The client is a vehicle rental company that offers a wide variety of vehicles, ranging from trucks and vans to electric options, available for rent through their mobile app and website, making them an innovative player in their industry.
Being a startup with a small team and tight budget, they needed an innovative approach that allowed them to deploy effective strategies without requiring numerous solutions and SEO professionals. They decided to use Search Atlas and OTTO to meet their needs.
The client used Search Atlas to deploy a holistic SEO approach to their website. It included identifying the best backlink opportunities for their industry, optimizing existing and creating new content using the AI assistant tool to rank for multiple keywords, monitoring user engagement by integrating Google Analytics with reporting tools, and quickly identifying areas for improvement in technical SEO.
After implementing OTTO, the client automated most of their SEO efforts, fixing their indexing and technical SEO issues with a few clicks, generating hundreds of high-quality SEO-optimized articles, using OTTO’s hyperdrive features to build authority, and more.
Over just 11 months of using Search Atlas, the client achieved a string of notable accomplishments.
