In SEO, the saying that “a worker’s only as good as their tools” is painfully true.
Although there are some free tools available, their limitations usually stop you from doing extensive keyword research, technical and on-page site audits, or competitor analyses. 🕵️
However, an advanced toolkit offering keyword research, site auditor, and site explorer features can cost hundreds of dollars a year, and without a free trial, we can’t know if it’s worth the commitment.
This is why our team broke down the best free trial SEO tools, their key features, limitations, and pricing options to help you choose the right one. Let’s dive in.
What Makes a Free Trial SEO Tool Worth It
Not all free trial SEO tools are worth your time. The best ones give you access to key features like keyword research, site audits, backlink analysis, rank tracking, and more—helping you make real improvements to your site.
A good trial should last at least seven to 14 days, giving you enough time to explore the tool properly.
Most importantly, a worthwhile free trial should provide actionable insights that help you optimize your site. If a tool can highlight weaknesses, suggest improvements, and track your progress, without an immediate cost, it’s worth testing.
After all, smart SEO decisions start with the right tools. 🔧
15 SEO Tools You Can Use With a Free Trial
Instead of paying for a tool upfront, it’s smart to test it first to ensure it meets your needs.
That’s why we’ve compiled a list of 15 SEO tools that offer useful free trials, letting you explore features like keyword research, site audits, and rank tracking before committing.
1. Search Atlas
Search Atlas is an all-in-one toolkit that lets you manage content, on-page, off-page, user experience, and technical aspects of your website, replacing the need for several different products.
The tool works well for people who want to achieve more within a shorter period of time. Its automation options and comprehensive dashboard save you hours of time on reporting, fixing issues, and looking for solutions (as you get instant fix options and guides).
The free trial offer lets you test these tools for seven days, with email sequences, tutorials, and onboarding calls guiding you through the entire toolkit. These tools are highly scalable, making it easier to manage SEO tasks efficiently—almost like having an extra team member or assistant to handle the workload. 🧑💼
Popular Features
- Site Auditor: Continuously monitor your website’s health, generate reports, and access step-by-step guides to resolve technical issues.
- OTTO Assistant: Optimizes your content in real time, automatically adapting to the latest SEO best practices.
- Content Genius: A smart writing assistant that helps with content structuring, keyword suggestions, competitor analysis, and more.
- Keyword Tools: Perform gap analysis, track trends, and analyze rankings to refine your keyword strategy.
- On-Page Audit: Optimize content by improving subheadings, internal links, and keyword usage for better search performance.
- Technical SEO Tools: Conduct in-depth audits to resolve issues like broken links, slow loading times, and poor site structure—some fixes can even be applied directly.
- Local SEO Tools: It lets you create local heatmaps and reports, as well as optimize your content for different regions.
- Scholar: Review your content using SA semantic grader, and evaluate relevance, structure, and depth around a targeted keyword.
- Free trial: Search Atlas provides helpful tips throughout your free trial, making it easy to get the most out of the tool. No commitments, no fees—cancel anytime.
Limitation
- While Search Atlas provides extensive features, some users find the advanced tools have a slight learning curve. However, onboarding calls are readily available to help.
- Adjusting OTTO settings for larger websites takes a bit of setup to prevent quickly using up your AI quota.
Pricing
| Starter plan | Growth plan | Pro plan | |
| Price | $99/month | $199/month | $399/month |
| Free OTTO activation | 1 | 2 | 4 |
| User seats | 2 | 3 | 5 |
| Automated GBPs | 3 | 10 | 25 |
| GSC Site Projects | 5 | 15 | Unlimited |
| Articles Created | 40 | 100 | 200 |
| Regular AI Quota | 100 | 250 | 99999 |
| Content Assistant Keywords | 120 | 300 | 600 |
| Onpage In-Depth Audits | 40 | 100 | 200 |
| Content Plans | 40 | 100 | 200 |
| Backlink Analyzer Projects | 2 | 5 | 5 |
Also, while the company used to have a one-time charge for retaining OTTO changes after cancelling your contract, these are now free.
