OTTO runs your SEO on its own: technical fixes, on-page improvements, and content. It keeps building authority, site health, and engagement across every site you manage, for your brand or your agency clients.
Fixes itself overnightCatches what slips across SEO, AI search, and GEO.
Ships to your live siteThrough Cloudflare, your CMS, or your code pipeline.
Indexed instantlyNo manual work.
Estimated time saved
Estimate your monthly SEO time savings.
Build a fix-level scenario from your portfolio. The estimate uses OTTO's production minutes-per-fix mapping and updates as you adjust the mix.
Fix-level modelClient-side estimateNo OTTO API required
Build your scenario
Example mix · editable
150
$75/hr$250/hr
Fixes per domain each month
Adjust the mix
Each issue type uses its production minutes value. A page with three issue fixes counts three times. Each field accepts up to 1,000 fixes per domain as a safety cap for this estimate.
15 min
15 min
30 min
180 min
120 min
240 min
240 min
6 fixes per domain210 minutes per domain
The example mix is a starting scenario. Replace it with your own expected fix mix before using the estimate.
Estimated monthly time saved
17.5 h
Of manual SEO work
$2,188equivalent labor value
30total fixes modeled
Production minutes per fix × your fix mix × your domain count, converted at your selected hourly rate.
OTTO has transformed how we run SEO. OTTO has made our operations faster, our team more effective, and our client interactions more impactful. We are seeing great results for a ton of customers lately and business took a big uptick lately so I’m busy as hell!
Alec Neumeyer
Search Atlas is the number one search engine tool in the world. After 15 years in SEO, I can confidently say OTTO SEO is a game-changer. Other tools are overhyped and overpriced. You won't find anything better than Search Atlas.
Perry BelcherCo-Founder at DigitalMarketer
“What made me choose Search Atlas was seeing a single platform that actually brought automation to the full process. The idea of having a built-in Search Atlas brain for SEO, instead of stitching together dozens of tools, immediately stood out.”
Yvonne BeckerCo-founder at Chief AI Advisors
“We’re canceling Ahrefs, Majestic SEO, Semrush, and others. You need to check out this tool, like GHL before everyone knew. I haven’t seen anything make ranking this easy. If you offer SEO, it cuts 90% of the grunt work.”
Frankie FihnFounder at Beyond Agency Profits
“If you’re serious about staying ahead in SEO, Search Atlas is where you need to be. It’s the most innovative, forward-thinking platform I’ve used. It combines everything you need to rank with tools you didn’t even know you needed.”
Josh NelsonCEO & Founder at Plumbing & HVAC SEO
“Search Atlas helped me understand what to focus on, why it really mattered, and then guided the actual execution. Instead of guessing at keywords or content or optimization, I had direction.”
Jacqueline CriderOwner at PBJ Mortgage & Financial Mastery Simplified
Unlock the Power of OTTO SEO
99%
Reduction in manual SEO tasks
100X
Faster implementation of SEO changes
50%
Increase in workflow efficiency
30K+
Websites optimized with OTTO
What Is OTTO SEO™?
OTTO SEO by Search Atlas is the AI agent that executes full search strategies for SEO and AI search, deploying optimizations in real time. The automations include technicals, on-page optimizations, content creation and optimization, link building, press releases, digital PR, local SEO, and more.
OTTO SEO continuously analyzes your website, knowledge graph, and top competitors, connecting with Google Analytics, Google Search Console, and Google Business Profile to power every optimization with live performance data.
OTTO SEO runs on autopilot and deploys optimizations on its own. Want to sign off first? Turn on approval mode to review each change, and every optimization stays live even after cancellation.
Automate titles, schema, canonical URL, broken and redirect links, open graph, and twitter cards. Use dynamic or instant indexing to immediately index your website in the SERPs.
01 / 08
Getting Started with OTTO SEO
Activate OTTO SEO inside your Search Atlas account and connect your website with the OTTO Pixel. Once active, OTTO scans your site, identifies issues, and deploys optimizations directly from your dashboard.
Place OTTO Pixel in your website header to connect your site. You can also install OTTO via Cloudflare DNS for a faster, no-code setup. See installation guide here.
Step 2
Launch Your OTTO Project
Once the Pixel is live, your project in Search Atlas activates automatically, ready to scan, grade, and deploy fixes.
Step 3
Let OTTO Execute Optimizations
From meta tags and schema to content and local profiles, OTTO applies updates instantly.
