Pepper Content has made waves with its blend of AI and expert-led content creation, but it’s not the only option on the table.
Whether you’re seeking better pricing, different workflows, or more advanced SEO tools, there are several strong alternatives worth exploring.
From platforms that specialize in content grading to those that offer deeper keyword insights, each comes with its own edge. Some focus on scalability, while others shine with more flexible creative talent networks or streamlined user interfaces.
If Pepper doesn’t quite fit your goals or budget, you’re not stuck, there’s a growing list of options that might serve your strategy even better. 🚀
What to Look For in a Pepper Content Alternative
Pepper Content is unique in its combination of human expertise and AI efficiency. Depending on your experience with the platform, you may be looking for another approach to collaborative content creation.
These are the elements we considered when we chose the following tools, as each excels in one or more of these features:
- AI and Human Collaboration: AI-driven tools for content planning, combined with manual editing for human creativity.
- Content Optimization Tools: Real-time SEO optimization and content scoring features.
- Competitor Analysis: In-depth competitor analysis to uncover keyword gaps and strategies.
- Content Planning and Strategy: Ability to create detailed content plans with strategic recommendations.
- Comprehensive SEO Toolkit: Includes tools for keyword research, local SEO, link building, and site audits.
- Content Auditing Tools: Automated content auditing that saves you time and improves your content’s quality.
- Collaboration and Workflow Tools: Shared dashboards, role-based permissions, and approval workflows for teams.
- Scalability and Flexibility: Tools that allow you to scale content creation and SEO efforts as your business grows.
- User Interface and Experience: An intuitive platform design with quick onboarding and easy tool integration.
9 Alternatives to Pepper Content That Blend Human and AI Skills
1. Search Atlas
Search Atlas makes it easy to bring together AI planning tools and human creativity to streamline your entire content and SEO process. While it doesn’t offer built-in writing services, it gives you the tools to build full content plans, use AI suggestions to optimize, or take a hands-on approach—whatever fits your workflow best.
It also plays well with others, offering one-click publishing to WordPress and integrations with Shopify, HighLevel, Google Ads, Google Analytics, and more for smoother content orchestration.
The Scholar feature helps you see how your content stacks up against the competition by checking for freshness, structure, intent alignment, entity use, and more.
And with OTTO, their AI SEO agent, you can automate nearly every SEO task—from on-page tweaks to link building—freeing up your time to focus on great content.
Popular Features
- AI Content Writer: Effortlessly create SEO-optimized content using 50+ templates, an integrated image tool, a topical map generator, and a Bulk AI Writer for large-scale content needs.
- Content Planner: Build a strategic content roadmap with AI insights focused on improving readability and SEO performance, in minutes.
- Competitive Analysis: Gain actionable insights into competitor tactics to refine your content strategy and boost search visibility.
- Keyword Research: Discover valuable keywords through intent-driven analysis and smart AI recommendations tailored to your specific niche.
- Content Optimizer: Improve your content’s clarity and ranking potential with AI-powered suggestions and SEO best practices.
- Scholar: Evaluate how your content measures up to top competitors in areas like relevance, structure, accuracy, freshness, and intent alignment.
- OTTO SEO: This AI agent automates most SEO tasks while giving you full control over the process. With Deep Freeze, keep all the fixes even if you cancel your subscription.
- Quest: Helps you create an off-page strategy that will help you become more visible in AI Search.
Search Atlas Limitations
- The Bulk AI Writer is typically available only on higher-tier plans, which might make it less accessible for some users.
- New users may also feel a bit overwhelmed initially due to the platform’s wide range of features.