Search Atlas reviews
- G2: 4.8/5 (91)
- Capterra: 4.9/5 (63)
2. Moz
Moz offers a free one-month trial, allowing users to explore its full range of SEO tools before committing to a paid plan. The platform is known for its reliable SEO data, in-depth research tools, and competitive analysis capabilities.
Recent updates have introduced AI-powered insights, a redesigned interface for improved usability, and enhanced ranking analytics. While the toolset is comprehensive, some users may find the learning curve steep, especially when navigating advanced features. However, to avoid unexpected charges, you must cancel before the trial expires.
Popular Features
- Keyword Research: Access insights on search volume, ranking difficulty, and keyword opportunities.
- Competitive Research: Analyze competitor rankings, backlinks, and traffic sources to identify gaps and growth opportunities.
- Backlink Analysis: Examine backlink profiles, linking domains, and link authority to uncover potential SEO improvements.
- Unlimited Scheduled Reports: Automate your SEO performance tracking with scheduled reporting to monitor rankings, site health, and traffic.
- MozBar Premium: Display SEO metrics like domain authority and keyword difficulty directly in your browser for quick insights.
- Site Tracking: Continuously monitor rankings, technical SEO issues, and optimization opportunities for sustained search performance.
- 24-Hour Online Support: Gain access to expert assistance anytime for troubleshooting, strategy guidance, and SEO recommendations.
Limitations
- Some say the free version limits data access, especially for competitive research and in-depth analysis.
- A few users think its advanced tools have a steep learning curve.
Pricing
- Starter: $49/month – 1 user, 1 tracked site, 50 keywords/month, 20K pages crawled/month, basic SEO tools.
- Standard: $99/month – 1 user, 3 tracked sites, 300 tracked keywords per month, and 400K pages crawled per month.
- Medium: $179/month – 2 users, 10 tracked sites, 1,500 tracked keywords per month, and 2 million pages crawled per month.
- Large: $299/month – 3 users, 25 tracked sites, 3,000 keywords/month, 5M pages crawled/month, increased quotas on SEO tools.
Reviews
- G2: 4.3/5 (569)
- Capterra: 4.5/5 (349)
3. Ahrefs
Ahrefs does not offer discounts, but website owners can access some of its core features for free through Ahrefs Webmaster Tools. This includes limited access to Site Explorer, which provides insights into backlinks and organic search traffic, and Site Audit, which helps identify technical SEO issues.
While the free version has restrictions, it offers a useful way to test Ahrefs without paying anything. If you want more access, you can try out its new Starter Plan which is relatively affordable. This is how Ahrefs compares to Search Atlas.
Popular Features (Free Account)
- Broken Link Checker: Identify broken links on any webpage or website.
- Website Authority Checker: Measure a site’s Domain Rating (DR) to evaluate backlink strength.
- Website Traffic Checker: Estimate search traffic for specific websites or individual pages.
- SERP Checker: Examine the top 10 search results for any keyword across different regions.
- Keyword Rank Checker: Display a website’s ranking position for keywords in various countries.
- Ahrefs SEO WordPress Plugin: Audit content, monitors backlinks, and enhances organic traffic on WordPress sites.
- Ahrefs SEO Toolbar: Access on-page SEO insights, broken link detection, and other features within a browser extension.
Limitations
- Some note that the entry-level plan’s reporting limits can be too restrictive for in-depth analysis.
- It may be inconvenient for users that there’s no mobile app for quick SEO checks on the go.
- A portion report that the absence of phone support makes troubleshooting more time-consuming.
Pricing
- Free (AWT): $0 – 5000 crawl credits
- Starter: $29/month – 5,000 crawl credits and access to Site Explorer, Keywords Explorer, and Site Audit
- Lite: $129/month – 5 projects, 6 months of historical data, 750 tracked keywords, 100,000 crawl credits
- Standard: $249/month – 20 projects, 2 years of historical data, 2,000 tracked keywords, 500,000 crawl credits
- Advanced: $449/month – 50 projects, 5 years of historical data, 5,000 tracked keywords, 1,500,000 crawl credits
Reviews
- G2: 4.5/5 (548)
- Capterra: 4.7/5 (572)
4. Semrush
Semrush offers a seven-day free trial for its Pro and Guru plans, giving users a chance to explore its features before committing to a subscription. The trial allows access to key tools, letting users test functionality, analyze data limits, and decide which plan best fits their needs.
