and converting online searches into real-world customers for your clients.
Backlinks
Indexed Domains
Keywords
Countries
Use the local SEO heatmap to see where your local clients are ranking in their regional areas. The tool will analyze local rankings within a four mile radius of your clients’ GPS locations, then display an overview of their keyword ranking positions in their geographic area. See where your clients are doing well in local search, or which keywords present the best opportunities for driving more foot-traffic, phone calls, and bookings.
Compare your clients ranking positions against top local competitors. Better understand local SEO factors like distance, prominence, and relevance with the use of our detailed heatmaps. With more nuanced local rankings insights, you can more easily determine what local SEO optimizations will have the biggest impact and deliver the best organic traffic results for your clients.
Perfect for
Solo marketers, freelancers, and 1-person agency teams
Everything you need to optimize your personal workflows and deliver high-performing SEO campaigns.
Perfect for
Scaling agencies and mid-sized businesses managing multiple sites or clients
Everything in Starter, plus more projects, higher quotas, LLM visibility tracking, and Smart Ads automation.
Perfect for
High-volume agencies and advanced SEO teams ready to scale fast
Everything in Growth, plus all LLM models, enhanced Authority Building with more HDC, and white label capabilities.
Perfect for
Agencies managing large client portfolios with unlimited scale and white-label capabilities
Everything in Pro, plus unlimited projects, unlimited sites, unlimited keywords, white-label reporting & client dashboards, priority support, and maximum quotas.
Everything you need to optimize your personal workflows and deliver high-performing SEO campaigns.
Everything you need to optimize your personal workflows and deliver high-performing SEO campaigns.
Everything in Growth, plus all LLM models, enhanced Authority Building with more HDC, and white label capabilities.
Everything in Pro, plus unlimited usage, white-label reporting, client dashboards, priority support, and max quotas.
Detailed feature breakdown organized by category for easy comparison
$99 / mo
$199 / mo
$399 / mo
$999 / mo
AI-powered search intelligence assistant
Build and manage websites with integrated SEO tools
Get new pages indexed on Google faster
Get new pages indexed on Bing instantly
Create high-authority cloud stack link networks
AI-powered SEO projects with automated on-page optimization
Keywords you can target across projects
Number of team members who can access the platform
Number of Site Explorer projects you can manage.
Number of Google Search Console projects you can connect and manage.
Number of top-performing keywords retrieved from Google Search Console.
Number of top pages retrieved from Google Search Console.
How far back you can view historical Google Search Console data.
Number of site explorer reports available per month.
AI-powered SEO projects with automated on-page optimization
Monthly credits for AI-powered SEO tasks (Top up available)
The total number of content pages you can create.
Your monthly quota for AI-generated articles.
Get AI-generated content strategies and topic ideas.
Create fast, standard AI content for your projects.
Number of on-page SEO audits
Keywords you can target across projects
Publish content directly to your CMS platforms.
Instantly publish articles to your connected CMS.
Generate a full topical map to improve SEO and rankings.
Plan and schedule your upcoming content in one place.
Use our advanced AI agent for in-depth blog article creation.
Analyze your website's content structure to boost authority.
Automate publishing times for your content.
Enhance content quality with AI-powered refinements.
Scholarly content analysis calculations for semantic optimization
Track brand visibility across AI models
Total user generated queries across all LLM projects
How often visibility data is updated
Supported AI models for tracking
Number of Google Business Profile projects you can manage
Number of local heatmap pins tracked per month
Track citation quality
Centralize social accounts and automatically share GBP posts.
Plan, schedule, and auto-publish posts easily.
Audit your GBP to identify wins, gaps, and growth opportunities.
Track and analyze heatmap data
Number of site audit projects you can run.
Number of pages audited per site.
Total pages crawled each month across all sites.
Number of PageSpeed analysis requests available per month.
Ensures accurate auditing of modern, dynamic websites by executing JavaScript just like a search engine bot. For your convenience, this is automatically enabled for all OTTO project audits across all plans.
Gain real-time transparency into your site audit with a live data stream. Monitor the crawler’s progress as it happens and see the immediate HTTP status of every page being processed.
Optimize your crawl budget and SEO authority. Identifies low-value or “thin” content and provides actionable recommendations to remove (prune) underperforming pages or enrich them for better rankings.
Get instant email alerts for technical issues found on your domain. Automated detection and prioritized fix recommendations help protect your rankings in real time.
Sync Google Search Console and GA4 data directly into your audit. Prioritize SEO fixes based on real-world performance, including clicks, sessions, and user engagement.
Number of rank tracking projects.
Number of keyword data refreshes for monitoring SEO performance.
View Google Ads performance data in reports.
Create high performing campaigns instantly with AI optimized keyword and structure strategies.
AI removes irrelevant search terms to reduce wasted spend and improve efficiency.
View all your campaigns, metrics, insights, and optimization opportunities in one place.
Generate conversion optimized landing pages automatically for your ads.
Distribute press releases to major news outlets and media sites
+ 100s of other channels
+ 100s of other channels
+ 100s of other channels
+ 100s of other channels
Full access to Cloud Stacks feature for authority building.