Search Atlas Pricing
Each plan offers a lot more, but for simplicity, we’ll stick to the content tools here.
| Starter | Growth | Pro | |
|---|---|---|---|
| Price | $99/month | $199/month | $399/month |
| Free OTTO activation | 1 | 2 | 4 |
| User seats | 2 | 3 | 5 |
| Pages/Articles Created | 40 | 100 | 200 |
| Content Assistant Keywords | 120 | 300 | 600 |
| Content Plans | 40 | 100 | 200 |
| On-Page In-Depth Audits | 40 | 100 | 200 |
| Keyword Research Lookups | 500 | 2,000 | 5,000 |
The Content Genius plan has you covered if content tools are all you need.
| Content Genius Plan | 15 Pages/Articles50 AI Quota75 Content Assistant Keywords |
| Price | $49/ month |
Search Atlas Reviews
- G2: 4.8/5 (93)
- Capterra: 4.9/5 (63)
2. Contently
Contently blends AI content creation with the expertise of award-winning editors to meet the high standards of enterprise content marketing.
Like Pepper Content, it emphasizes collaboration between humans and AI, but Contently stands out with its Agentic AI system and deep LLM Optimization (LLMO) consulting. This helps brands optimize for AI-driven search environments and build visibility where audiences are actually searching.
With access to a network of over 165,000 expert creators, Contently offers broad industry expertise for producing authoritative, high-performing content. Paired with robust analytics that track ROI, engagement, and conversion, it’s a full-stack platform designed to deliver measurable, search-optimized results at scale.
Popular Features
- Intelligent Talent Recommendation: Automatically matches content projects with the best-fit creators, enhancing efficiency and quality for each task.
- Content Optimization and Governance: Ensures content is optimized for SEO and adheres to governance standards without manual intervention.
- Voice and Tone Analyzer: Analyzes content tone to ensure consistency with your brand voice, improving overall audience engagement.
- Prism: Transforms long-form content into platform-specific social posts for LinkedIn, Twitter, Facebook, Instagram, and YouTube.
- Content Planning: Simplifies content organization with intuitive tools for managing calendars, campaigns, and content libraries.
- Analytics: Provides actionable insights through heatmaps, ROI tracking, and engagement metrics to optimize content marketing strategies.
Limitations
- Some note that Contently’s integrations with other platforms could be more seamless for a better workflow.
- A few reviews say navigating the analytics section can be confusing, with unexpected results from clicks.
Pricing
Contently is considered a bit costly, but the pricing is custom. It depends on several factors. To get a quota, you have to complete four steps.
- Step 1: Determine your subscription needs; pricing is per team, not per user.
- Step 2: Set a content creation budget for freelancer payments, with flexible rates.
- Step 3: Select content creation specialists (editors, strategists, managers).
- Step 4: Choose a business services tier to support platform adoption and optimize content goals.
Reviews
- G2: 4.6/5 (96)
- Capterra: 4.6/5 (42)
3. MarketMuse
MarketMuse is a strong alternative to Pepper Content if you’re focused on optimizing and planning content rather than creating it.
Its tools analyze content gaps and provide detailed direction for in-house or freelance writers, helping optimize SEO and content quality. Features like content briefs, heatmaps, and performance analysis make it ideal for marketers and SEOs aiming to improve content quality and authority.
However, it lacks the full-service content creation that Pepper Content offers, which might be a drawback for businesses needing hands-on content generation. MarketMuse excels at content optimization and planning, competitor research, and general content direction.
Popular Features
- Competitive Content Analysis: Evaluate content depth and identify strategic gaps using a clear, easy-to-understand heatmap.
- Gap Analysis: Identify content opportunities by comparing your articles to the top 20 ranked pages, highlighting key subtopics and details.
- Content Clusters: Efficiently analyze topic clusters, with insights on ranking difficulty and content quality from up to 20 competitors.
- Content Planning: Use automated tools to analyze competitors, SERPs, and topic opportunities more quickly.
- Content Brief Generator: Analyze thousands of pages and create standout content with AI-powered briefs.
- Optimization: Receive customized recommendations to enhance even high-performing pages and boost your rankings.
Limitations
- For those new to SEO or content strategy, MarketMuse can sometimes seem complex.
- Additionally, it doesn’t include CMS features, requiring the use of other tools for complete content management.
Pricing
- Free: $0/month – 1 user, 10 queries, no briefs or tracked topics. Includes Topic Navigator, Keywords, SERP X-Ray, Heatmaps.