One thing to keep in mind: the free trial is only available once. If you try to sign up for another trial later, Semrush will automatically charge you for a monthly plan. While this ensures users don’t repeatedly access premium features for free, it’s something to be aware of before signing up
If you’re interested in a back-to-back comparison, see how its features measure up with Search Atlas.
Popular Features
- Website Authority Checker: This tool evaluates domain quality and provides data from over 808 million domains, including Authority Scores and backlink profiles.
- Keyword Rank Checker: It shows the keywords a website ranks for in Google’s organic results and offers insights into competitor rankings.
- SERP Checker: This feature reviews Google search results for specific keywords in chosen locations, highlighting competitors and SERP features.
- Keyword Search Volume Checker: It reveals the average monthly search volume for a keyword, along with search trends and additional data for SEO or PPC strategies.
- Topic Research: The tool lets you find hundreds of topics quickly.
- Google Looker Studio integration: You get to build reports and dashboards.
Limitations
- Some reviewers find it expensive, especially for beginners.
- You only get data for Google, which is not enough for some marketers.
- Occasionally, users find the amount of information available overwhelming.
Pricing
- Free Trial: Available for Pro and Guru
- Free: $0, unlimited time – 10 keyword searches per day, up to 10 domains per day, track 10 keywords, crawl up to 100 URLs, monitor local listings
- Pro: $139.95/month – 5 projects, 500 tracked keywords, 10,000 results per report
- Guru: $249.95/month – 15 projects, 1,500 tracked keywords, 30,000 results per report, access to historical data, content marketing platform, Looker Studio Integration
- Business: $449.95/month – 40 projects, 5,000 tracked keywords, 50,000 results per report, access to API and extended limits.
SEMrush reviews
- G2: 4.5/5 (2,375)
- Capterra: 4.7/5 (2,272)
5. Similar Web
Similarweb provides a comprehensive set of tools for digital marketers, SEO professionals, and website owners, offering deep insights into traffic, keywords, industries, and advertising trends.
For SEO and content marketers, its keyword database includes over 5 billion keywords, continuously expanding with 300 million new additions every month. This data is powered by real user clicks, helping marketers identify high-performing keywords and content opportunities.
Popular Features
- Traffic Analytics: Access insights into website visitor data, including traffic sources, engagement metrics, and audience demographics.
- Keyword Intelligence: A vast database of 5+ billion keywords, updated monthly, helps marketers discover search trends and optimize content strategies.
- Industry Analysis: Get over 210 industries, offering benchmarks for traffic, channel distribution, and keyword trends to inform strategic decisions.
- Ad Intelligence: Track 500 million display ads, enabling competitive analysis and campaign performance monitoring.
- Website Ranking Tool: Rank websites based on traffic and engagement, helping businesses assess their online visibility against competitors.
- Chrome Extension: Use this free tool that provides on-the-spot traffic analysis, keyword insights, and industry trends directly from the browser.
Limitations
- Observations show that it has more value for large websites.
- Some marketers and companies may find its offer pricey.
Pricing
- Starter (the only plan with a free trial): $199/month – 1 user, 3 months of historical data, 1,000 keywords per table, worldwide data (no country-specific filtering).
- Team: $15,000/year – 5 users, 15 months of historical data, 50,000 keywords per table, worldwide view or single-country filter, subdomain analysis, Rank Tracker & Ads Tracker, full-depth SERP analysis.
- Business: $30,000/year – 5 users, 25 months of historical data, 100,000 keywords per table, worldwide view or single-country filter, subdomain analysis, Rank Tracker & Ads Tracker, full-depth SERP analysis, market intelligence tools, API access.
- Enterprise: Custom Pricing – 10 users, 37 months of historical data, unlimited keywords per table, worldwide view and single-country filter, subdomain analysis, Rank Tracker & Ads Tracker, and more.
Reviews
- G2: 4.5/5 (1,060)
- Capterra: 4.6/5 (213)
6. HubSpot
HubSpot is a marketing, sales, and customer service platform with AI-powered content tools. Content Remix repurposes blog posts, while Brand Voice ensures AI-generated content stays on-brand.