Full access to URL indexing feature
Access to the LinkLaboratory link exchange platform
Access to WILDFIRE viral content distribution
Number of PR outreach campaigns per month
Quality and authority score calculations for ChatGPT citations.
1 HDC = $1; used for PRs, Cloud Stacks, Publisher Exchange. Updated monthly.
Used to submit URLs through our two-layer indexer system
Number of unique referring domains tracked
Number of competitor sites you can compare per project
Number of backlink tracking projects you can manage
Maximum number of backlinks analyzed across projects
Analyze backlink gaps between your site and competitors
Number of keyword searches you can perform
Number of keyword searches available per week
Number of competitor keyword gaps you can analyze
Number of URLs you can analyze in bulk for keyword overlap
Analyze keyword gaps between your site and competitors
Number of outreach emails you can send per month
Number of active outreach campaigns you can run
Number of email accounts you can connect for outreach
Access to Search Atlas Chrome Extension
Number of daily domain authority checks available
Create unlimited custom reports
All platform integrations available
Custom logo, colors, and domain
Personalized client login portal
White-labeled reporting
Dedicated support team
Unlimited client accounts
Role-based permissions
Exclusive training and updates
Built for large organizations with complex SEO needs and big growth goals. Get personalized onboarding, dedicated support, and full-feature access tailored to your setup.
Supercharge your Search Atlas plan with OTTO’s scalable AI marketing activations for multi-site growth.
OTTO SEO by Search Atlas is an AI agent that runs your full search strategy in real time—technical fixes, on-page updates, content, link building, press releases, digital PR, and local SEO.
It analyzes your site and competitors using data from Google Analytics, Search Console, and Google Business Profile to guide every optimization.
You stay in control—deploy automations or approve changes individually, customize AI usage, and keep all edits even after cancellation.
Use the local SEO heatmap and local search results to understand the competitive landscape of regional areas.
See keyword metrics for specific regional areas and identify the best local ranking opportunities for your clients.
Optimize content for better local SEO performance. Optimize content to rank in specific regional searches.
Audit websites for SEO health and performance. Automate issue tracking so you never miss an issue when it arises.
Order local citations and business listings directly in the dashboard. Resell local SEO deliverables to your clients for a profit.
Automate your local SEO reporting with our report builder. Prove the value of your local SEO services to your clients!
Easily manage multiple SEO clients in the same dashboard. Do all of your competitor research, content optimization, reporting, and white label SEO orders in the same place. Designed for agencies, your subscription will include multiple user seats and projects so your entire team can leverage the power of our local SEO software tools.
Resell our white label local SEO campaigns to your clients at a profit. From our local listing service, local citation building, blog content writing services, and more, we have every SEO product you need to deliver better local SEO results for your clients. Simply use the order builder to add SEO deliverables to your campaign and track your white label orders directly in the dashboard.
Begin by entering your client’s business name into the text bar. The tool will search for the business and populate with a list of discovered businesses. Select your client’s business and then click “Create Local Project.” If your client’s business is not appearing in the list of results, it is likely because they have not set up their Google Business Profile. Once they have set up their GBP listing, they will be discoverable in the tool.
Add relevant keywords into the Local SEO Heatmap tool and start tracking keyword ranking positions. You will see the center position of the heatmap (the one closest to their business location) as well as their average, best, and worst positions. Track as many keywords as you want and set a preferred frequency for refreshing rankings.
The local SEO heatmap will display ranking positions for a target keyword in a selected mile radius of the business location. Distance is a local SEO ranking factor, so it is likely that your keyword positions will be higher at the center of the map. Look for positions where rankings could improve and find ways to improve signals for other local SEO factors, including prominence and relevance. That might mean creating local content, adding mentions of specific neighborhoods, or acquiring more backlinks and local citations from specific geographic locations.
Use the SEO Content Assistant to optimize your client’s content for their target regional market. Select the regional icon to specify a location and then access SEO recommendations for ranking in that geographic area. Include the suggested Focus Terms in your content to increase your Content Score and organic ranking potential.
Tailor your keyword research to your local SEO strategy. Access keyword metrics for specific locations so you can understand whether keywords present good local SEO ranking opportunities. Know how many searches come on desktop or mobile, and see what local competitors pay in your region to rank at the top of the search results. No other keyword tool allows you to complete local SEO keyword research with this much granularity!
Write content for your local SEO clients in a fraction of the time with our suite of AI content tools. In the SEO Content Assistant, use the “Write for Me,” feature to customize your SEO content or to generate fully SEO-optimized drafts in 1-click. Creating high-quality content has never been this simple or easy. Plus, download our WP Synchronize plugin to publish content to your client’s WordPress website directly from the Search Atlas dashboard.
No more jumping between tools and platforms to perform all of your agency tasks. Search Atlas makes it simple to manage multiple client projects all in the same place, with every tool you need to research, execute, and track local SEO campaigns. Optimize your agency workflows and start delivering better results for your local SEO clients.
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