- Optimize: $99/month – 1 user, 100 topics, 5 briefs, 1 strategy doc, 100 queries, research tools access.
- Research: $249/month – 3 users, 1,000 topics, 10 briefs, 3 strategy docs, unlimited queries, full research access.
- Strategy: $499/month – 5 users, 10K topics, 20 briefs, 5 strategy docs, all brief types, unlimited queries, full access.
Reviews
- G2: 4.6/5 (214)
- Capterra: 4.6/5 (28)
4. Anyword
Anyword is a content creation tool for marketers aiming to refine their messaging. It employs predictive analysis to determine which text variations are most effective. The platform’s editor tailors your message for specific audiences and objectives, ensuring your content aligns with your chosen platforms.
With Anyword, you can create and test various copy versions for ads, social media, and emails. It integrates with numerous other applications and services, allowing for easy incorporation into your existing workflow.
This flexibility helps marketers optimize their content strategies while creating high-quality content.
Popular Features
- Content Intelligence: Use AI to analyze and enhance content across all channels in one platform.
- Data-Driven Editor: Identify and optimize top-performing content using performance prediction scores before publishing.
- Website Automation: Scale website personalization to boost engagement and conversions with ease.
- Blog Wizard: Quickly produce high-quality, engaging blog content using AI assistance.
- Chrome Extension: Boost engagement, sign-ups, and conversions directly from your browser with Anyword’s extension.
- Private Model: Secure enterprise data with Anyword’s private AI models for better privacy and control.
Limitations
- Some users note that AI-generated content can seem repetitive, often needing manual edits to ensure originality.
- A few have pointed out that performance predictions sometimes do not match actual engagement and conversion outcomes.
Pricing
- Starter: $49/month – 1 seat, unlimited copy, 1 brand voice, 50 performance predictions, 50 data rows, 100+ templates, Blog Wizard with plagiarism checker, Chrome extension.
- Data-Driven: $99/month – Includes Starter features, plus 3 seats, 100 predictions, real-time predictions for edits.
- Business: $499/month – Includes Data-Driven features, plus 250 predictions, 5,000 data rows, custom AI models, A/B testing, onboarding, priority service.
- Enterprise: Custom pricing – Includes Business features, plus 500+ predictions, 10,000+ data rows, private language model, custom integrations, API access, enterprise security, dedicated success manager.
Reviews
- G2: 4.8/5 (1,209)
- Capterra: 4.8/5 (391)
5. ContentFly
ContentFly offers a subscription model where you can request content, and AI takes care of creating the brief. Expert writers then deliver the final output.
Users can generate content ideas and submit briefs easily, after which ContentFly matches the perfect writer for the task. The platform handles the entire writing process, including editing and delivering the final product.
Additional edits and rewrites are included, ensuring high-quality results. ContentFly supports various content types like articles, email copy, e-books, and social media posts.
Popular Features
- Create or Generate Briefs: Quickly generate content briefs using AI, streamlining the initial setup for your projects.
- Submit Request: Submit content requests and let ContentFly match you with the ideal writer for your needs.
- Review: Easily review and approve content with included edits and rewrites to ensure high-quality output every time.
- Diverse Content Types: Access a wide range of content, from articles and e-books to social media and ad copy.
- Word Rollover: Unused words roll over monthly, maximizing your subscription value and ensuring efficient resource use.
- Flexible Subscription: Adjust, pause, or cancel your plan anytime, allowing complete control over your content needs.
Limitations
- Some users note that AI-generated content can seem repetitive, often needing manual edits to ensure originality.
- A few have pointed out that performance predictions sometimes do not match actual engagement and conversion outcomes.
Pricing
ContentFly’s pricing is flexible and based on your monthly word needs. For example, 4,000 words per month cost $375 USD. Any unused words roll over to the next month, and you can pause or cancel your plan anytime.
Reviews
- G2: No reviews
- Capterra: No reviews
6. Compose.ly
Compose.ly is an AI-assisted content creation platform that combines human expertise with generative AI tools to deliver SEO-optimized content.