The Case Study Generator and AI Blog Writer simplify content creation, and Podcast Software enables easy publishing. Users find it intuitive, though some note a learning curve for advanced tools. It’s widely used for automating marketing and streamlining content production.
You can use its free tools or a demo version of its premium packages.
Popular Features
- Content Remix: Transform a single blog post into multiple content formats, saving time and effort.
- Brand Voice: Make sure that your AI-generated content stays consistent with your company’s tone and style.
- Case Study Generator: Automate all case study creation by analyzing transcripts and notes.
- AI Blog Writer: Quickly generate high-quality blog posts, streamlining content production.
- Podcast Software: Simplify your podcast creation and publishing for better audience engagement.
- Breeze Content Agent: Use AI to assist with content strategy, ideation, and optimization.
Limitations
- Some reviews say the free version of HubSpot CRM has limited features, prompting upgrades.
- A few users think the platform’s advanced tools can be complex, leading to a learning curve.
- Certain reviews say the cost of higher-tier plans is prohibitive for small businesses.
Pricing
- Free: $0/month – Landing pages, website builder, AI blog, basic SEO recommendations, managed cloud hosting, connect a custom domain. No credit card required.
- Starter: $20/month per seat – Everything in Free, no HubSpot branding, additional website pages & blog posts, personalization tokens, live chat & email support.
- Professional: $500/month (3 seats included) – Everything in Starter, Content Remix, Brand Voice, podcasts, dynamic personalization, content management, and more.
- Enterprise: $1,500/month (5 seats included) – Everything in Professional, multisites, content approvals, permissioning & teams, activity logging, custom objects, serverless functions.
Reviews
- G2: 4.4/5 (12,275)
- Capterra: 4.5/5 (6,162)
7. SE Ranking
SE Ranking is a highly regarded SEO platform that earned multiple awards in 2023. Designed for ease of use, it provides comprehensive insights into website performance, including competitor analysis.
With a 14-day free trial, users can explore its full range of features, from rank tracking to backlink analysis. Trusted by over 800,000 users, SE Ranking offers a reliable solution for businesses and individuals looking to optimize their online presence.
Popular Features
- Keyword Tools: Track keyword rankings, analyze trends, and research high-impact keywords to boost search visibility.
- Backlink Analysis: Monitor backlinks, identify high-authority links, and find opportunities to strengthen your site’s authority.
- Competitor Research: Analyze competitor rankings, backlink profiles, and paid search strategies to uncover SEO growth opportunities.
- Website Audit & On-Page SEO: Detect and fix technical SEO issues, content gaps, and on-page optimization errors.
- Content Optimization: Use AI-driven tools to refine content, improve readability, and enhance overall search performance.
- Local and Agency Tools: Manage local SEO, generate in-depth reports, and streamline workflows for client projects.
Limitations
- Some reviews say the backlink database isn’t as extensive as competitors’, limiting in-depth analysis.
- Certain reviews say the platform’s advanced features can present a learning curve for new users.
- A few highlight that lower-tier plans have data limitations, restricting the number of keywords tracked.
Pricing
- Essential: $52/month – 1 manager seat, 5 projects, ideal for individual SEO professionals.
- Pro: $95.20/month – 3 manager seats, 30 projects, suited for agencies and small teams.
- Business: $207.20/month – 5 manager seats, unlimited projects, designed for large agencies and enterprises.
Reviews
- G2: 4.8/5 (1,354)
- Capterra: 4.7/5 (284)
8. SEObility
Seobility gives your website a full checkup, crawling every linked page to spot errors, SEO issues, and duplicate content. It neatly organizes all the problem areas, so you know exactly what needs improvement. Want a closer look? The page browser lets you dive into individual pages for a detailed analysis. 📈
Popular Features
- Keyword Tools: Discover high-ranking keywords, analyze trends, and track your site’s keyword performance.
- Audit Tools: Scan your website for SEO issues, technical errors, and optimization opportunities.
- Backlink Analysis: Monitor your backlink profile, track new links, and analyze competitor strategies.
- TF*IDF Tool: Analyze topical relevance compared to your competitors.
Limitations
- Some reviews say the platform’s cost is higher than some competitors.