Step 4
Track ROI and Stay in Control
See flawless pages, issues resolved, and hours saved. Review, approve, or roll back changes anytime.
Preserve Optimizations with Deep Freeze
Boost domain power with automated PR tools, backlinks, and reputation signals. OTTO amplifies credibility and visibility at scale.
Create and interlink semantically related content through AI-generated topic maps. OTTO turns suggestions into publish-ready articles that boost topical depth and authority.
OTTO bypasses slow crawl cycles by instantly reindexing low-traffic or newly optimized pages, ensuring changes appear in Google faster than traditional workflows.
OTTO uses WILDFIRE to identify high-authority linking opportunities and builds backlinks automatically through trusted networks, scaling your off-page SEO without manual outreach.
View real-time health scores across Content, Authority, Technical, and UX. OTTO grades your website and shows where improvements are happening, including perfect pages, issues fixed, time saved, and ROI.
Track how LLMs and search engines (Google, Bing, DuckDuckGo, Baidu, Microsoft, Yandex, and more) engage with your site. See crawl rates, response times, and indexation results to confirm visibility.
OTTO scans and fixes technical issues sitewide, handling meta tags, redirects, broken links, missing alt text, schema, and more without manual work. Improve performance, structure, and compliance instantly.
Build topic maps, optimized content, and optimize your current content with the right keywords automatically. OTTO generates publish-ready content designed to grow topical authority and rank in all search surfaces.
OTTO automates press releases creation and distribution, backlinks, and digital PR managing. Strengthen your domain’s authority with AI-powered digital outreach and scalable credibility tools.
OTTO manages GBP profiles, automates GBP posts, reviews replies, and Ask Maps questions (GBP Q&As). Stay locally visible and competitive without lifting a finger.
Enable all optimizations in a category, approve or edit individually, roll back changes, perform bulk actions, and provide custom instructions. OTTO’s dashboard offers full oversight, rollback control, and customizable automation for every task.
Most SEO tools hand you a to-do list. OTTO connects to your stack and deploys the changes for you: to the edge, into your CMS, or through your code pipeline. Then it gets them indexed across search engines on its own.
Deploy through the tools you already use
CloudflareEdge
WordPressCMS
HubSpotCMS
WebflowCMS
ShopifyCMS
OTTOfinds the fix
ContentfulCMS
DuDudaCMS
GitHubCode
VercelCode
NetlifyCode
Deploy at the edge
Push fixes live through a Cloudflare Worker. No code changes to your site and no dev ticket.
Sync to any CMS
Write changes straight into WordPress, HubSpot, Webflow, Shopify, Contentful, and Duda through native connectors.
Index instantly
OTTO submits every changed URL for indexing right away, through Google Search Console Instant Indexing and IndexNow for Bing.
OTTO SEO is an AI-powered SEO assistant that executes full SEO tasks: strategies, audits, reports, content rewrites, competitor analysis, link building, and local SEO, directly from a conversational interface.
Yes. Add the OTTO Pixel or connect through Cloudflare, then manage recommendations, approvals, and live optimizations directly inside Search Atlas. OTTO SEO is built so teams can automate SEO without writing code.
OTTO SEO is built for agencies, in-house marketers, founders, and SEO teams that oversee one or many websites and want technical, on-page, content, local, and authority optimizations executed from one system.
They Started Using OTTO SEO, Now They Move Faster
Straight from the Top of Google Challenge community.
KSKc StarkWins & Results
Back for round II! Ya’ll crushed it. Had to come back. Thanks for all the rapid insights (again.) So much fun - so much to learn. Bounced into a new geo area and have already seen results. Thanking team SA!
JoshTop of Google Challenge
I signed up the whole team for the Top Of Google Challenge and they cranked! Day 1 - we started with these sites connected to OTTO: A combined total of over 16 days of work saved!
LALucy AppelSearch Atlas community
I am starting to use SearchAtlas. They are unique. It is the best SEO solution I’ve found in 5 years of looking and trying everything. I strongly recommend.
Greg KajewskiTop of Google Challenge
Thanks for the google challenge this week. Here’s OTTO progress over the past 8-10 months.
CcbeltranTop of Google Challenge
As of Monday, our Site Audit shows 100% optimization, with all SA indicators now green. Active users have increased by 250% (now at 2.3k). Event count (“clicks”) has risen to 12K, a 203.5% increase.