It provides budget-friendly, scalable solutions while ensuring high-quality content through a team of skilled editors. Its AI-driven workflows enhance efficiency by helping businesses generate content and repurpose it across various formats.
Compose.ly’s ability to optimize for SEO, maintain consistent quality, and offer human oversight makes it a great alternative to Pepper Content. It stands out by offering customizable AI tools and a focus on accuracy, reducing risks while creating high-quality, reliable content that aligns with your brand’s voice and tone.
Popular Features
- Quality Content with Accuracy and Speed: AI-generated content that saves time and scales efforts while maintaining high credibility and quality.
- Customized AI Tool for Data Privacy: Ensures proprietary data isn’t used to train other AI models, keeping your content safe.
- Highly Trained Prompt Engineers: Experts refine AI-generated content, reviewing voice, tone, and consistency to ensure brand alignment.
- Built-In SEO Optimization: Trains AI to optimize content for target keywords and enhances readability for better SEO performance.
- E-E-A-T: Human editors improve grammar, eliminate repetition, and ensure content aligns with Google’s E-E-A-T standards.
- Fast Content Delivery: Ensures quick turnaround times, with editors reviewing AI content to guarantee it meets quality standards.
Limitations
- The platform is focused on writing, not providing SEO AI tools, so it may not be the right fit for all marketers.
Pricing
The AI-assisted service starts at $700 a month. Contact the sales team for more information.
Reviews
- G2: No reviews
- Capterra: No reviews
7. Frase
Frase is an AI-powered content platform that helps create SEO-optimized content quickly, from research to writing.
It’s perfect for users who want to produce content faster without doing everything manually. Frase’s tools also make it easy to collaborate with team members and integrate with other tools.
Unlike Pepper Content, which focuses more on human-driven content creation, Frase uses AI to automate much of the process, making it ideal for scaling content production.
If you’re looking for an all-in-one tool that combines research, writing, and optimization, Frase is a great choice for businesses or teams looking to streamline their content workflow.
Popular Features
- All-in-One Content Creation: Use an AI platform to simplify research, writing, and optimization in one location.
- Custom Templates & SOPs: Save and reuse templates or AI prompts for streamlined, repeatable workflows.
- Easy Integrations: Enhance editing and publishing with seamless connections to Google Docs and WordPress.
- Project Tracking: Monitor document progress to meet deadlines and stay aligned with content goals.
- Team Collaboration: Assign tasks to writers and ensure project alignment for effective teamwork.
- Organized Folders: Categorize documents by topics, clients, or projects for easy access and organization.
Limitations
- Some reviews suggest that Frase’s content may require additional tweaks to align with a brand’s distinct voice.
- The tool excels in content management and AI content creation, but it doesn’t offer human writing services like Pepper Content.
Pricing
- Basic: $45/month – Includes 1 user, 30 documents, unlimited AI words, track pages for 1 site, AI Article Wizard add-on available.
- Team: $115/month – Supports 3 users ($25/month for each additional user), unlimited documents and AI words, track pages across unlimited sites, AI Article Wizard add-on included.
- Enterprise: Contact for pricing – Unlimited users and scalability, custom workflows and integrations, advanced security and compliance, a dedicated account manager, and additional features.
Reviews
- G2: 4.8/5 (296)
- Capterra: 4.8/5 (334)
8. Blaze
Blaze is another strong alternative to Pepper Content, especially for those looking to repurpose content across different formats.
It excels at transforming a single piece of content into blogs, newsletters, social media posts, videos, and even website HTML. This makes it perfect for small teams or freelancers who need to produce diverse content quickly. Blaze’s scheduling feature helps automate content distribution.
Unlike Pepper Content, which relies more on human-driven content creation, Blaze focuses on simplifying content workflows and repurposing existing material, saving time and boosting productivity. Its versatility and user-friendly design make it a great tool for content creators across various platforms.
You might also enjoy some Blaze alternatives if this sounds appealing to you.