- Some note that certain error reports can be challenging to interpret.
- A few highlight that excluding specific pages from analysis isn’t straightforward.
Pricing
- Basic: $0/month – 3 checks per day, 1 website project
- Premium: $50/month – 3 projects and additional features
- Agency: $200/month – 15 projects, more features
Reviews
- G2: 4.6/5 (320)
- Capterra: 4.6/5 (62)
9. Raven Tools
Raven Tools is a versatile SEO and digital marketing platform known for its strong toolset and white-label branding options. It integrates with platforms like Google Analytics, Search Console, social media, and Mailchimp, making data collection seamless. As you manage everything in one place, it’s pretty cost-effective. Also, its dashboards are customizable, making it ideal for white-label reports.
Popular Features
- Site Audits: Analyze 17 key SEO metrics to detect and fix technical issues affecting website performance.
- Local SEO Ranking: Access keyword and competitor data at both local and global levels for targeted insights.
- Link Analysis: Evaluate backlink profiles, monitor competitor strategies, and optimize link-building efforts effectively.
- Rank Tracking: Track keyword rankings across different locations, devices, and search engines for accurate performance monitoring.
- SEO Data Integration: Gather traffic, conversion, and SEO insights from multiple analytics tools for a comprehensive view.
- PPC & Social Reporting: Measure ad performance, track social media impact, and monitor email campaigns and call data.
Limitations
- Some reviews say the platform’s operating system can lag, causing delays in data propagation.
- Some note that the number of keyword suggestions returned is lower compared to other tools.
- A few highlight that the platform’s reporting features could be more comprehensive.
Pricing
- Small Biz: $39/month – 2 domains/campaigns, 2 users, 1,500 position checks
- Start: $79/month – 20 domains/campaigns, 4 users, 15,000 position checks
- Grow: $139/month – 80 domains/campaigns, 8 users, 20,000 position checks
- Thrive: $249/month – 160 domains/campaigns, 20 users, 25,000 position checks
- Lead: $399/month – 320 domains/campaigns, 40 users, 30,000 position checks
Reviews
- G2: 4.2/5 (153)
- Capterra: 4.4/5 (122)
10. SpyFu
SpyFu is a robust SEO and PPC tool designed for competitive analysis and keyword research. It offers features like historical data, backlink outreach, and unlimited project management. Users leverage these capabilities to refine marketing strategies. While there’s no free trial, the free version allows users to test many features effectively.
Popular Features
- SEO Marketing Suite: Get a complete set of tools for keyword research, optimization, and performance tracking.
- PPC Analyzer: Evaluate pay-per-click campaigns, helping refine ad strategies for better ROI and cost efficiency.
- Competitive Analysis: Access insights into competitor tactics, ranking performance, and market positioning for strategic advantage.
- Backlink Outreach: Identify any high-authority backlink opportunities to strengthen domain authority and improve search rankings.
- Unlimited Projects: Manage multiple domains and keyword research projects without restrictions for scalable SEO management.
- Custom Reporting: Create tailored SEO reports with specific data points for deeper insights and informed decision-making.
Limitations
- Some users have noted that the data provided by SpyFu can sometimes be inconsistent or not as reliable as expected.
- Reviews occasionally mention the data on niche markets can be limited.
Pricing
- Basic Plan: $39/month – 10k row search results, 10k row data exports, 100 domain overview PDFs, 6 months historical data, 250 sales leads & domain contacts, 5k weekly tracked keyword rankings.
- Limited Time Offer – Basic Plan: $9/month – Everything from the $39 Basic Plan.
- Pro Plan: $79/month – Unlimited search results, unlimited data exports, unlimited domain overview PDFs, 10+ years historical data, 500 sales leads & domain contacts, 15k weekly tracked keyword rankings, API access.
Reviews
- G2: 4.6/5 (512)
- Capterra: 4.5/5 (143)
11. Ranktracker
Rank Tracker is a powerful SEO tool used for tracking keyword rankings, analyzing competitors, and monitoring search performance across devices and locations. Users appreciate its detailed reports, SERP feature tracking, and AI-driven keyword insights, though some find the data overwhelming.