Gabriel TorresTop of Google Challenge
1st position of first page of Google for “El Dorado Hills junk removal” after the challenge. This position change came along with many other cities for the transactional main keyword “junk removal” in the main city Sacramento.
SStormSearch Atlas community
I just want to give you guys props. I have been marketing online since 1995 - doing SEO for 20 years. The Search Atlas platform is the most comprehensive I have ever seen - still learning it all
Michael BuiTop of Google Challenge
How often can you get access to the founder and CEO for the cost of a few coffees? This was amazing. Really appreciate you all. @Fidan Alizada, @Manick Bhan, @Justin Rondeau
BMBob MillawaySearch Atlas community
Simply put this just works. From my report builder insights email this morning.
MPMychael Parkerprintoutloud.com
One client I have a minimum of 10-15 blogs that are ranking number one for the keywords
CACharles Andrew TexidorTop of Google Challenge
This is my 3rd Challenge and the 2nd run thru of this LLM challenge and I gained a greater understanding of the content today and looking forward to the great changes to my site as I get more and more proficient using the SA suite of tools. Kudos to all the members of the Search Atlas team for your efforts and results!
CCaseySearch Atlas community
Left Ahrefs in 2023 and been w/ SA every since. Love the constant dev on the platform.
CGCole GreerSearch Atlas community
Im scoring a 98/100 WOOHOO!
KSKc StarkWins & Results
Back for round II! Ya’ll crushed it. Had to come back. Thanks for all the rapid insights (again.) So much fun - so much to learn. Bounced into a new geo area and have already seen results. Thanking team SA!
JoshTop of Google Challenge
I signed up the whole team for the Top Of Google Challenge and they cranked! Day 1 - we started with these sites connected to OTTO: A combined total of over 16 days of work saved!
LALucy AppelSearch Atlas community
I am starting to use SearchAtlas. They are unique. It is the best SEO solution I’ve found in 5 years of looking and trying everything. I strongly recommend.
Greg KajewskiTop of Google Challenge
Thanks for the google challenge this week. Here’s OTTO progress over the past 8-10 months.
CcbeltranTop of Google Challenge
As of Monday, our Site Audit shows 100% optimization, with all SA indicators now green. Active users have increased by 250% (now at 2.3k). Event count (“clicks”) has risen to 12K, a 203.5% increase.
Gabriel TorresTop of Google Challenge
1st position of first page of Google for “El Dorado Hills junk removal” after the challenge. This position change came along with many other cities for the transactional main keyword “junk removal” in the main city Sacramento.
SStormSearch Atlas community
I just want to give you guys props. I have been marketing online since 1995 - doing SEO for 20 years. The Search Atlas platform is the most comprehensive I have ever seen - still learning it all
Michael BuiTop of Google Challenge
How often can you get access to the founder and CEO for the cost of a few coffees? This was amazing. Really appreciate you all. @Fidan Alizada, @Manick Bhan, @Justin Rondeau
BMBob MillawaySearch Atlas community
Simply put this just works. From my report builder insights email this morning.
MPMychael Parkerprintoutloud.com
One client I have a minimum of 10-15 blogs that are ranking number one for the keywords
CACharles Andrew TexidorTop of Google Challenge
This is my 3rd Challenge and the 2nd run thru of this LLM challenge and I gained a greater understanding of the content today and looking forward to the great changes to my site as I get more and more proficient using the SA suite of tools. Kudos to all the members of the Search Atlas team for your efforts and results!
CCaseySearch Atlas community
Left Ahrefs in 2023 and been w/ SA every since. Love the constant dev on the platform.
CGCole GreerSearch Atlas community
Im scoring a 98/100 WOOHOO!
JJasonTop of Google Challenge
I think this challenge should be called Top of ChatGPT Challenge..... because ..... I just got my first client from ChatGPT 🚀🚀🚀 I followed the authority building playbook and landed a Dr running a medical clinic in Tampa, Florida.
JerryTop of Google Challenge
Great class, well-structured, engaging, and highly informative. The material was relevant and presented clearly, and the instructor facilitated meaningful discussions that enhanced understanding. I would definitely recommend this class to others seeking both practical knowledge and professional growth
JNJohn NannaTop of Google Challenge
The 3 days were jam-packed! I’ve been using SA for a while now, but I’d never attended a bootcamp like this before… and this challenge really helped me connect the dots and pull all the features together.