Popular Features
- Automated Posting: Effortlessly schedule and publish content at the best times to enhance engagement and visibility.
- Multi-Platform Content: Generate over 100 content types, such as posts, emails, and ads, customized for your brand.
- Keyword Research: Discover high-performing keywords and generate topic ideas that match search intent.
- SEO-Friendly Article Generation: Create optimized articles with natural keyword integration, compelling headings, and meta descriptions.
- Content Performance Tracking: Track search rankings and uncover opportunities to boost and replicate content success.
- Blaze’s Brand Voice: Maintain consistency by crafting content that mirrors your distinct brand voice and style.
Limitations
- Some reviews say that Blaze’s component library is still limited, which may slow down development.
- Some note that the editing process can be slow, affecting content creation efficiency.
Pricing
- Creator: $34/month – 1 seat, 1 brand voice, 1 account per platform, 30 social posts, 100k AI words, 3 plagiarism scans, 5 source materials, unlimited documents and projects, guest access, calendar, multi-channel campaigns, unlimited SEO checks.
- Pro: $49/month – Includes Creator features, plus 3 seats, 3 brand voices, 3 accounts per platform, 150 social posts, 300k AI words, 15 plagiarism scans, links and hashtag banks, post wizard, priority AI processing, premium AI outputs.
- Startup: $79/month – Includes Pro features, plus 3 seats, 6 brand voices, 6 accounts per platform, unlimited posts and AI words, 50 plagiarism scans, real-time collaboration, comments, tasks, and content approval tools.
- Agency: $200/month – Includes Startup features, plus 5 seats (up to 10), 12 brand voices, 12 accounts per platform, 100 plagiarism scans, unlimited source materials, dedicated onboarding, workspace setup, and discounts. Additional seats are available at $20 each.
- Enterprise: $399/month – Offers advanced security, personalized training, and invoicing. Contact sales for more details.
Reviews
- G2: 4.5/5 (40)
- Capterra: 4.8/5 (575)
9. Reword
Reword stands out as an AI writing assistant designed for true collaboration between human creativity and machine support, making it a strong alternative to Pepper Content. Its Cowriter feature learns your writing style, so the AI adapts to your voice instead of sounding generic. That makes content feel more personal and authentic.
What sets Reword apart is its focus on trust and accuracy. It helps you include proper citations and sources, minimizing the risk of misinformation—a concern with many AI tools.
Reword also makes planning easier with tools like a headline generator, subheading ideas, and content topic suggestions. Plus, it analyzes your existing content to recommend improvements and supports content cluster creation.
Popular Features
- Search-Intent Scoring: Evaluate how well your content matches user intent.
- Built-In Research: Strengthen your content with credible, relevant insights pulled directly into the platform.
- Topic Clusters: Structure your content into organized clusters to build out a smart, scalable strategy.
- Search Analytics: Use actual search data from Google to shape and refine your content decisions.
- Multilingual Support: Create content in 25+ languages to connect with a wider global audience.
- Smart Integrations: Connect effortlessly with tools like WordPress, Unsplash, a plagiarism checker, a meta tag generator, and in-platform research tools.
Limitations
- Some users mention that Reword AI could offer more customization features, especially for those who prefer greater control over the writing process.
- Others have found that while it handles straightforward content well, it can fall short when tackling topics that demand more technical expertise.
Pricing
- Grow: $48/month – Includes 1 seat, with extra seats available for $30 each. Pricing scales with usage, allowing up to 80 drafts per month.
- Pro: $359/month – Offers unlimited projects, article tracking, team collaboration, and unlimited drafts.
Reviews
- G2: 4.0/5 (1)
- Capterra: No Reviews
Search Atlas AI Helps the People in Your Team Shine
By combining the creativity and nuance of human insight with the speed and efficiency of AI, teams can now achieve far more than ever before. As AI takes on repetitive tasks, it can free up human experts to focus on strategy, creativity, and optimization.
Search Atlas is at the forefront of this collaboration, with content planning, management, research, and automation tools.
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