Popular Features
- AI-Powered Keyword Research: Use artificial intelligence to generate smarter keyword suggestions based on search trends and competition.
- Competitor Rank Tracking: Gain real-time insights into competitors’ rankings, helping identify opportunities and threats.
- SERP Feature Tracking: Monitor any featured snippets, local packs, and knowledge panels to optimize visibility in search results.
- Automated Rank Reporting: Send ranking updates directly to your inbox, keeping you informed without manual tracking.
- Different Geo Levels: Track rankings globally, nationally, and locally, even down to specific cities for precise insights.
- Desktop vs. Mobile: Access tracking across devices, helping compare rankings between desktop and mobile search results.
Limitations
- Some reviews say the interface can feel overwhelming due to the number of features and data points.
- A few users think ranking updates could be faster, especially for highly competitive keywords.
- Observations show that historical data analysis lacks deeper customization options for trend comparison.
Pricing
- Starter: $24/month – 200 Daily tracked keywords, 2 Competitors per domain, 200 Monthly keyword finder lookups, 150 Keyword suggestions per search, and more
- Double Data: $59/month – 1,000 Daily tracked keywords, 5 Competitors per domain, 1,000 Monthly keyword finder lookups, 300 Keyword suggestions per search, and more.
- Quad Data: $109/month – 2,000 Daily tracked keywords, 10 Competitors per domain, 2,000 Monthly keyword finder lookups, 500 Keyword suggestions per search, and more.
- Hex Data: $209/month – 4,000 Daily tracked keywords, 20 Competitors per domain, 4,000 Monthly keyword finder lookups, 1,000 Keyword suggestions per search, and more.
Reviews
- G2: 2.7/5 (138)
- Capterra: 4.1/5 (245)
12. Serpstat
Serpstat sets itself apart with its all-in-one SEO approach, combining keyword research, site audits, backlink analysis, and competitor tracking in a single platform. Unlike some competitors, it also features PPC analysis and content marketing tools. It has relatively affordable team plans and is known for its intuitive data visualization.
Popular Features
- Keyword Research and Clustering: Discover optimal keywords for SEO and PPC campaigns, and automatically group them by thematic relevance.
- Competitor Analysis: Examine competitors’ SEO and PPC strategies to identify their strengths and weaknesses.
- Rank Tracker: Monitor your website’s rankings on both mobile and desktop devices across 230 Google-supported countries.
- Site Audit: Identify and resolve on-site issues to enhance your website’s performance and boost Google rankings.
- AI Content Generation: Utilize AI to generate articles and meta tags, streamlining content creation processes.
- API & Data Solutions: Access cost-effective SEO data through a dedicated API, with support from an integration team.
Limitations
- A few users highlight that data updates aren’t always as frequent as expected for fast-changing rankings.
- Certain reviews mention that PPC insights could be more detailed compared to dedicated PPC tools.
Pricing
- Individual: $59/month – Best for SEO professionals and freelancers. Manage 5 projects and analyze competitor tactics to improve SEO.
- Team: $119/month – Ideal for small in-house teams. Includes AI tools, Batch Analysis, Branded Reports, and Team Management.
- Agency: $479/month – Designed for large agencies and in-house teams needing extensive data. More projects, credits, team members, and White Label features.
- Enterprise: Custom Pricing – Tailored for big enterprises with specific data needs.
Reviews
- G2: 4.6/5 (462)
- Capterra: 4.7/5 (169)
13. Ubersuggest
Ubersuggest stands out for its user-friendly interface, affordability, and AI-driven keyword suggestions. Unlike some competitors, it offers free basic access, making it accessible for beginners.
It also provides content ideas, domain analysis, and traffic estimation, helping users beyond just SEO rankings. It was created by the well-known digital marketing expert and entrepreneur Neil Patel.
Popular Features
- Keyword Tools: Discover high-ranking keywords, analyze trends, and track your site’s keyword performance.
- Site Audit: Evaluate your website’s SEO health, identify issues, and receive actionable recommendations for improvement.
- Backlink Analysis: Analyze your website’s backlinks, assess their quality, and explore opportunities for acquiring new links.
Limitations
- Some reviews say the platform has too many limitations on the free version.
- A few users think the data accuracy could be improved.