Lupe CervantesTop of Google Challenge
Just want to send a quick shout-out to the Gang! I’ve enjoyed the SEO challenge!! The amazing dedication, customer service & patience of Manick, Arman, Justin, Fidan and Techs!! AMAZING 🤩
KSKc StarkDaily Check-ins
That’s Creepy Cool! WOWZ. What if you could PEEK BEHIND THE CURTAIN and see exactly what Gemini, ChatGPT, and Perplexity say about you or your brand? 👀 That’s the power of LLM Visibility Tools
Ricardo JamesTop of Google Challenge
YOU GUYS ROCK!! .. Thank you for all of this Amazing Training...
AGAndrea GiegerichTop of Google Challenge
@Manick Bhan I’ve been to a lot of ‘free seminars’ lately - this is hands down the most valuable of them all. Congratulations on great work and great content to you and your team and thank you for sharing 👏
NBNitin BhardwajSearch Atlas community
Cancel button freezes coz everyone loves features of SA
SSSue SteinmannTop of Google Challenge
3rd Time!!!! LOVE This Training. This is my 3rd time. Most of Smarty’s group has come over and over. THANK YOU!
LTLisa TheusSearch Atlas community
SearchAtlas is hands down the best software & company. Even when it glitches or can be hard to get help, it’s still leaps and bounds ahead of any other company I’ve worked with.
Ricardo JamesTop of Google Challenge
This is my 3rd Search Atlas Challenge and I always get VIP .. The Value is PRICELESS 🔥
DLDoug LambrechtWasabi
Day 1. What a day. Too many takeaways to elucidate. Suffice to say mind-blown. Were still here because the value is off the charts!
JJasonTop of Google Challenge
I think this challenge should be called Top of ChatGPT Challenge..... because ..... I just got my first client from ChatGPT 🚀🚀🚀 I followed the authority building playbook and landed a Dr running a medical clinic in Tampa, Florida.
JerryTop of Google Challenge
Great class, well-structured, engaging, and highly informative. The material was relevant and presented clearly, and the instructor facilitated meaningful discussions that enhanced understanding. I would definitely recommend this class to others seeking both practical knowledge and professional growth
JNJohn NannaTop of Google Challenge
The 3 days were jam-packed! I’ve been using SA for a while now, but I’d never attended a bootcamp like this before… and this challenge really helped me connect the dots and pull all the features together.
Lupe CervantesTop of Google Challenge
Just want to send a quick shout-out to the Gang! I’ve enjoyed the SEO challenge!! The amazing dedication, customer service & patience of Manick, Arman, Justin, Fidan and Techs!! AMAZING 🤩
KSKc StarkDaily Check-ins
That’s Creepy Cool! WOWZ. What if you could PEEK BEHIND THE CURTAIN and see exactly what Gemini, ChatGPT, and Perplexity say about you or your brand? 👀 That’s the power of LLM Visibility Tools
Ricardo JamesTop of Google Challenge
YOU GUYS ROCK!! .. Thank you for all of this Amazing Training...
AGAndrea GiegerichTop of Google Challenge
@Manick Bhan I’ve been to a lot of ‘free seminars’ lately - this is hands down the most valuable of them all. Congratulations on great work and great content to you and your team and thank you for sharing 👏
NBNitin BhardwajSearch Atlas community
Cancel button freezes coz everyone loves features of SA
SSSue SteinmannTop of Google Challenge
3rd Time!!!! LOVE This Training. This is my 3rd time. Most of Smarty’s group has come over and over. THANK YOU!
LTLisa TheusSearch Atlas community
SearchAtlas is hands down the best software & company. Even when it glitches or can be hard to get help, it’s still leaps and bounds ahead of any other company I’ve worked with.
Ricardo JamesTop of Google Challenge
This is my 3rd Search Atlas Challenge and I always get VIP .. The Value is PRICELESS 🔥
DLDoug LambrechtWasabi
Day 1. What a day. Too many takeaways to elucidate. Suffice to say mind-blown. Were still here because the value is off the charts!
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JoshTop of Google Challenge
Greg KajewskiTop of Google Challenge
Gabriel TorresTop of Google Challenge
Michael BuiTop of Google Challenge
JerryTop of Google Challenge
Lupe CervantesTop of Google Challenge
Ricardo JamesTop of Google Challenge
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