Pricing
- Individual: $12/month – 1 user, 1 domain, 150 searches a day, 125 tracked keywords.
- Business: $20/month – 2 users, 7 projects, 300 searches a day, 150 tracked keywords.
- Enterprise: $40/month – 15 projects, 15 domains, 900 searches a day, 300 tracked keywords.
- Lifetime subscription: $490 for Business plan, $290 for the Individual Plan, and $990 for the Enterprise Plan.
Reviews
- G2: 4.2/5 (141)
- Capterra: 4.4/5 (92)
14. Mangools
Mangools is an SEO toolset known for its user-friendly interface and intuitive design, making it accessible even for beginners. The platform emphasizes ease of understanding, ensuring that all data and functionalities are straightforward.
Additionally, Mangools offers support from a team with practical SEO experience, providing users with knowledgeable assistance. The toolset is recognized for offering valuable SEO features at a competitive price point, making it a cost-effective choice for many.
Popular Features
- KWFinder: Conduct keyword research to identify valuable keywords for SEO and PPC campaigns.
- SERPChecker: Analyze search engine results pages (SERPs) to assess competition and understand ranking factors.
- SERPWatcher: Track your website’s rankings over time on both desktop and mobile devices.
- LinkMiner: Perform backlink analysis to evaluate the quality and quantity of backlinks pointing to your site.
- SiteProfiler: Access SEO metrics and insights to evaluate website authority and performance.
- SERP Simulator: This tool allows you to preview how your website’s title and meta description will appear in Google’s search results.
Limitations
- Some reviews mention limited site audit features.
- While many praise it for its simplicity, some marketers need more complex tools with more metrics.
Pricing
- Basic: $49/month – Ideal for freelancers and small businesses, providing increased limits and additional features.
- Premium: $69/month – Designed for growing businesses, offering higher usage limits and advanced functionalities.
- Agency: $129/month – Tailored for agencies, providing maximum limits and comprehensive features.
Reviews
- G2: 4.7/5 (87)
- Capterra: 4.8/.5 (88)
15. Morningscore
Morningscore is designed to simplify SEO, making it more accessible and easy to use. The platform has game mechanics that make it not only simple, but more entertaining to do SEO.
Popular Features
- Keyword Tools: Research high-value keywords, monitor rankings, and analyze competitor keyword strategies to refine your SEO approach.
- Link Tools: Check your backlink profile, analyze competitor links, discover link-building opportunities, and track new and lost links.
- Website Health: Evaluate technical SEO issues, on-page performance, and site speed to maintain a healthy and optimized website.
- Missions: Streamline SEO task management with gamified missions that guide users through optimization steps and strategy execution.
- Site Explorer: Conduct in-depth audits with actionable SEO insights, historical data, and detailed competitor comparisons.
- Reporting: Create customizable, easy-to-understand SEO reports with visual insights.
Limitations
- Some note that the platform is still in its early stages, with occasional bugs and data issues.
- A few highlight that the interface is not mobile-friendly, making it difficult to check data on a phone.
Pricing
- Lite: $49/month – Ideal for small businesses new to SEO. Includes 100 keywords, 3 websites, and 2 users.
- Business: $69/month – Designed for growing SEO needs. Includes 500 keywords, 10 websites, and 4 users.
- Pro: $129/month – Perfect for SEO professionals handling multiple projects. Includes 2,000 keywords, 30 websites, and 10 users.
- Premium: $259/month – Best for agencies and international companies. Includes 5,000 keywords, 100 websites, and 20 users.
Reviews
- G2: 4.5/5 (26)
- Capterra: 4.8/5 (40)
Find the Right SEO Tools With Free Trial Versions
Free trial SEO tools make it easy for website owners, marketers, and businesses to improve their site’s performance without upfront costs.
These tools help identify technical issues, track keywords and backlinks, and optimize search visibility, and you get to test them before you commit.
For a smarter, time-saving solution, try Search Atlas. 💜
Instantly check your website’s health, fix issues in one place, create content, research your competitors, and streamline your workflow, all in one dashboard.
Sign up for a free trial today—no commitments, no fees, cancel anytime—and save hundreds of hours with automated SEO tools.
